Impact of social media on global business
|
|
MGMT8110 – Global Perspectives Instructor: Hajar Alviri Email: Winter Semester |
|
|
|
|
Research Essay |
Worth 25% of final grade for this course.
Due Date: Week 12 - Apr 01, 2020@ 11:59PM
Delivery Method: Word Doc uploaded to eConestoga
Assignments Folder / “Research Project - Research Essay”
Late Submissions:
· A late submission will receive a grade of Zero (0) unless arrangements have been made with the Instructor prior to the deadline.
Essay Requirements:
The Essay is the bringing together the research done, the arguments developed, and conclusions drawn in support of the Research Statement, originally developed (or changed as project progressed). It is a business communication tool designed to sell your ideas and recommendations to your superiors.
Based on your approved proposal, write and submit an essay which has the following elements:
1) Arguments which support and defend the Research Statement. These arguments need to:
i. Be well organized and flow from a logical start to a strong conclusion. They also need to demonstrate the significance and important in a global business perspective.
ii. Clearly supports, defends or justifies the research statement as present.
iii. Be objective – demonstrating that you have thought about this issue from several points of view.
iv. Be analytical and show your abilities to develop clearly superior ideas and an originality of thinking. (What / So What? / What Next?)
v. Include solid evidence which demonstrates a breadth, depth and synergy of research and thinking about this topic.
2) Have good quality writing
i. Grammar, punctuation, spelling is virtually flawless.
ii. Language and word choice are appropriate throughout.
3) Use the APA Standard formatting
i. Be well formatted and pleasant to read
ii. Essay follows scholarly conventions including proper citation methods and is virtually flawlessly.
4) Be original
i. Your paper can use quotes from your research but cannot comprise more than 30% of your paper.
· Make sure you take advantage of the “Originality Check” available during weeks 11 and 12 on eConestoga.
5) No less than 12 pages and no more than 16 pages
i. Page count excludes title page, diagrams, charts and reference pages.
6) Include a cover page which has:
i. Name and Student Number,
ii. Course Number and Name,
iii. “Semester – 2020 Winter”,
iv. Instructor’s Name
v. Date Submitted
7) Create a story with a thread.
i. Starting from the research statement, create a thread of logic building from your research, developing through the analysis until culminating in the conclusions. AND at all time supporting the research.
ii. A good story needs an introduction, body and conclusion
· Introduction – introduce and provide background on the topic and state your research statement
· Body – shows the analysis, builds arguments that supports the research statement.
· Conclusion – Brings together all of the analysis and arguments into a strong conclusion that leads to recommendations for global businesses and supports the research.
i. Shows how conclusions supported by evidence, analysis and arguments presented in paper.
Global Perspectives Essay Instructions
Prepared by: MGMT8110 – Global Perspectives Page 1 of 5 Greg Springall YYYY Semester Version Date: July 14, 2019
Prepared by: MGMT8110 – Global Perspectives Page 1 of 5 Greg Springall YYYY Semester Version Date: July 14, 2019
The Marking Rubric: Your Essay will be evaluated using the following rubric:
|
Essay Arguments (50%) |
Excellent 9-10 pts |
Good 7-8 pts |
Average 5-6 pts |
Poor 1-4 pts |
|
Organization Thoughts, arguments, writing and presented in a logical order. |
Essay proceeds logically from start to finish and is coherent throughout. |
Essay includes some logical inconsistencies, but they hardly detract from the overall coherence of the argument |
Significant logical inconsistencies in parts of the paper make the overall credibility of the argument somewhat dubious. |
The Essay is illogical, incoherent, and as a result completely unconvincing. |
|
Research Quality The strength, clarity and originality of research. |
Research, whether implicit or explicit, is absolutely clear and highly original. Is also |
Research, whether implicit or explicit, is clear and deliberate. |
Research is identifiable in some form, with effort. |
Essay does not contain – either implicitly or explicitly - a research. |
|
Objectivity Writing, arguments, facts and conclusions consider several perspectives and can be verified through evidence and facts. |
Essay demonstrates a masterful grasp of all sides of the issue. |
Essay effectively recognizes a variety of points of view. |
Essay is clearly, albeit unintentionally, partial. It either fails to deal with contrary points of view out of ignorance or deals with them unfairly. |
Essay is deliberately not impartial. The author has used the paper as a pulpit instead of as a framework for rigorous critical analysis. |
|
Analysis The examination of the elements or structure of the issue to draw conclusions. |
Analytical abilities on display are clearly superior and reflect an originality of thinking |
Analytical abilities on display demonstrate an ability to separate ideas into their component parts |
Analytical abilities on display are inconsistent. Some ideas are clear and fully understood; others are not. |
Paper reproduces arguments from other sources without any evidence of understanding |
|
Evidence supporting arguments and research statement (35%) |
Excellent 9-10 pts |
Good 7-8 pts |
Average 5-6 pts |
Poor 1-4 pts |
|
Depth Analysis and writing go beyond the basic, surface issue and explores the many elements and interrelationship between elements of the issue. |
Essay draws from sources that represent the best information on the subject. Quantity exceeds expectations. |
Essay draws from a legitimate variety of information. Quantity of sources meets or exceeds expectations. |
While the Essay might draw from a number of sources, but the information obtained is largely surface level. |
Essay is drawn largely, if not exclusively, from inappropriate material. |
|
Breadth The number of sources, ideas, perspectives, ideas are brought into the analysis, thinking and writing. Here, more is better |
Essay draws from an impressive variety of sources and perspectives. |
Essay draws from an acceptable variety of sources and perspectives. |
Sources either come from a single perspective or are insufficient to meet the demands of the assignment. |
Sources are both excessively limited in quantity and represent an excessively limited point of view. |
|
Synthesis The way the ideas, elements, thoughts, analysis are brought together to create a solid understanding, supporting a conclusion and recommendation. |
Presentation of the evidence demonstrates a masterful understanding of its themes, both specific and general. |
Presentation of the evidence demonstrates a clear understanding of its themes, both specific and general. |
Presentation of the evidence demonstrates a flawed understanding of either its specific or general themes. |
Presentation of the evidence demonstrates a flawed understanding of both its specific and general themes. |
|
Relevance Evidence which supports the ideas, elements, thoughts, analysis and are related to the conclusion and recommendations. |
Evidence is directly applicable to the analysis throughout |
Evidence is largely applicable to the analysis throughout. |
Some of the evidence is clearly tangential and detracts from the credibility of the argument. |
Evidence does not contribute to a fulfillment of the goals of the assignment. |
|
Quality of Writing (10%) |
Grammar, punctuation, spelling are virtually flawless. Language and word choice are appropriate throughout. |
Limited flaws in grammar, punctuation, and/or spelling do not detract from the overall message of the Essay. Some minor problems with language and word choice are noted but not problematic. |
Significant flaws in some of grammar, punctuation, spelling, language and/or word choice. |
Paper is incoherent because of flaws in grammar, punctuation, spelling, language, and/or word choice. |
|
Quality of Format (5%) |
Essay follows scholarly conventions including proper citation methods virtually flawlessly. |
Only minor flaws in terms of scholarly conventions including citation methods. |
Significant flaws in terms of scholarly conventions (likely including problems with citation methods). |
Paper displays a blatant disregard for scholarly conventions. |
Prepared by: MGMT8110 – Global Perspectives Page 1 of 5 Greg Springall YYYY Semester Version Date: July 14, 2019
Prepared by: MGMT8110 – Global Perspectives Page 1 of 5 Greg Springall YYYY Semester Version Date: July 14, 2019