Management Planning Worksheet

Mission, Vision, Values and Management

Mission and vision are statements from an organization that answer questions about who they are, what they value and where they plan on going. Mission and vision statements are related to the organization’s purpose. An organization must develop a vision, mission and values that are important to the growth of the company. Without a mission, vision and value an organization cannot specific what sole purpose of company to the stakeholders, which can be employees or customers.

Mission Statement

A Mission statement is important to an organization generally because it defines the type of business, products and services that offered by the company. A mission statement will communicate the organization’s reason for being, and how it aims to serve its stakeholders. Customers, employees, and investors are the stakeholders most often emphasized, but other stakeholders like government or communities (i.e., in the form of social or environmental impact) can also be discussed. Mission statements are often longer than vision statements. Sometimes mission statements can also include a summation of the firm’s values. Values are the beliefs of an individual or group, and in this case the organization, in which they are emotionally invested.

The general criteria for a mission statement is to be informative, simple, memorable, achievable and employee buy in. The statement should be informative which will discuss the overall goal that the organization is try to reach. Remain simple, too much detail can weaken the overall meaning that the organization is stating. When making a mission statement the organization should use simple, clear and concise language. A mission statement should be memorable because it is a help guide of actions for the employees on all levels so using descriptive words will help with the statement to set guiding principles. An organization should make their mission statement achievable because when you make expectations the company should be able to obtain them. Lastly the mission statement must be an employee buy in because a mission statement must be embraced by the entire company so the mission statement should be something that all staff members take seriously and are behind 100%. Majority of the time mission statements include a summation of the organization’s values. Values of a mission statement are what the company is investing within. Cigna’s mission statement Is “Our work is rooted in our mission to improve the Health, well-being and sense of security of those we serve.”

Cigna’s mission statement helps to set the tone for the organization core competencies described below:

1. Customer Centricity makes the experiences easy and reliable

2. Inclusively embrace the diversity from one’s individual strengths to form one team

3. Collaborate to build sustainable solutions to create increased value

4. Innovate and push for a better tomorrow

5. Integrity, always do the right thing

Vision Statement

A vision statement, which many vary from the mission statement, is a future-oriented declaration of the organization’s purpose and aspirations. The mission statement sets the tone of the organization and the vision statement is based on the tone that is set by the purpose of the mission statement. A vision statement is usually short and Cigna’s vision statement, which reads:” We understand our customers’ needs and work together to help them achieve healthier and more secure lives.” A vision statement can also be capture in a short tag line, such “Together All the Way”, which is Cigna’s. A realistic, credible, and attractive vision statement attracts commitment and energizes people, while creating meaning in workers’ lives.

The Organization

Within in this organization, several factors or principles will guide our organization. In every transaction, customer’s interests will be our foremost concern. Placing ourselves in our customers’ shoes gives us the unique perspective of understanding how our customer’s business operates and their expectations. Honest and open communication eliminates miscommunication and misunderstanding causing unnecessary distractions from providing unequalled customer service.

Personal, professional, and ethical conduct will be the rule. Wavering from these guidelines is unacceptable. For example, bribes or ill-treatment of co-workers, suppliers, and customers will not be tolerated. Respect is given to all individuals allowing for their creativity and passions to come forward while focusing on the mission and vision.

Vision, mission, and values play a part in the organizational strategy process. The basic building blocks of values such as honesty, integrity, respect, and professional behavior is combined and developed into the mission statement of what the organization is all about. Identifying the mission of the organization identifies where the organization is and how it conducts business currently. Values provide the guidance of how the organization will reach the ultimate goal or vision. Without strong and defined values, a mission or vision is not possible because there are no individual steps to provide guidance. I have been in the Health Care field for about two years however when I was younger I always knew I wanted to help others so with that perception I mind I chased my dream and embarked in a career in Health Care. With this dream in mind I took advance of completing my Bachelor’s in the Health Care Administration field. Within this program I have learned about a new way of delivering health care to our many patients. This program has taught me about ethics and the social responsibility that Health Care Managers which is a main role in the Health Care field. I have also learned and the systems that are to be use currently and in the future of Health Care. Another great thing that I have learn in my time of study is how to analyze the roles and responsible of management while also capitalizing on consumer trends, marketing, finances, research and other issues that is affecting Health Care. I went into the Health Care field.

Cigna

Currently I work at Cigna in the Pharmacy department as a Customer Service Analyst. I enjoy work at my current Health Care Organization because I am able to hear and see the trends that patients are seeking within a Health Care organization. I do believe that this program has prepare me to move forward in the Health Care Industry because I have been able to apply what I have learned in class to my daily routine. This year my company is stressing the importance of delivering top customers service and I am able to incorporate what I learn in this program to produce just that. I do believe that moving forward in the profession of Health Care is best for me because I have the ability to accomplish one of my goals of helping others to transition into the new world of Health Care as I embark of my dream.

Cigna is a global health service leader whose brand promises you this: Cigna understands and nurtures your individual strengths to help you achieve what matters most in your life. Every day our team makes experiences easy and reliable – in ways that our customers find proactive, personal and empathetic. Since its founding as a US insurance company, Cigna has grown – expanding across the world, with sales capability in 30 countries and jurisdictions and serving customers in virtually every corner of the globe. The service we offer is often life-changing. Here are some of the top reasons to work for us.

An organization such as an underwater turbine induction system company cannot develop a strategic plan without identifying vision, mission, and values. By formulating strong and ethical values that are the foundation and individual steps, a mission can be stated. A mission or the current state of affairs for an organization as it is currently helps employees and customers understand what the organization is all about. A mission assists the organization move toward its vision or ultimate goal or objective of what the ultimate end should look like when the organization achieves its mission. By identifying and understanding how values, mission, and vision interact with one another, and organization can plan a well-designed and successful strategic plan leading to competitive advantage.

Conclusion

Cigna is an organization that works hard to draw the people together with the advocates to make changes and to assist them in the health. Cigna’s service is simple and it has multiple ways of their people to access their information. Cigna make cost and quality information readily available. In International markets, private medical insurance offers a wide range of options in coverage features and costs at the local, regional and global level. Improved health outcomes. Cigna’s industry-leading physician collaboration is improving health outcomes for customers and has the largest health network in the world.

I enjoy working for Cigna’s organization because I can help others on all levels and can see a project through to the end. I continue to learn more and more about the health care field and it allows me to be able to live up to Cigna’s mission statement to set the tone and matter to go above and beyond. We many rewards and opportunity to grow with the company to do amazing things for the patient. As my knowledge continues to grow from the training and schooling the more I can apply to my current job description and organization.

References

Cigna (n.d) retrieved from http://www.cigna.com/about-us?WT.z_nav=personal%3BTop-Nav%3Babout-cigna

Fernandes, Paula. (2016). What is a Vision Statement? Business News Daily retrieved November 7th 2016 from http://www.businessnewsdaily.com/3882-vision-statement.html