Reflective Journal

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INTERNATIONAL

JOURNAL

OF

INSTRUCTIONAL

TECHNOLOGY

AND

DISTANCE LEARNING

December 2014 Volume 11 Number 12

Editorial Board

Donald G. Perrin Ph.D. Executive Editor

Elizabeth Perrin Ph.D. Editor-in-Chief

Brent Muirhead Ph.D. Senior Editor

Muhammad Betz, Ph.D. Editor

ISSN 1550-6908

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. ii

PUBLISHER'S DECLARATION

Research and innovation in teaching and learning are prime

topics for the Journal of Instructional Technology and Distance

Learning (ISSN 1550-6908). The Journal was initiated in

January 2004 to facilitate communication and collaboration

among researchers, innovators, practitioners, and

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technologies and/or distance learning.

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profession

Donald G. Perrin, Executive Editor

Elizabeth Perrin, Editor in Chief

Brent Muirhead, Senior Editor

Muhammad Betz, Editor

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. iii

Vol. 11. No. 12.

ISSN 1550-6908

Table of Contents – December 2014 Page

Editorial: Sir John’s Speech 1

Donald G. Perrin

Crossing the bridge of communication: An analysis of ESL materials and a hybrid solution

3

Justin P. White and Caitlin Farinelli

Understanding online K-12 students through a demographic study 19

Michael Corry, William Dardick, Robert Ianacone, Julie Stella

Online faculty burn out, best practices and student engagement strategies

31

Lisa Marie Portugal

Convergence and Divergence: Accommodating online cross-culture communication styles

51

Bradley E. Wiggins and Susan Simkowski

English for Sp[ecific Purposes Learners’ needs related learning for the workplace: a pragmatic study

61

Hussain Ahmed Liton

Case study: using open education resources to design a competency-based course

73

Patricia Neely, Jan P. Tucker, Trevor Belcher

The effect of prior knowledge questions on Iranian pre-intermediate EFL learners’ performance in reading comprehension

83

Yasaman Rouhani and Mohammad Ali Kowsary

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. iv

Return to Table of Contents

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 1

Editorial

Sir John’s Speech Donald G. Perrin

Previous IJITDL editorials criticize the fragmented curriculum, lack of relevance to the world we

live in, and failure to prepare a sufficient number of skilled candidates for 21st century jobs. The

following paraphrased version of a news item from the BBC offers a solution for these problems.

Educators and policymakers, pay attention!

- - - - - - - - - - - - - - - - - - - - - - - - - - - - -

In this year's Mountbatten Lecture at the Royal Institution, Sir John O’Reilly argued that

engineers should embrace the arts. They should recognise the role of the arts in their work and

emphasise its creative side to encourage more young people to take up engineering as a career.

The lecture, Full Steam Ahead for Growth, advocated adoption of the acronym – STEAM - for

Science, Technology, Engineering, Arts and Maths. Engineers should embrace the arts as a key to

creativity and an important component of innovation, crucial to creating new products and

boosting future competitiveness.

About 59% of engineering companies in the Institute of Engineering and Technology (IET) 2014

survey fear that skill shortages could threaten business. Science, Technology, Engineering and

Mathematics - often known as "STEM" subjects, are vital for a modern knowledge economy. But

there is a massive shortfall in the number of recruits. A recent study by the Royal Academy of

Engineering showed the UK needs to increase by as much as 50% the number of STEM graduates

it produces. Engineering is keen to widen the pool of recruits to the profession. STEAM would

add emphasis to the creative side of engineering to improve the success of products. Aesthetics is

part of it. Apple's iPod was not the first digital media player, nor the only one that worked, but it

dominates the market "because it is nice to have for its aesthetic and functional values".

Universities would not require A-level art from engineering applicants. The key subjects for

admission would continue to be maths and sciences. But an emphasis on creative skills would

help "broaden the pool and attract more and diverse people into the profession".

The IET's skills survey raised concerns not only about the number of recruits to engineering, but

about the diversity of the workforce, with only 6% being women. The WISE campaign to

promote women in science and engineering commented: "People who are creative and

imaginative are good at working out how to improve products, make them more useful and more

attractive to customers. … Advertising for people with these characteristics would be a good way

to attract more girls and women into science, technology and engineering."

National Union of Teachers general secretary Christine Blower said Sir John's comments

illustrate the educational importance of arts subjects "to ensure students have a range of skills and

knowledge to equip them for their future careers".

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - Sir John’s approach may be the first step in a movement to re-integrate the arts and sciences into

broader disciplines consistent with the needs of the modern world. ______________________________

Embrace engineering's creative side' to fix skills crisis, Judith Burns, BBC News, 21 November 2014

http://www.bbc.com/news/education-30136921

IET Chief Executive: Britain needs more engineers, 28 August 2014

http://www.theiet.org/membership/member-news/36a/nigel-times.cfm

Return to Table of Contents

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 2

Return to Table of Contents

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 3

Editor’s Note: In the traditional classroom, the textbook is a curriculum resource for teacher and student. It

is not intended to be a workbook or self-instructional manual. Some publishers actually produce a second publication for this purpose. Publishers may provide additional resources, specifically for teachers and for students, on their webpage. These include activities that enrich the learning experience and components that can be integrated into the course by the instructor. This study is to determine the level of instructional design – objectives, strategies, activities, interaction, and evaluation – built into textbooks to facilitate language acquisition and the amount of work the teacher must do to adapt them for online or hybrid courses.

