Week 3: Assignment

MondayNov 27 at 9:01am

Manage Discussion Entry

The facts tell but stories sell

In most business and government reports, there is a basic and initial response to any event detailing little more than the facts. However, it is the "feature" follow up that can really differentiate the coverage.

The story link above displays all the typical conventions of a business news story including AP Style, the Inverted Pyramid, accuracy and objectivity.

The following link is an attempt to differentiate our coverage of Toray's initial business move by providing regional perspective on their industry. Business and government reporters adhere to all of the traditional conventions of the trade, but it is in the story angles and words that reporters and their publications can push their content to the top. US Manufacturing ResurgenceLinks to an external site.

As a business writer, I regularly skimmed the twitter feeds of the Harvard Business Review or the Brookings Institute for national studies or in-house commentary on manufacturing, aerospace and economic development trends.

After reading the global or national studies, I would simply reach out to local industry sources and ask how these issues might impact the regional marketplace. Once your beat has been established, acquire a local and relative source list, scan the national and global trends and request your sources elaborate for local impact.

As you careers unfold, you will find that you are only as good as your sources.

Watch this video:Gathering SourcesLinks to an external site.

References