BUSINESS DISCUSSION 4
INSTRUCTIONS DISCUSSION 4
After reading the chapters in this module, review the following (2) topics below. Choose and post your response to one (1) topic.
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#1 |
Chapter 7 |
Marketing Research Small businesses have fewer resources available for conducting marketing research, but this should not stop them from doing it. Discuss some ways a company can conduct effective market research with limited resources. |
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#2 |
Chapter 16 |
Pricing and Demand How might consumer demand affect pricing in businesses such as restaurants, shopping malls, and grocery stores? What changes might you implement in pricing strategy in an economic recession or boom? |
In order to earn the full points for this assignment, you must:
· Begin your post with Chapter # and topic
· Clearly and accurately explain your answer based on factual information. (25 points)