capstone case study
BUSI 400
Group Case Analysis 1 Grading Rubric
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Criteria |
Levels of Achievement |
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Content 70% |
Advanced |
Proficient |
Developing |
Not present |
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Case Analysis Content – Executive summary |
12 to 11 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
10 to 8 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
7 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – Existing mission, objectives, and strategies |
9 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
8 to 6 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
5 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – A new mission statement |
9 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
8 to 6 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
5 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – SWOT (TOWS) analysis |
9 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
8 to 6 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
5 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – Competitive Profile Matrix |
9 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
8 to 6 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
5 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – EFE Matrix |
9 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
8 to 6 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
5 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – IFE Matrix |
9 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
8 to 6 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
5 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – Alternative Strategies |
9 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
8 to 6 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
5 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Case Analysis Content – Recommendations of Strategies |
12 to 11 points Provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
10 to 8 points Mostly provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
7 to 1 points Somewhat provides appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas. |
0 points Does not provide appropriate, thoughtful, in-depth critique and analysis for the chosen company based on the following key areas.
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Structure 30% |
Advanced |
Proficient |
Developing |
Not present |
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Professionalism |
18 to 16 points Entire submission is presented in a professional manner and addresses the specific question(s) posed using proper support and citations. |
15 to 13 points Submission is presented in a mostly professional manner and mostly addresses the specific question(s) posed using for the most part proper support and citations. |
12 to 1 points Submission is presented in a somewhat professional manner and somewhat addresses the specific question(s) posed using some proper support and citations. |
0 points Submission is not presented in a professional manner or addresses the specific question(s) posed and does not use proper support or citations. |
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Format and Grammar |
20 to 18 points Proper grammar, spelling, and current APA (when appropriate) are used throughout the entire submission. |
17 to 14 points Submission contains 0 - 2 noticeable errors in grammar, spelling, or current APA format throughout the submission. |
13 to 1 points Submission contains 3 - 4 noticeable errors in grammar, spelling, or current APA format throughout the submission. |
0 points Submission contains more than 4 noticeable errors in grammar, spelling, or current APA format throughout the submission. |
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Total |
/125 points
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*Please remember to review the peer evaluation process and how that impacts your group project grade.