Module 4 Case
Module 4 - Case
PRINCIPLES OF STRATEGY
Assignment Overview
For this module, you will draw on the background readings to prepare a strategic analysis of the U.S. cable service provider industry using Porter’s 5 forces model. Examples of competitors are Charter Communications, Comcast Corporation, and Verizon Communications, etc.
To do this analysis, rely on the industry analysis discussion and samples presented in your background readings, including:
Kunc, M. (2019). Chapter 4 - Industry Dynamics. In Strategic Analytics: Integrating Management Science to Strategy. New York, NY: John Wiley & Sons. Available from Skillsoft database in the Trident Online Library.
For a useful industry analysis of the cable service providers to help you organize your thinking, use the IBISworld data base available through the Trident Online Library where there is an industry report.
McGinley, D. (2018). Cable providers in the US. IBIS World Industry Report 51711a. IBISWorld. Available in IBIS World database in the Trident Online Library.
Case Assignment
Submit the worksheet as an appendix to your 4-5 page paper (not counting title page and references) analyzing the U.S. wireless telecommunication provider industry.
Keys to the Assignment:
1. Thoroughly review the materials on Industry Analysis and Porter’s Five Forces Model in the background reading.
2. Conduct additional research on the U.S. cable provider industry by using IBISWorld from the Trident Online Library. IBISWorld is accessible through the Trident Online Library Access search section of the TLC portal page. Under the Library Access search box, click on Additional Library Sources. IBISWorld is the fourth entry in the databases list. For navigation help, click IBISWorld Navigation Tips .
3. Use at least 3 library resources in your research. At least two of these resources must be high-quality references from peer-reviewed academic journals. These are found in the Trident Online Library.
4. Explain your analysis using terminology and concepts introduced in this module. (All terminology should have a definition from a peer-reviewed academic journal reference.)
5. Cite all sources and provide a reference list using APA format.
6. Proofread and edit the paper. The goal is zero errors.
7. Submit your paper to TLC by the due date for this module.
For instruction on writing papers, citing sources, proper referencing, and so forth, use Trident University's Student Guide to Writing a High-Quality Academic Paper.
Assignment Expectations
Your paper will be evaluated using the criteria as stated in the Case rubric. The following is a review of the rubric criteria:
Assignment-Driven: Does the paper fully address all aspects of the assignment? Is the assignment addressed accurately and precisely using sound logic? Does the paper meet minimum length requirements?
Critical Thinking: Does the paper demonstrate graduate-level analysis, in which information derived from multiple sources, expert opinions, and assumptions has been critically evaluated and synthesized in the formulation of a logical set of conclusions? Does the paper address the topic with sufficient depth of discussion and analysis?
Business Writing: Is the essay logical, well organized, and well written? Are the grammar, spelling, and vocabulary appropriate for graduate-level work? Are section headings included? Are paraphrasing and synthesis of concepts the primary means of responding, or is justification/support instead conveyed through excessive use of direct quotations?
Effective Use of Information: Does the submission demonstrate that the student has read, understood, and can apply the background materials for the module? If required, has the student demonstrated effective research, as evidenced by student’s use of relevant and quality sources? Do additional sources used provide strong support for conclusions drawn, and do they help in shaping the overall paper?
Citing Sources: Does the student demonstrate understanding of APA Style of referencing, by inclusion of proper citations (for paraphrased text and direct quotations) as appropriate? Have all sources (e.g., references used from the Background page, the assignment readings, and outside research) been included, and are these properly cited? Have all sources cited in the paper been included on the References page?
Timeliness: Has the assignment been submitted to TLC (Trident’s learning management system) on or before the module’s due date?