business writting

Vocabulary

· Speech is casual amongst coworkers as well as customers (preferably friendly)

· Still professional tone because in a work setting

· Use technical terms such as “Pony”, “STAR”, “TPP”, “BORE”, etc.

Behavior

· Interactions with customers are laidback, where many will help customers whenever they ask

· Taking initiative as employees to go above and beyond

· Because of its casual nature, some employees find it an opportunity to ‘slack off’

Dress-Code

· All employees are dressed in whatever style they prefer

· Still uphold a dress code where we cannot wear open-toed shoes, thin-strap tank tops, no excess exposure

· All employees are required to wear a H&M lanyard and their name tags

· Because it’s a retail job, the company emphasizes that we make the customers comfortable, therefore being casual is the best method especially since it is applicable to different types of customers

· As much as being casual and friendly, we still must uphold a level of professionalism because after all we are representing H&M as a company; professional tone should reflect H&M’s values and need to satisfy customer needs

· Many of H&M’s technical terms are derived from Swedish, thus translating into English which may be too long to say every time; alternative is to have acronyms which also helps fasten processes = efficiency

· Our managers have emphasized that we as employees shouldn’t overwhelm customers when they come in, but rather be like ‘ninjas’ and appear/disappear whenever customers need us. This gives customer the opportunity to browse on their own.

· One of H&M’s values is to have ‘entrepreneurial spirit’ where we make decisions on our own and take initiative to better our store

· Our store has a low-retention rate because of certain employees that do not fully follow the values of the company, making their experience difficult to catch up with therefore leading to slacking off and committing ‘time fraud’ where they are dishonest about time (time they clock in, duration of breaks, etc)

· Laws reinforce that employers must hire employees without any sort of bias or discrimination. But the company already believes in individuality, hence why there are diverse styles among my coworkers.

· Although all styles are appreciated at H&M, we must uphold a certain amount of professionalism while working which is why a dress code is also implemented; not only does it enforce appropriate clothing but also work-safe attire (ex. Shoes)

· We are all identified by lanyards and name tags, so we can maintain our individual styles even during work