Social Media Ppt
Social Media: The realities of an online presence for RN’s
Student name
NURS 402-04 Psychosocial/Inter-professional Communication for RN’s
Minnesota State University, Mankato
Instructor Name
Date
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Social Media Policies
AH, a large, multi-city school district serving several suburbs: Social media policies apply to all employees including the 97 nurses on staff.
Employees should observe the following rules for personal use of Social Media
Consider your role as a school employee before posting any content that would show “obscene, profane, vulgar, harassing, threatening, bullying, libelous, or defamatory or that discusses or encourages any illegal activity, use of illegal drugs, inappropriate alcohol use, sexual behavior or sexual harassment.” (Anoka Hennepin School District #11, 2015, 5.1)
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Social Media Policies (Contintued)
Views expressed are the employees and do not reflect the district
No disclosure of private, proprietary or confidential information
Employees may not use or post graphic/logo without permission
Employees have responsibility to maintain appropriate student-employee relationships at all times
If an employee chooses to engage with a student group or public group, they do so as an employee
(Anoka Hennepin School District #11, 2015)
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Social Media Benefits to Nurses
Four domains that are positively impacted by social media
Academics:
fostering mentors, enhance education in rural settings
Support through transition periods
Reduce geographical separation and stress
Clinical Practice:
Connect and advocate for their profession and patients
(Jackson et al., 2014)
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Social Media Benefits to Nurses
Research:
Broadcast research findings
Monitor health and facility collection
Administration:
Connect and exchange information
Reduces recruitment barriers for surveys
(Jackson et al., 2014)
(Bethel et al., 2020)
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Social Media Risks for Nurses
Crossing professional and personal lines
Misinformation spread
Breach of patient and staff privacy
Loss of public’s trust over use of social media
Third-Party use agreements and data breaches
(Geraghty et al., 2021)
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Social Media Risks for Nurses
Loss of in-person interaction can lead to:
Loss of non-verbal and verbal skills
Loss of communication skills
Loss of ability to empathize
Loss of active-listening skills
Disruptions in clinical environment
Loss of situational awareness
Loss of critical thinking
Decreased patient outcome
(Geraghty et al., 2021)
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Moral Practice Issues of Social Media
Social Media posts that breach confidentiality and Privacy:
violations decrease patient trust
18 different patient identifiers including geographical subdivisions smaller than the state (UC Berkeley, 2021)
Patient posts violate nonmaleficence code even if never identified:
Digital information is permanent
Risk of emotional pain or harm always possible
Professional Integrity:
Questionable posts of other nurses
Professional boundaries
Inappropriate posts about patients, employers or profession (Henderson & Dahnke, 2015)
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Workplace Social Media Concerns
New employee makes one of many possible social media acts of misconduct
New employees are not given training on the employer’s social media policies.
The policies have not been updated since 2015
Workplace Social Media Recommendations
Electronic communication and social media use growing at exponential rate
Ensure nurses understand the appropriate social media use regarding:
Privacy and confidentiality
Possible consequences including Board of Nursing implications or employer consequences
Understand Common Misunderstandings and Myths
How to circumvent issues (National Council of State Boards of Nursing, 2011)
Workplace Social Media Recommendation
Current Social Media Policy should be reviewed every year (Karpman & Drisko, 2016)
Current Social Media Policy should address the following areas:
What is considered social media
Who is authorized to represent employer
What are the legal restrictions, regulations and sensitive information with special section for nurses addressing HIPAA
What is acceptable content and conduct (do’s and don’ts) (FirmPlay, 2021)
Workplace Social Media Recommendations
AH should add new hire orientation on social media
Documentation of expectations given to new employee to read
Documentation of expectations given to new employee to sign and return to employer
Existing AH employees should be given on-line orientation on social media
Documentation of expectations given to new employee to read
Documentation of expectations given to new employee to download, sign and return to employer
Summary
Social media is here to stay
Social media, like any other tool, is directed by the intent of use
Employees must be trained in knowledge and use of social media to properly utilize it
References
Anoka Hennepin School District #11. (2015, October 26). Employee use of social media. Anoka-Hennepin school district. http://anoka-k12.granicus.com/MetaViewer.php?view_id=2
Bethel, C., Rainbow, J. G., & Dudding, K. M. (2020). Recruiting nurses via social media for survey studies. Nursing Research, 70(3), 231–235. https://doi.org/10.1097/nnr.0000000000000482
FirmPlay. (2021). Social media policy 101. https://www.firmplay.com/social-media-policy/what-is-a-social-media-policy
Geraghty, S., Hari, R., & Oliver, K. (2021). Using social media in contemporary nursing: Risks and benefits. British Journal of Nursing, 30(18), 1078–1082. https://doi.org/10.12968/bjon.2021.30.18.1078
Henderson, M., & Dahnke, M. D. (2015). The ethical use of social media in nursing practice. MEDSURG Nursing, 24(1), 62–64.
Jackson, J., Fraser, R., & Ash, P. (2014). Social media and nurses: Insights for promoting health for individual and professional use. OJIN: The Online Journal of Issues in Nursing, 19(3). https://doi.org/10.3912/ojin.vol19no03man02
References
Karpman, H. E., & Drisko, J. (2016). Social media policy in social work education: A review and recommendations. Journal of Social Work Education, 52(4), 398–408. https://doi.org/10.1080/10437797.2016.1202164
National Council of State Boards of Nursing. (2011). White paper: A nurse's guide to the use of social media. Journal of Practical Nursing.
UC Berkeley. (2021). Uc berkeley committee for protection of human subjects. UC Berkeley human research projection program. https://cphs.berkeley.edu/hipaa/hipaa18.html