Crossing the bridge of communication: an analysis of ESL materials and a hybrid solution

Justin P. White and Caitlin Farinelli USA and Qatar

Abstract

Research suggests that many foreign language textbooks lack the necessary input-based materials

needed to facilitate language acquisition, such as DeMil (2013a) for Spanish, DeMil (2013b) for

French, and Lally (1998) for English as a Second Language (ESL). However, recent research has

not investigated the activity type and distribution of publisher-sponsored curricular materials that

are readily available for the use in ESL and English as a Foreign Language (EFL) classes. The

purpose of the present study is to analyze six leading ESL/EFL books and determine the amount

input-based activities that included in these materials. Based on the analysis in the present study,

it is clear that there is a still a lack of input-based materials, and therefore, we discuss a

pedagogical solution to the lack of input-based activities that can be used to complement these

materials, regardless of the textbook, and that can be housed online and used as a hybrid language

program or a technology enhanced language program. We discuss design of the suggested

activities and their basis, which take into account learners’ psycholinguistic processing strategies.

Keywords: classroom, communication, communicative, input, language, grammar, past tense, processing

instruction, structured input, second language acquisition, SLA, English as a Second Language, ESL,

English as a Foreign Language, EFL, teaching, textbook, hybrid, technology enhanced.

Introduction

All major theoretical frameworks in Second Language Acquisition (SLA) establish that there is a

fundamental role for input (e.g., N. Ellis 2007; Gass & Mackey 2007; VanPatten 2007; White

2007). Simply put, in order for language acquisition to take place, learners must be exposed to

input. VanPatten and Williams (2007: p. 9) state that “acquisition will not happen for learners of

a second language unless they are exposed to input.” In other words, regardless of the theory or

model of language acquisition, learners must be provided repeated opportunities to process form

for meaning during exposure to input. VanPatten (1996, 2004, 2007) proposes a model of input

processing that “… attempts to capture under what conditions learners may or may not make

connections between a form in the input and a meaning and the processes they initially bring to

the task of acquisition” (p. 6). VanPatten’s model proposes the following:

input  intake  developing system  output

Input processing is concerned with the first part of the model during which learners are exposed

to input and then a filtered data set of that input is converted into intake. Input processing itself,

is concerned with which form-meaning connections learners make (or don’t make) and the

conversion of the input to intake. Input processing is also concerned with “…the strategies and

mechanisms learners use to link linguistic form with its meaning and/or function” VanPatten,

2004: p. 1). Based on the psycholinguistic processes involved during learners’ initial exposure to

input, VanPatten (2004: p. 14) also posits a series of principles that guide learners through initial

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December 2014 Vol. 11. No.12. 4

exposure to language data. One such primary principle and related subprinciples are the

following:

Principle 1. The Primacy of Meaning Principle. Learners will process input before they

process it for form.

Principle 1a. The primacy of Content Words Principle. Learners processes content words in

the input before anything else.

Principle 1b. The Lexical Preference Principle. Learners will tend to rely on lexical items

opposed to grammatical form to get meaning when both encode the same semantic information.

Principle 1c. The Preference for Nonredundancy Principle. Learners are more likely to

process nonredundant meaningful grammatical form before they process redundant meaningful

forms.

Principle 1d. The Meaning-Before-Nonmeaning Principle. Learners are more likely to

process meaningful grammatical forms before nonmeaninful forms irrespective of redundancy.

Principle 1e. The Availability of Resources Principle. For learners to process either redundant

meaningful grammatical forms or nonmeaningful forms, the processing of overall sentential

meaning must not drain available processing resources.

Principle 1f. The sentence Location Principle. Learners tend to process items in sentence

initial position before those in final position and those in medial position.

In cases such as, ‘Yesterday, the cow jumped over the fence.’, learners’ tendencies to not attend

to the verb inflection ‘-ed’ are predicted by Principle 1 and subprinciples 1a, 1b, and 1f. For

example, the verbal inflection illustrating past tense is also encoded with the temporal adverbial

marker ‘yesterday’ which corresponds to subprinciples 1a and 1b. Additionally, given that the

verb along with its inflection (‘jumped’) are located in the middle of the sentence, this is the last

part of input to be processed by learners, as predicted by subprinciple 1f. All in all, what these

principles predict is that learners will encounter challenges in attending to the target form for

meaning which may, in turn, delay acquisition.

In response to this, VanPatten designed a pedagogical intervention known as Processing

Instruction (PI) that seeks to alter learners’ incorrect processing strategies and push them to adopt

more optimal processing strategies to overcome their processing errors. This instructional tool is

based on learners’ default psycholinguistic processing strategies and therefore, the goal of PI is to

push learners to attend to the target grammar form for meaning. PI in its entirety consists of three

components: 1) explicit grammar information, 2) information about learners’ processing

strategies, and 3) Structured Input (SI) activities. The components of PI are illustrated as follows

with the English past tense:

Component 1: explicit grammar information

The simple past tense in English is formed by adding the suffix –ed to the simple infinitive form

of regular verbs. For example:

 To walk > walk + ed > walked.  To talk > talked  To help > helped

This structural grammar change applies for all persons, for example:

 I walked.  You walked.  He/she/it walked.

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 We walked.  They walked.

Component 2: Processing strategy information

Be careful! The ending of the verb is really easy to skip over for a couple of reasons. First, it is

typically located in the middle of the sentence and surrounded by lots of other words. Second,

there are typically words such as ‘yesterday’ or ‘last year’ that will let you know that a sentence is

in the past tense, so be sure to still look for the verb form to see the time of the event.

Component 3:

What did you do last weekend? Indicate which items you did or did not do.

Last weekend, I… Yes, I did. No, I did not.

1. texted my relatives. _____ _____

2. watched TV. _____ _____

3. exercised. _____ _____

4. talked to my friends. _____ _____

PI has been compared with traditional output-based instruction types which represent popular or

common ways of language teaching found globally. The operationalization of this approach in

empirical studies is referred to as Traditional Instruction (TI). This output-based approach begins

with mechanical drills, then moves to meaningful drills, and finally communicative drills. The

explicit information component of TI is the same as PI, therefore, the following includes only the

sequence of activities that constitute TI.

Activity 1: Mechanical Drill

Fill in the blanks with the correct past tense verb form.

