BUS Blog 1
Overview
Business leaders are often faced with situations that require swift but responsible decisions. You’ve learned how critical thinking is more than simply evaluating the pros and cons of a situation. It is a method that engages broad thinking abilities that include brainstorming, data analysis, creativity, collaboration, and reflection. The ability to adapt to ever-changing conditions through critical thinking and decision making is key to capitalizing on market upturns and staying afloat during economic declines.
As part of this course, you will complete a series of blog posts. These posts will be graded by your instructor and will continue to be available to you as long as you’d like to maintain your blog.
Prompt
For this blog task, analyze the diversification strategy of either Disney or Kimberly-Clark using the documents linked below. Explain how critical thinking applies to decision making based on your review of a real-world scenario. Specifically address the following rubric criteria in your blog post:
- Application: Explain how critical thinking for decision making is applicable to the scenario. Use evidence to support your explanations.
- What makes critical thinking crucial for decision making?
- Analysis: Explain how information (such as facts, opinions, and published reports) is used to determine or establish the context. Use evidence to support your explanations.
- Why do you think the company reached the decision to diversify?
- What steps do you believe were taken? Explain your response using sources found during the research of your selected company.
- Conclusion and related outcomes: Describe the role of logic, evidence, and arguments in the company’s decision-making process.
- Was the decision to expand products, services, or value chain successful? Why or why not?
- Kimberly-Clark: 2019 Annual Report. Download the report as a PDF.
- Disney: Strategy Annual Report Media Networks, Experiences, and Products
- How to Write a Blog Post for Beginners. This article is an introduction to writing blog posts.
- Twelve Easy Ways to Improve Your Blog. This article examines important elements in developing your own blog.
- How to Drastically Improve Your WordPress Blog's Comments. This article examines how to better engage and manage your online community.
- Blogging Best Practices. This bulleted list gives you a quick summary of the best practices top bloggers use.
These resources will assist you as you complete your blog post.
Guidelines for Submission
Complete your blog post in WordPress and submit a link to your blog via the appropriate discussion topic. If you have not yet created your blog, the document Getting Started with Blogging provides concise instructions. Your blog should be written in a professional voice and should be appropriately formatted for a blog. Any sources cited should use APA formatting. Blog entries must be between 400 and 800 words in length.
Module One Blog Rubric
| Criteria | Exemplary (100%) | Proficient (85%) | Needs Improvement (55%) | Not Evident (0%) | Value |
|---|---|---|---|---|---|
| Application | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Explains how critical thinking for decision making is applicable to the scenario | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include explanation of how critical thinking for decision making is applicable to the scenario | Does not attempt criterion | 25 |
| Analysis | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Explains how information such as facts, opinions, and published reports are used to determine or establish the context | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include explanation of how information such as facts, opinions, and published reports are used to determine or establish the context | Does not attempt criterion | 30 |
| Conclusion and Related Outcomes | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Describes the role of logic, evidence, and arguments in the company’s decision-making process | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include more detailed description of the role of logic, evidence, and arguments | Does not attempt criterion | 25 |
| Articulation of Response | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Clearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purpose | Shows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readability | Submission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas | 10 |
| Citations and Attributions | Uses citations for ideas requiring attribution, with few or no minor errors | Uses citations for ideas requiring attribution, with consistent minor errors | Uses citations for ideas requiring attribution, with major errors | Does not use citations for ideas requiring attribution | 10 |
| Total: | 100% |