Response to Classmate 5

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Original Post

Joe Lyberger

 

Joseph Lyberger posted Feb 16, 2018 9:56 PM

 

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What is your opinion of social media?  Does it empower or exploit?

 

I think that social media does both empower and exploit. Social media is a great way to get connected to friends and with current trends. It allows you to follow certain interest and can empower you to accomplish goals. When you are on social media you must realize that all the information you put out becomes public. Where people become exploited is when companies collect and analyze that information. The can build assumptions on you based on the data you provide. Some of this information people would want to keep private.

 

Is social media really worth the kind of money that investors are paying?

 

I think that social media is worth what people are willing to pay for it. Companies can reach mass amounts of potential customers through social media. Also, social media is a great way to get your business name out to the public. We see all the time how one retweet by a celebrity is enough to make a company go “viral.”

 

Explain what “Likeing” someone’s post on Facebook means to you.

 

I feel that “liking” a post means that you enjoy what the person is sharing.  People “like” post for a wide assort of meanings. Getting a large amount of likes on your posts makes me feel like I am making a difference.  Whenever someone likes your post you can scroll through and see who enjoys what you are putting out.

 

Does knowing others “Like” what you “Like” influence you? Explain.

 

Knowing what other people like does influence me. When I was younger, it had a bigger influence on me then it does now. When I was younger, I was constantly looking at what people followed me and liked my posts. Now I am not as concerned as to what other people think.  After watching the video, I could relate to how the teenagers were feeling. I understand the pressure social media can’t put on teenagers and how they value “likes” and “retweets”.

 

How do companies use social media to advertise?

 

Companies use social media to advertise by gathering data and targeting concentrated groups of potential customers. They collect information based on what potential customers post. They can also see where the most traffic is online. The use all of this information to target the correct group of potential customers.  Through social media, companies can make more personalized advertisements.

 

Is social media empowering or exploiting teens?

 

I think that social media takes advantage of teenagers. The have access to a lot of information and have the ability to connect with the world anywhere with a cell phone. I think that we need to continue to educate teenagers on the importance of social media and the dangers. There are constantly stories on the news of cyber bullying. Social media can put a lot of pressure on teenagers. When watching the video, I was impressed by how aware the group of teenagers where on the meaning behind there profile pictures. With this being said, social media still exploits teens by collect their information. When older generations made a mistake, it wasn’t out there publicized.

 

Do Kids think they are being used?  Do they care?

 

 As a teen I had a different attitude then I have now. Most teens don’t see the big picture and make rash decisions. Because of this I think they don’t care if they are being used. They don’t realize that social media is building a large profile on there patterns and habits. They just see the small picture,  and try to post things to impress current friends. They don’t see the effect of there post down the road.

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· View profile card for Joshua Motzer

 

Joshua Motzer

yesterday at 10:03 PM

Joe,

Excellent points on both the power and challenge of social media. I agree that teens and even younger kids are taken advantage of through social media. Continuing to educate young people on the opportunities and challenges present in social media can allow the benefits of the platform to outweigh the risks.

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· View profile card for Devon Tabata

 

Devon Tabata

8 hours ago

Joe,

I agree that I used to be more interested in what others like than I do now.  When I was in high school, I felt pressure to like what others like and to care who likes my posts.  As we get older, I think those things become less important to us.  This is very concerning to me as it pertains to today's teenagers.  They are so consumed with social media and seek validation through likes.

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· View profile card for Donna Zuiderweg

 

Donna Zuiderweg

2 hours ago

Hi Joe,

I agree with a good portion of what you've written in your post. Particularly, that social media is worth what advertisers are paying for it. Though I do think that creating viral material is much, much harder that seems and is can some times be very arbitrary as to what content goes viral and what doesn't. I don't relate most of the viral content to advertisers. I think the beauty of social media advertising is the celebrity endorsement and the product placement.

Donna

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