1. My instructor _____ (enjoy) teaching.

2. We _____ (view) TV shows at home.

3. They _____ (play) a game of chess.

4. My friends and I _____ (exercise) in the gym together.

5. A big yacht _____ (travel) across the ocean.

Activity 2: Meaningful Drill

What did Martha do last summer? Select the verb that best completes each sentence and fill in the

blanks with the correct verb form.

start travel learn talk play

1. She _____ how to ride a bike.

2. She _____ a game.

3. She _____ to Indonesia.

4. She _____ with her friends.

5. She _____ a new job.

Activity 3: Communicative Drill

Working with a partner, make statements about what you did during high school and ask your

partner if they did also. Use the models below as guides. Be sure to use the past tense.

Model: Student 1: I played basketball almost every day last summer. Did you?

Student 2: No, I played soccer a lot.

1. travel

2. move

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December 2014 Vol. 11. No.12. 6

3. walk

4. surf

5. exercise

Mechanical drills as in Activity 1, are characterized by their having only one correct answer and

their completion involves target structure production without requiring attention to meaning.

Notice how learners can complete this activity without having to actually know the meaning of

the verb used, as long as they can produce the correct grammatical form itself? Meaningful drills,

on the other hand, require learners’ attention to both the target form and meaning, however, there

is only one correct response possible. In Activity 2, although there is only one correct response,

successful completion of the activity requires learners to produce both the target form and make

the correct verb selection based on meaning. Finally, the last activity type, communicative drills,

have more than one possible answer and require learners to contribute new or unknown

information during the task. However, communicative drills fall short of creating opportunities

for learners to interpret, express, and negotiate meaning during completion of these drills.

Typically during communicative drills, learners simply ask one question, receive the answer, and

move on to the next item.

For over two decades in empirical based studies, PI has consistently shown its effectiveness

across languages and target forms when compared with TI, such as with Spanish (VanPatten &

Cadierno, 1993; Cadierno, 1995; Cheng, 1995; Leeser & DeMil, 2013; White & DeMil, 2013a),

Italian (Benati, 2001), German (White, DeMil, & Rice, in press), French (VanPatten & Wong,

2004), and Japanese (Lee & Benati, 2007). PI has consistently performed better than TI on target

form interpretation and as well as, or better than, TI on production tasks. What is intriguing about

this is that at no time during PI do learners produce the target form, whereas TI is specifically

focused on target form production.

In terms of language teaching, Byrnes (1988) points out that the textbook often dictates course

syllabus and overall curriculum. Therefore, in terms of a language course, or a language program

consisting of various course levels (as typically is the case with language studies), this makes the

textbook choice an important consideration. That said, a few studies have delved into common

curricular trends in language teaching materials. These studies have investigated the distribution

of activities in leading Spanish intermediate textbooks (DeMil, 2013a) and French beginning

textbooks (DeMil, 2013b) and they observe that there is still an emphasis on mechanical language

exercises. Similar findings have been also found with beginning level French language

textbooks. In a 1998 study, Lally observed that English as a Second Language (ESL) teaching

materials were also mainly mechanical in nature following this pattern of mechanical,

meaningful, to communicative drills. That said, we are not aware of any recent research that has

analyzed current common publisher produced ESL pedagogical materials. There is a discussion

in the fields of ESL and FL regarding pedagogical differences and their contributing variables

both socially and culturally; however, a discussion on these differences is beyond the scope of the

goals of present study, as we are focusing on the aspects of language acquisition and curricular

materials that have demonstrated empirically to engage the processes required for acquisition.

Thus, the purpose of the present study is to investigate whether the observations made by DeMil

(2013a; 2013b) and Lally (1998) for ESL are still accurate representations of activity type and

distribution of the English simple past tense now found in five leading ESL books. Based on the

findings of this analysis, we may provide a solution to the lack of effective input-based activities

based on research in language acquisition that can be used to complement these materials,

regardless of the textbook, and that can be housed online and used as a hybrid language program.

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December 2014 Vol. 11. No.12. 7

Review of literature: textbook distribution of activities

DeMil (2013a) set out to examine the type and distribution of activities targeting the Spanish

preterit tense in seven widely-used intermediate-level Spanish language textbooks. In this study,

he established the following four distinct categories of activity types: input activity, mechanical

drill, meaningful drill, or communicative drill. DeMil (2013a) defined an input activity as an

activity during which students read or listen to the target form and respond to the content in some

way, and attend to the meaning. However, they are not required to produce the target form during

activity completion. He also defined a mechanical drill as an activity during which learners must

produce the target form, but they do not have to understand the meaning in order to do so. A

meaningful drill, on the other hand, requires that learners attend to meaning in order to complete

the task; however, there is a limited option of responses given the inherent restrictions of the task.

A communicative drill requires learners to contribute new or unknown information during the

task. It is important to note that if a student were to be required to understand what another

student said, and then ask a follow-up question or do something else with that information, then

the activity would be considered a different type of a communicative activity such as an

information exchange task or an information gap task, and not simply a drill. Thus a

“communicative activity” requires a student to 1) understand the meaning of the target form and

2) utilize the new information gained from the input. Across all seven language textbooks, DeMil

counted a total of 48 activities. Of these 48 activities, DeMil identified one input activity, two

communicative activities, and thirty two mechanical drills disguised as communicative activities.

DeMil concluded that despite the wide body of research on various processes and products of

second language acquisition research and the need for materials to take into account the cognitive

factors of language learners, these well-known and widely used Spanish intermediate textbooks

did not reflect the state of the science. He recommends that textbooks be changed to include

more input, which is required for acquisition, and communicative activities.

As a follow up study, DeMil (2013b) assessed six beginning-level French language textbooks for

activity type and distribution targeting the French passé composé (simple past tense). All the

textbooks were the most recent editions (the oldest was published in 2008) and self-identified as

based on the “communicative approach.” Throughout these language textbooks, there was a

combined total of 65 activities. Using the same criteria as DeMil (2013a) to analyze the textbook

activities for type and distribution, he classified 12 activities as input based, 20 as mechanical

drills, 12 as meaningful drills, 21 as communicative drills, and 3 as communicative. DeMil

concluded these textbooks seem to be starting to take into account SLA research, but 3 total

communicative activities is still a very small percentage of the total. For students to be able to

acquire a foreign language, textbooks need to be more input-based and more communicative.

