Katharine Becks-Lego Case

Using the case analysis template (Case Analysis Template.doc

), write and submit a graduate caliber paper analyzing the Lego Group case (Lego Group Case.pdf

Preview the document

). It is required that you thoroughly integrate and reference course learning (you will lose points if you do not do so). Referencing outside sources, as appropriate, is encouraged, though not required. 

Be focused and succinct in the description of the one primary business issue. For #2-#5, identify multiple internal/external strengths/opportunities and challenges. And remember that opportunities are possibilities for the future, not things that have already taken place. 

APA format citations and references as appropriate.

Please let me know if you have any questions!