impactful communication

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Task

Include all details of the task, including:

· Individual task

· You will be writing two business messages: one using the direct approach, and the other using the indirect approach.

· The message using the direct approach will be an informative memorandum.

· The message using the indirect approach will be a bad news email.

Formalities:

· Wordcount:

o Task 1: memorandum, 300 words o Task 2: bad news email, 400 words

· Font: Arial 12,5 pts.

· Text alignment: Flush left, ragged right

· Upload in .pdf or .doc/.docx format. Do not use the .pages format.

· Remember to use your own words as much as possible, and add details as you see fit. Simply copying from the task brief is NOT acceptable.

• REMEMBER THAT YOUR WORK WILL BE SCANNED BY TURN IT IN FOR EVIDENCE OF AI GHOST WRITING

Weight: The memo task and persuasive email tasks will be worth 20% and 30%, respectively toward the midterm portfolio grade.

It assesses the following learning outcomes:

· Demonstrate written and oral communication skills required in the workplace.

· Recognize the impact of cultural differences on verbal and non-verbal communication.

· Demonstrate the ability to write academic and professional reports.

Memorandum (Word count: 300) - 20% of Midterm Task Grade

TASK 1

Read the scenario below. Imagine you are the HR Manager of PB&J Foods. Write a MEMO informing your employees about the changes in policy.

· Your message should be in standard memo format, as discussed in class. o You should apply the direct style of writing.

· You should use positive language and build goodwill.

Change of Policy - Memorandum

Opening of employee cafeteria service

After feedback from employees regarding meal expenditures, company directors at Sonic Mobile have decided to reopen the canteen where employees can buy food and discounted, prix-fixe lunches are available. As HR manager, write a memo to staff informing them of the following (be sure to use your own words and add details as necessary):

· A three-course lunch will be available for €8 (starter, main course, dessert, and beverage)

· A two course lunch will be available for €5,50 (a main course with starter or dessert and beverage)

· Light breakfast will also be available (add your own details for time, options, etc.)

· The company will also provide vending machines with various food and drink options as well as a microwave oven.

· All lunches will have meat and vegetarian/vegan/gluten-free options

· Whom they should contact should they have any questions, in this case your assistant Michael Morris (tel. 55 22 3456)

Bad news Email (Word count: 400) - 30% of Midterm Task Grade

Task 2

Bad news message:

You need to cut costs in your company as business is declining. You will no longer be providing free childcare service and the special 5-euro lunch menu in the company canteen, which will be closed. Childcare services will still be available, but at a cost of 150 euros per month per child. In addition, a local restaurant has offered a special prix-fixe menu for employees.

Your Task: As HR manager, you need to write an email to employees, informing them of the bad news.

Rubric: Memo	Exceptional 90-100	Good 80-89	Fair 70-79	Marginal Fail 60-69	Fail <60
Content (30%)	Message thoroughly covers all points of the task. Writer has very clearly followed the task instructions.	Message covers all points of the task to a generally good degree. Writer has made a good attempt to follow the task instructions.	Message covers most points of the task, though some omissions and irrelevancies may be present. The writer has attempted to follow the task instructions to a certain degree.	Message only covers a small part of the points of the task. The writer has made a limited effort to follow the task instructions.	Message does not cover any of the task requirements. Misunderstanding of the task may be present. The writer has made little to no attempt to follow the task instructions.
Structure/Format/ Organization (20%)	Structure and format of the memorandum are used with complete accuracy and word limit (maximum and minimum) has been respected. Message is readable and easy to follow.	The structure and format of the memorandum are generally complete and word limit (maximum and minimum) has been respected to a good degree. Message is generally readable and easy to follow.	Some noticeable errors or omissions in the use of the correct memorandum format. Writer may have failed to meet or exceeded word limit. Message is sometimes difficult to follow.	Several noticeable errors or omissions in the use of the correct memorandum format. Writer has failed to meet or exceeded the word limit. Message is often difficult to follow.	Message is not written using the required memorandum format. Most or all formatting elements are inappropriate or lacking. The structure is unclear and unorganized and generally difficult to follow.
Language (20%)	Writer uses precise language which is adequate for the audience and purpose. Writer shows superior understanding of the language, including formal and informal register.	Writer uses language which in on the whole accurate and adequate for the audience and purpose and shows a good understanding of the language, including formal and informal register.	Writer uses language which is generally correct and appropriate for the audience and purpose and shows a fair understanding of the language, including formal and informal register.	Writer uses language which is sometimes inappropriate for the audience and purpose. Writer shows limited understanding of the language, including formal and informal register.	Writer uses language which is inappropriate for the audience and purpose and shows little to no understanding of the language, including formal and informal register.
Spelling/Grammar/ Punctuation (20%)	Spelling, grammar and punctuation are correct. Errors are typographical rather than orthographical or structural.	Spelling, grammar, and punctuation are mostly correct. A few minor, but non-impeding, errors may be present.	Some noticeable spelling, grammar, or punctuation errors are present, but these do not impede the message.	Several noticeable spelling, grammar, or punctuation errors are present. Some of these inaccuracies may impede the message.	Spelling, grammar, and punctuation are inaccurate on a general level and many of these errors impede the message.
Purpose Achieved (10%)	The purpose of the message would be successfully achieved, given the above.	The message would likely achieve its purpose, given the above.	The message may achieve its purpose, given the above.	The message is unlikely to achieve its purpose, given the above.	The message would not achieve its purpose.