The current study is therefore modeled after DeMil (2013a) and DeMil (2013b) and investigates

the activity type and distribution of activities in popular ESL language textbooks. The purpose of

the present study is to extend the body of research on language textbook activity type and

distribution and determine of the design of these curricular materials is fueled by research in

language acquisition and if not, to seek a solution to supplement these materials with the types of

activities that foster language acquisition.

Current study

Method

The present study examined 4 popular elementary-level grammar textbooks designed for

ESL/English as a Foreign Language (EFL) courses: MyGrammarLab Elementary and its

accompanying online activities for MyGrammarLab, Grammar and Beyond 1, Practical

Grammar 1, Grammar Dimensions 1, and Basic English Grammar. These particular textbooks

were chosen because they are commonly used in ESL language programs and several explicitly

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tout a communicative approach in their introductions (i.e., Grammar Dimensions, Grammar and

Beyond, and Basic English Grammar). Grammar Dimensions (Heinle/Cengage, 2007) is in its 4th

edition, the first having been published in 1994. Basic English Grammar 1 (2006) is in its third

edition; the first of which was published in 1984, and is widely known as a “favorite” or go-to

text for ESL/EFL teachers. Grammar and Beyond 1 is in its first edition (Cambridge, 2012) and

is described in the preface to be a product of corpus-based research. Practical Grammar

(Heinle/Cengage, 2011) is also in its first edition, as is MyGrammarLab (Pearson, 2012), and

similar to Grammar and Beyond, uses examples based on a corpus (Longman Corpus Network)

and self-identifies as a contextualized grammar book.

The current study focuses on the activity type and distribution of the activities targeting the

simple past tense of regular verbs and therefore only the chapters covering this particular

grammar form were included in the analyses of the present study. This target form was chosen

for analysis for the following reasons: 1) all ESL textbooks dedicate significant time to this target

form, 2) it is problematic for learners given the processing strategies associated with the target

form, 3) it is a target form used in everyday English speech and is therefore important for learners

to acquire during early stages, and 4) previous research has also investigated the types of

activities targeting the simple past tense equivalent in language textbooks (i.e., DeMil, 2013b).

As established in previous research, we analyzed the chapters’ textbook activities and in the case

of MyGrammarLab, examined the online components in which students can be exposed to

grammar principles by watching a video and subsequently doing a series of practice exercises.

For the purposes of the present study, only the practice activities were studied, not the videos, as

the videos did not require any sort of response on the part of the students. We studied these

materials for the following activity types: 1) the overall number of activities, 2) specific activity

types (input based, mechanical drill, meaningful drill, communicative drill), and communication.

We also included ‘combination’ activities which indicate that there are multiple steps that differ

in the nature of the task (i.e., step one is mechanical and step two is meaningful). The last

activity type, ‘communication,’ refers to any activity included in the activity set that promoted

communication indicated by whether learners were asked to exchange and demonstrate

comprehension of previously unknown information such as during open-ended communicative

activities. Additionally, we chose to include an analysis for meaningful drills as this particular

activity type has been included in Traditional Instruction as operationalized in research.

Table 1

Analysis of Simple Past Tense Activities

Textbook Titles

Number of Simple Past

Tense Activities

Input Mechanical

Drills Meaningful

Drills Communicative

Drills Communicative Combination

MyGrammarLab

Elementary 10 0 9 1 0 0 0

MyGrammarLab Elementary (Online)

30 0 15 15 0 0 0

Grammar and Beyond 1

43 0 19 13 8 1 2

Practical Grammar 1

15 1 12 2 0 0 0

Grammar Dimensions 1

27 1 8 11 4 3 0

Basic Grammar 82 0 43 24 15 0 0

Total 2 106 66 27 4 2

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December 2014 Vol. 11. No.12. 9

Findings

MyGrammarLab Elementary

MyGrammarLab Elementary contained a total of 10 activities, eight of which were mechanical in

nature and two of which were meaningful drills. None of the activities in this chapter were either

communicative drills nor communicative. One of the mechanical drills was a focus on forms

activity in which students were presented with several sets of simple past tense verbs, and had to

choose one which was irregular. One mechanical drill simply involved conjugating the verb to

match the correct place in the verb paradigm. As a follow up, a meaningful drill immediately

followed requiring students to use these same verbs in these same forms to complete sentences

with blanks.

MyGrammarLab Elementary (Online activities)

Half of the activities in the online portion of MyGrammarLab were mechanical drills, while the

other half were meaningful drills. All of the mechanical drills require students to provide the

correct form of the verb given the infinitive, either by typing it or by selecting it from a list of

other conjugated verbs. There are also some activities in which students had to find verb forms in

a word search or match verbs with infinitives. The meaningful activities mostly require students

to produce the correct verb forms given a verb list rather than a parenthesis for each entry, which

means students have to attend to meaning to decide on the appropriate verbs. A few meaningful

drills asked students to write a brief paragraph telling about an event they experienced, using the

simple past tense.

Practical Grammar 1

Practical Grammar 1 first presents grammatical explanations followed by a series of practice

activities. This textbook contains a total of fifteen activities, twelve of which are mechanical in

nature, two are meaningful drills, and one input-based activity. There were no communicative

drills or communicative activities. The mechanical drills mainly require students to produce the

past tense form of the given verb by correcting spelling mistakes of given irregular past tense

forms; providing the past tense form when given an infinitive; or by responding to a prompt of

the subject pronoun and a verb in parenthesis with the correct past tense form. The remaining

few activities involve sentence completion by using the correct form of the verb provided, writing

questions or statements by using a provided verb.

There is one input activity that asks students to read a curriculum vitae, and respond to true/false

questions about the content in the document, such as “He started work in 2006.” Then the

students simply indicated if the statements were true or false based on the information provided.

