Executive Summary

Hong666
Envisioning.docx

Envisioning: Your Video

Videographers use storyboarding to plan their work. Read the following instructions, then use the attached template to sketch images and describe audio for your own video shoots. Run some trial filming using your phone. Revise the storyboard and upload an image of it here.

Format:

Your video may simply be a film version of the presentation based on your Personal Statement and/or Leadership Philosophy, perhaps including images from your presentation slide deck. Film your own “Ted Talk”! Your video might also be a personal vlog, perhaps on life during a Pandemic, for example. You may also produce a creative film with other design elements, storytelling, or ....  You must appear in some part of it, though (for example, with introductory and/or concluding remarks).

Topic: 

Create a video based on your Personal Statement Paper or any of our class themes on leadership and management communications. Consider readings and team presentation topics you found compelling in this class or others. Consider the story arc of your life experiences. Consider work and educational highlights, your own vision and mission. Consider intersections of leadership concepts with your own career aspirations. Consider audience, define your purpose, write a thesis statement, and narrow your topic to a few key points.

Length: 

· The recommendation is to plan and film a three- to five-minute video.

· Your video must be 3 minutes minimum, 6 minutes max. 

Filming and editing:

This does not have to be a highly professional production, but make it impactful through your content, delivery, supporting materials, and creativity. Pay attention to set(s), lighting, composition, movement, eye contact and body language, sound track, props, etc. Pay attention to editing. If you are filming your video with a phone, this may simply involve planned stops and starts--editing as you go. Feel free to explore more sophisticated options and tap into the following resources:

· Work with a Writing Center Coach to refine your script and edit your slides.

· Consult with UW Bothell Open Learning Lab consultants if you’d like to work with iMovie, Final Cut Pro, or other video software programs.

· Contact UW IT if you’d like to rent camera or lighting equipment.

· Collaborate with classmates on brainstorming, peer reviews, filming and editing. 

Screening: 

Who is your target audience? 

· Your video will be shown to classmates.

· Your video may be shown to faculty members.

· Your video could be posted on social media if you choose.

· Your video could be attached to a school or job application. 

· Your video could be for your key stakeholders and loved ones.

· Your video is for yourself.

Note: the following eight-frame storyboard template is designed for a 30-second ad spot. You will likely need more than one page to storyboard your longer video. Read the instructions below about how to complete your storyboard.

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