HOMEWORK
Headline:
While you are writing, think about a great title that will make people want to read.
The Lead
Start with an introduction that will grab the reader’s attention and make them want to find out more. Includes who, what, where, when, and why plus subject, verb and object. (50 words)
The Body
Focus on a single topic. Follow up with supporting information (the most important content first). Divided into 3-to-5-line paragraphs. (200-300 words)
Boilerplate Information
The organization’s name, address, etc. A little about the company (2-3 sentences). EXAMPLE: Click on a News Release to see what Trident uses. Your version will be shorter.
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