There are two meaningful drills, one of which is a matching activity which students to select the

already written answer to an already written question. In order for successful completion,

learners must attend to meaning. Another meaningful drill asks students to create their own

questions (although the wh- words provided, i.e., who, what, when) to preface a list of answers.

Of the fifteen total activities, only these last two activities required learners’ attention to form and

meaning in order to complete the task.

Grammar and Beyond 1

The Grammar and Beyond series are contextualized grammar books—each chapter boasts a

“theme” by incorporating theme related vocabulary throughout the textbook—and also advertises

the series as corpus-based, meaning that the content is taken from the most frequently used words

in English. Each chapter in Grammar and Beyond 1 begins with a paragraph and comprehension

questions based on the content of the paragraph or direct attention to certain grammatical features

in the text (the latter were not included in the present analysis). Following the story passages,

there is a series of activities, and the chapter ends with extended writing exercises requiring

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December 2014 Vol. 11. No.12. 10

further paragraph reading, feature noticing, and learner paragraph production. Most activities

proceed in the following fashion: Part A asks students to simply read and notice something. Part

B requires students to answer questions or provide a verb paradigm. Part C requires students to

ask classmates questions or share information. For the purposes of the present analysis, all of the

various parts of the activities were counted as individual activities, thereby, resulting in a total of

27 activities.

There are not any input activities in this book and there are a total of 19 mechanical drills. Some

mechanical drill tasks are: verb form production (with one verb provided for each) via fill-in-the-

blanks, question formation using provided verbs, oral repetition of verbs in the correct target

forms, circling or underlining instances of the target from in a paragraph, and in one case,

completion of sentences in the past tense using time expressions (i.e., ago, last, on). One

mechanical drill requires students to transform sentences in their present tense form to past tense

using the long form (instead of the contracted form of the verb, such as “did not” instead of

“didn’t”). Several focus on forms activities contain paragraph length discourse with some

incorrect verb forms and for which the instructions direct students to find the errors and provide

the correct verb forms.

There are a total of thirteen meaningful drills, many of which require students to read a paragraph

and answer one content based comprehension question. Several activities involve paragraphs with

blanks where the verbs should be. The instructions ask students to fill in the blanks with the past

tense verb form from a list of provided verbs. This is a meaningful drill because learners must

understand meaning of the sentence in order to select the appropriate verb. Another activity

requires that students indicate if they believe their partners did or did not do a series of activities

on a list. In this case, not only do students need to produce the target form, but they need to

understand the meaning of the sentences in order to decide if the action is something their partner

might have done or not. There are also several meaningful drills in the form of writing activities

which require students to answer a prompt in either an explanatory paragraph or in a set of

interview questions. The verbs are not provided, and so students must understand both the

prompt—such as write about what you were like as a child—in addition to the verbs they wish to

use in order to write effectively. Some other activities require that students write complete

answers to comprehension questions based on a paragraph they filled in or questions they

completed in the previous activity. Thus, students must understand what they produced

(mechanically) in the previous activity in order to correctly answer the questions (and produce the

target forms) in the proceeding activity.

The eight communicative drills require that students simply share information with a partner or

compare answers. One of them is a writing activity in which students must write about an event

that their partners tell them about. Another has the potential for being a communicative activity,

as it requires that students ask and answer comprehension questions, but it does not require them

to evaluate if their partners’ answers are correct or not. The only communicative activity in this

particular textbook, immediately follows a meaningful drill requiring students to guess what their

partners did yesterday. In the proceeding communicative activity, students share their guesses

and then evaluate if the guesses are correct or not. This means that students must listen to another

student’s output, attend to it for meaning, and then make an evaluation based on that information.

There are two activities that combine approaches. One activity asks students to answer questions

about their grandfathers (meaningful drill) and then share these answers with a partner

(communicative drill). Another activity requires that students read a paragraph, write questions

about the paragraph using the provided verbs (mechanical drill), and then answer the questions

using information in the passage (meaningful drill).

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December 2014 Vol. 11. No.12. 11

Grammar Dimensions 1

This book is similar to Grammar and Beyond in that it begins the unit on the simple past tense

with a reading. The activities in Grammar Dimensions are also broken down into multiple steps,

which were counted individually and classified as such for the purposes of this analysis. There is

one input activity, which asks students to read statements about the reading passage and indicate

if they are true or false, thereby, requiring learners to attend to the meaning of the forms in order

to determine if the statements are factual. There are 8 mechanical drills: one asks students to

underline instances of the simple past tense in the reading passage; another has students correct

spelling errors in past tense sentences; one prompts students with time expressions such as

“Yesterday, I…” and asks them to supply a verb, however, there is now second step which means

they do not have to attend to meaning, and the rest require students to provide the correct form of

the past tense verb using the infinitive provided in parentheses.

There are a total of eleven meaningful drills; many of which require students to answer

comprehension questions (or, in one case, select the correct response from a list of answers)—

either orally or on paper—based on the initial reading or on a separate very brief passage.

Several meaningful drills ask students to provide the correct form a verb in a passage, and the

verbs are chosen from a list of infinitive verbs; therefore, students must select the correct verb

based on meaning. In one activity students fill in sentences with the correct time expressions

(i.e., last, ago, in, on) with the correct forms of the verbs provided, so students have to understand

the meaning in order to decide which time expression are appropriate. Another meaningful drill is

a “Jeopardy game” in which students are divided into teams and must answer comprehension

questions based on the initial reading passage. One final pair of activities moves from meaningful

to communicative by having students listen to an alternate ending to a written story passage,

contrast it with the actual ending, and explain, in their own opinion, which ending they prefer.

There are four communicative drills. The first requires students to ask a partner questions

regarding their opinions about information in the initial reading passage, and two similar

exercises require students to ask their partners’ predictions about events in a brief passage.