Rubric: Bad news email	Exceptional 90-100	Good 80-89	Fair 70-79	Marginal Fail 60-69	Fail <60
Content (30%)	Message thoroughly covers all points of the task. Writer has very clearly followed the task instructions.	Message covers all points of the task to a generally good degree. Writer has made a good attempt to follow the task instructions.	Message covers most points of the task, though some omissions and irrelevancies may be present. The writer has attempted to follow the task instructions to a certain degree.	Message only covers a small part of the points of the task. The writer has made a limited effort to follow the task instructions.	Message does not cover any of the task requirements. Misunderstanding of the task may be present. The writer has made little to no attempt to follow the task instructions.
Structure/Format/ Organization (20%)	Structure and format of the email are used with complete accuracy and word limit (maximum and minimum) has been respected. Writer shows superior understanding of techniques for delivering negative messages. Message is readable and easy to follow.	The structure and format of the email are generally complete and word limit (maximum and minimum) has been respected to a good degree. Writer shows generally good understanding of techniques for delivering negative messages. Message is generally readable and easy to follow.	Some noticeable errors or omissions in the use of the correct email format. Writer may have failed to meet or exceeded word limit. Writer shows some understanding of the techniques for delivering negative messages. Message is sometimes difficult to follow.	Several noticeable errors or omissions in the use of the correct email format. Writer has failed to meet or exceeded the word limit. Writer shows limited understanding of the techniques for delivering negative messages. Message is often difficult to follow.	Message is not written using the required memorandum format. Most or all formatting elements are inappropriate or lacking. Writer shows little to no understanding of the techniques for delivering negative messages. The structure is unclear and unorganized and generally difficult to follow.
Language (20%)	Writer uses precise language which is adequate for the audience and purpose. Writer shows superior understanding of the language, including formal and informal register.	Writer uses language which in on the whole accurate and adequate for the audience and purpose and shows a good understanding of the language, including formal and informal register.	Writer uses language which is generally correct and appropriate for the audience and purpose and shows a fair understanding of the language, including formal and informal register.	Writer uses language which is sometimes inappropriate for the audience and purpose. Writer shows limited understanding of the language, including formal and informal register.	Writer uses language which is inappropriate for the audience and purpose and shows little to no understanding of the language, including formal and informal register.
Spelling/Grammar/ Punctuation (20%)	Spelling, grammar and punctuation are correct. Errors are typographical rather than	Spelling, grammar, and punctuation are mostly correct. A few minor, but non-impeding, errors may be present.	Some noticeable spelling, grammar, or punctuation errors are present, but these do	Several noticeable spelling, grammar, or punctuation errors are present. Some of these	Spelling, grammar, and punctuation are inaccurate on a general level and many of these

orthographical or structural.

not impede the message.

inaccuracies may impede the message.

errors impede the message.

Purpose

Achieved

(10%)

The purpose of the message would be successfully achieved, given the above.

The message would

likely achieve its purpose, given the above.

The message may achieve its purpose, given the above.

The message is unlikely to achieve its purpose, given the above.

The message would not achieve its purpose.