executive summary

MIS301—Executive Summary Assignments

Consult the article assigned on Isidore. Select one of the trends noted in the article and produce a concise Executive Summary that describes the opportunities and challenges associated with the trend that you select. The Executive Summary should synthesize the trend you selected for a senior-level audience and propose how the concepts presented could be applied in a business (examples will likely be helpful) as the Executive Summary should not simply a summary of the assigned article itself nor should it simply re-state the conclusions already stated (though such conclusions may be leveraged as appropriate). You will likely need to consult outside reading in order to produce a complete picture of the trend that you select. Please consider the following when writing your Executive Summary:

• In general, your Executive Summary should concisely present a high-level overview of the topic being discussed and then answer a simple question— why should the reader care?

• Focus on practical application. Providing a simple example or scenario for how a business could benefit from applying the concepts, techniques, tools, and/or principles presented in the assigned articles will be helpful. This may be an example that you find from performing additional research, a made up example, or similar. Simply relying on examples provided in the assigned article itself is discouraged.

• Use additional research (other articles, web research, etc.) as appropriate. Provide a reference list when citing work from sources other than the assigned article itself. The reference list may be provided separately and does not count towards the one page document limit.

• Focus on synthesizing and being concise. • Your name and the assignment number (e.g., Executive Summary 3) should

be provided as a cover page to the page you are submitting. • The Executive Summary length is limited to one single-spaced page. If you

submit more than one single-spaced page (not including a cover page and reference list) you will receive a grade of zero for the assignment.

A brief, helpful article summarizing how to write Executive Summaries may be found here: https://www.umuc.edu/writingcenter/writingresources/exec_summaries.cfm