Another communicative drill has the potential to be a communicative activity: it asks students to

share a story about an unlucky situation they were in. The activity says “your classmates can ask

you questions,” but these instructions are not explicit enough to render true communication, as

other activities do. A similar activity uses the topic of a previous vacation. The initial activities

require that students evaluate or ask specific follow-up questions about other students’ output.

A series of four communicative activities proceed the communicative drills. The first is an

information gap activity in which students work in pairs and look at two different sets of

sentences that describe a story about a woman. In each text, some sentences are missing

information, such as objects of verbs that complete the sentences, and others are just statements

of facts with no missing information. The two texts are the “reverse” of one another, in that Text

A contains the information that completes the sentences in Text B, and vice versa. The students

must ask questions to “close the information gap” and complete the story. There is also a similar

communicative activity in which students play “20 questions”: they take turns thinking of a

famous celebrity or person and the other students must ask up to 20 questions in order to try to

guess who the person is.

One is a sort of game in which students work in groups of three. They decide on a true story that

happened to one of their group members, and then share three versions of the story with the class:

one that is true, and the other two fabricated. Then the rest of the class must ask follow-up

questions to find out which person in each group is telling the truth. This activity can be adapted

to work for different group numbers, and can be replicated many times for different tenses or

grammar focuses. Another communicative activity requires students to write their own endings

to a story they read in a passage in a previous activity, compare their endings with each other, and

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December 2014 Vol. 11. No.12. 12

decide who has the best ending. The last activity asks students to think about what sort of

classroom activities they did or did not do in their home country, and compare these with both

activities discussed in the chapter’s initial reading passage, as well as activities done in the

students’ current classrooms. Based on all these activities, students should decide which

activities are the most useful and why. These particular activities foster the actual interpretation,

expression, and negotiation of meaning.

Basic grammar

This book is in its 3rd edition and is a very popular choice, as it is often considered the “most

communicative” of grammar textbooks, and also has the largest number of activities for each

grammar lesson. The author’s foreword touts its communicative method; however, upon further

analysis, it is not in fact a contextualized approach to grammar. It devotes two entire chapters to

the past tense, totaling 82 exercises. The majority of them (43) are mechanical drills which

require students to simply provide the correct verb form, given the infinitive form. There are not

any input or communicative activities, and only 15 communicative drills. The communicative

drills mostly require students to answer questions about activities they have done. The 24

meaningful drills mostly ask students to provide the correct verb form in a sentence by attending

to meaning rather than using a provided parentheses, or by choosing from a set of conjugated

verbs. A few activities ask students to put sentences in order to make a story, or to answer

questions about themselves. Some also asked students to write questions using given answers.

Although this particular textbook has the most activities, they also follow the sequence of

activities in what is considered Traditional Instruction; the movement from mechanical drills, to

communicative drills, to meaningful drills.

Discussion/solution: hybrid model with input activities housed online

Based on the findings of the analysis of these 6 different commonly used language textbooks, it is

clear that the materials in these textbooks emphasize explicit grammar instruction, error

correction activity types, and output-based activities, which are mostly mechanical in nature.

There are some input-based activities, however, the types of input-based activities are either

simple reading passages or perhaps input flood activities, which in input that has more than the

normal amount of target items with the goal of increasing the probability that learners will notice

the target forms (see Wong, 2005 for a detailed discussion on input flood and other input

enhancement techniques). As per typical input flood activities, learners’ attention is not

purposefully directed to the target forms, however, there are content questions that follow the

reading passages. The idea behind input flood is that with increased frequency, learners will be

more likely to notice the target forms. Be that as it may, discourse length input, with or without

modifications to deem it input flood, it leaves us with the consideration by VanPatten and Leeser

(2006: 9), “But is comprehensible input enough? It might be in the long run – but the business of

language teaching is to help acquisition in any way it can.”

Fernandez (2011) points out, “What types of teaching techniques are most helpful for learners to

start building a mental representation of the L2 grammar?” is of interest to language educators.

These materials simply do not include the input-based tasks that learners need in order for

successful language acquisition to take place. How then can we offer the types of activities

necessary for learners to maximize their language acquisition? Again, as Byrnes (1988) points

out, the textbook often dictates the course syllabus and overall course curriculum, and given that

across materials the input-based activities are lacking (or non-existent), therefore, we must create

these activities in order to supplement the publisher-sponsored materials.

One option would be to use class time to complete the types of input activities needed for

successful language acquisition, however, there are two options that would keep class time

reserved for interactive communicative activities; both of which involved housing the input-based

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December 2014 Vol. 11. No.12. 13

materials online and having learners complete them prior to arriving to class. The first option is

what is considered a hybrid language program design in which class contact time is reduced and

supplemented or replaced by online activities. The second option is to have a technology

enhanced class design in which class contact hours are maintained and the course is enhanced or

complimented by additional materials online. Both course design options include housing these

input-based activities online. Hybrid language programs are popping up in universities all over

the world and some have adopted designs that take into account the science behind language

acquisition. Florida State University, Michigan State University, and Florida Atlantic University

all use a shared language program design for Spanish which does exactly that; takes into account

how languages are acquired in their language program design. This same design can be used for

any language program, such as with ESL language programs which as we have established, lack

the input-based activities necessary for language acquisition, and because these learners require

engagement of the same cognitive processes as learning any other language, they need to have

this type of input exposure.

These programs involve input-based online activities that are completed prior to students’ arrival

to class. These input-based activities represent the first formal presentation of the grammar or

vocabulary for the day, to be followed up with opportunities for interaction during class time.

Learners complete these activities prior to arriving to the class session during which they will use

these grammar topics and vocabulary items while engaged in interactive activities during class.

In other words, students complete activities on grammar and vocabulary topics online that they

have not yet covered during class. The online activities are used to prepare themselves for the

interactive in-class activities that follow. The premise is that because these particular types of

activities are input-based and designed to push learners to attend to meaning, they can complete

them online and use them as learning-centered activities, as opposed to practice as homework is

typically constructed. These activities are mostly multiple choice, matching, limited selection, or

binary options, allowing them to be automatically graded by the computer. This particular aspect

frees up instructor resources for grading so that they can dedicate their time to actual class

teaching. Additionally, it behooves the instructor to incentivize students by placing a significant

percentage of their course grade on these activities.

Based on empirical studies investigating the effects of input-based activities, the findings suggest

that Structured Input activities are effective at pushing learners to attend to the target form for

meaning, altering their incorrect non-optimal default processing strategies, which results in

language acquisition. The following activities are examples of SI activities that can be completed

online prior to learners’ arrival to the classroom which will prepare them for interactive

communicative activities during class. There are two types of SI activities: referential and

affective. Referential SI activities have one correct answer and are based on fact. Affective SI

activities vary in their answers and are based on opinion. Let’s take a look at the sequence of two

referential activities and finally an affective activity that can be used as the first step in a multi-

step activity that learners can carry to fruition during class. The examples are as follows:

Activity 1: Referential SI activity

Determine whether the these statements refer to what either Bart or Lisa Simpson in the popular

TV show ‘The Simpsons’ did last night. Answer with a check mark in the appropriate space.

Bart Lisa

1. studied. _____ _____

2. played in the treehouse. _____ _____

3. practiced the saxophone. _____ _____

4. insulted Homer. _____ _____

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December 2014 Vol. 11. No.12. 14

Activity 2: Referential SI activity

Determine whether the following statements refer to what either Bill Clinton as President or

Hillary Clinton as First Lady did.

President Bill

Clinton

First Lady Hillary

Clinton

1. signed documents. _____ _____

2. created laws. _____ _____

3. played saxophone. _____ _____

4. owned a cat named Boots. _____ _____

5. served as a governor. _____ _____

6. served as the Secretary of State. _____ _____

Activity 3: Affective SI activity

When you were a child, what were your favorite activities? Indicate how often you did the

following activities when you were a child.

I…

Never Sometimes Often

1. visited the beach or pool. _____ _____ _____

2. learned how to ride a bike. _____ _____ _____

3. played video games. _____ _____ _____

4. chatted with my friends. _____ _____ _____

5. toured museums. _____ _____ _____

Notice how the first three referential SI activities can be completed online and learners receive

direct correct/incorrect feedback for their answers? Also, notice how these activities take into

account learners’ psycholinguistic processing strategies by requiring learners to process the target

grammar form for meaning? In these activities, they 1) separated the adverbial past tense markers

from the past tense verb forms, 2) placed all past tense verb forms in utterance-initial position,

and 3) focused on only one form (first person singular). The final activity in this series is an

affective SI activity that also requires learners to attend to the target form for meaning, however,

this requires learners to extend an opinion or belief and there is more than one correct answer.

The extension of this activity can then be completed during class on the following day. The

instructor can use this activity as the first step for the initial class time interactive activity in

which students can compare answers, perform interviews, write summary comparisons, or make

true/false statements based on the information they gather from their classmates.

Limitations

One of the limitations of performing a study that analyzes textbooks ignores how the instructors

can, and actually, supplement the activities in a textbook given possible institution restrictions.

Many teachers do not have a choice about what textbook they use, nor have any say in the content

or format of an exam; but they often do have control over how lessons are taught and what is

included day-to-day. Therefore, many instructors may supplement the textbook activities with

effective communicative activities, leading to better acquisition of the target language than if only

the textbook activities were utilized. DeMil makes a similar point and concludes that textbooks

should be reformed so that teachers are not responsible for continually adapting activities.

However, the PI approach requires, in order to be the most effective, that students receive SI and

then practice using communicative activities. As communicative activities require other students,

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December 2014 Vol. 11. No.12. 15

and SI activities can be housed online, in either aural or written form, therefore, it makes sense to

not use class-time resources to complete SI activities. Instead, SI activities can be conducted at

the student’s leisure using the textbook, or more ideally, computer software. This way, class time

can be used optimally for the crucial communicative activities. Therefore, a reformation of

textbooks as well as an addition of an online platform is the most optimal change we can make to

improve students’ acquisition of a new language.

Conclusion

Although it appears that many ESL materials lack the input-based activities necessary for L2

acquisition, this can be supplemented by the creation of local activities that students can complete

online prior to arriving to class. Given that these activities are designed to facilitate language

acquisition by requiring learners to attend to the target grammar form for meaning, they are

automatically graded, they can be completed at learners’ own pace and time as long as it is before

the deadline, and learners receive immediate feedback, they can complete these activities prior to

class in order to prepare them for the in-class interactive and communicative activities. While we

wait for publisher-sponsored materials to include these types of activities, we are able to provide

the exposure that students need for successful language acquisition on a local level.

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About the authors

Dr. Justin P. White is an Assistant Professor of Spanish/Second Language Acquisition, and Director of the Spanish Basic Language Program Florida Atlantic University. His most recent

work has appeared in Studies in Second Language Acquisition (SSLA) and he has a forthcoming

article to appear in Hispania.

He is interested input processing in second language acquisition, the role instruction plays in

SLA, and pedagogically sound material development for optimal language acquisition. His

primary research interests include how leaners process language, specifically, learners’ default

processing strategies, and how they are affected (or not) by types of input-based instruction. He

is also interested in how training on one primary target form can affect learners’ implicit language

system during secondary target form processing. In other words, how training on one form can

affect processing of other target forms predicated on the same (or different) processing strategies,

despite not having received prior secondary target form exposure.

He is also interested in implementing what we know about language acquisition through research

and theory in the design of hybrid-language programs. Of particular interest are the creation and

implementation of psycholinguistically motivated materials into the L2 hybrid-course design. He

views SLA research being at the core of decisions we make in language instruction and seeks to

increase awareness and accessibility for educators and researchers to these findings. He also

views the textbook publishers’ role in providing sound materials as instrumental in this process.

E-mail: jwhite94@fau.edu

Caitlin Farinelli is a Lecturer of EFL for the Foundation Program at Qatar University in Doha, Qatar. She holds an MA in TESOL and an MA in Linguistics from Florida Atlantic University.

Her research interests include variables that affect acquisition of ESL/EFL along with

pedagogical implications, motivation in ESL/EFL students, and the history of the English

language.

E-Mail: cfarinelli@qu.edu.qa

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International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 19

Editor’s Note: This study compares demographic characteristics of online students compared to the

national population of K-12 students in the United States. This data will be especially valuable to policy makers, funding agencies, and groups intent on equalizing learning opportunities for minority students.

Understanding online K-12 students through a demographic study

Michael Corry, William Dardick, Robert Ianacone, Julie Stella

USA

Abstract

Online K-12 learning opportunities have proliferated, but much remains to be understood about

the characteristics of participating students. This study presents a demographic profile of full-

time, K-12 online learners today and compares them with public school students nationwide in

the United States. The data was collected from a parent survey that produced 119,155 valid

responses/records for students enrolled full-time in online K-12 public schools in 43 states. The

study shows that the online student population includes somewhat more females than males, and

more middle school than elementary or high school students. White students are overrepresented

among full-time online learners compared with their share of the nationwide student population,

while Hispanic/Latino and Asian/Pacific Islander students are underrepresented. Gifted and

talented students and English language learners (ELLs) are also underrepresented. These data

provide a baseline for more detailed explorations and can assist practitioners, policy makers, and

researchers in making important decisions about online education that have implications for all

students.

Keywords: K-12, online, distance, learning, education, demographics, gender, grade, race,

ethnicity, socioeconomic status, gifted, talented, English-language learners, special education

Introduction

Enrollments in K-12 courses offered via distance education have grown remarkably. In 2003 in

the United States, 317,070 public school students were enrolled in technology-based distance

education courses in grades K-12 (Zandberg and Greene, 2008). By 2010, that number had

increased to 1,816,390 students (U.S. Department of Education 2011). During this same period

of 2003-2010, the percentage of K-12 school districts enrolling distance education students grew

from 36% to 55%.

Research into this fairly new method of instructional delivery is in its earliest stages (Barbour

2013). This study seeks to expand our understanding of K-12 online students by collecting,

aggregating, analyzing, and reporting data about their demographic characteristics. The

demographic characteristics of online students are then compared with those of the K-12 public

school student population nationwide, using data from the U.S. Department of Education (2012;

2013). The end result of this study is to better understand answer the question of “Who are the

current online K-12 learners?” and thus give researchers and practitioners additional information

when making decisions relating to these learners and their learning opportunities. Without a solid

understanding of who the learners are, it is difficult to make sound decisions affecting the online

learners of today and the future.

Demographic data can be particularly useful for helping practitioners, researchers, and policy

makers make proactive decisions about learning initiatives, projects, curriculum, and policy

affecting K-12 online students. For example, a study published by the U.S. Department of

Education reports that public school districts across the nation actively collect and electronically

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December 2014 Vol. 11. No.12. 20

maintain demographic data about students. Many school districts use this demographic

information to inform data-driven decisions about effective instruction, student placement,

program evaluation, principal and teacher evaluation, and teacher professional development

(Means, Padilla, and Gallagher 2010).

In a similar vein, the demographic profile of today’s K-12 online students emerging from this

study can assist researchers and practitioners in interpreting test results and informing customized

projects, initiatives, and curriculum. This information can also help innovators achieve the goal of

improving education for all learners.

Methods

Participants and procedures

Previous research studies that reported demographic data about online learners have relied on

data collected by online/paper surveys or interviews (Ashong and Commander 2012; Glick 2011;

Yee 2006). These techniques can yield a rich set of information.

In the current study, a survey was administered online to parents when they enrolled their child in

an online school. The questions in the survey instrument collected demographic information

about the students being enrolled in online school. Records were examined for the validity and

completeness of responses, and any incomplete records were removed. Additionally, records for

students who were being enrolled to study part-time were removed. Any identifying information

about the students was also removed, resulting in de-identified records for each student. The

resulting dataset for the study included 119,155 valid records of students enrolled full-time in

online public schools in 43 states.

In some cases, as described below, responses were combined to form a more meaningful

measure. For example, the racial/ethnic groups used for this analysis were consolidated from 63

distinct groups into 6 groups, consistent with the categories used by the U.S. Department of

Education (2013). These include White, Black, Hispanic/Latino, Asian/Pacific Islander,

American Indian/Alaskan Native, and two or more races.

The study collected and analyzed data for seven major demographic characteristics of students:

(1) gender, (2) grade level, (4) race/ethnicity, (5) socioeconomic status (SES) as indicated by

eligibility for free or reduced-price school lunches, (6) participation in gifted and talented

programs, (7) English language learner (ELL) status, and (8) participation in special education.

Results of K-12 online learners for these seven demographic variables were compared with

estimates for the public school population as a whole from the U.S. Department of Education

(2012; 2013).

Results

The results of the analysis are grouped below into relevant categories. Data on students’ gender

and grade level are presented first, followed by data on race/ethnicity, socioeconomic status, and

participation in special programs (gifted and talented, services for English language learners, and

special education).

Gender

Online students are slightly more likely to be female than male, as displayed in Figure 1.

According to the data, 51.84% of the students in the online sample were female, and 48.16% were

male. By contrast, 48.60% of all K-12 students nationwide are female, while 51.40% are male.

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 21

Figure 1. Percentage of enrollment by gender for online students and public school students nationwide.

Grade level

The highest percentages of online K-12 students are in grades 7 through 10. As shown in Figure

2, there are fewer online students in the elementary grades, but enrollments bulge during the

middle school and then taper back off during high school.

Figure 2. Percentage distribution of online student enrollment by grade.

Race/ethnicity

Figure 3 shows the race/ethnicity of online K-12 students. The vast majority (68.23%) of online

students are White, while 15.82% are Black, 7.86% are Hispanic/Latino, 3.52% are Asian/Pacific

Islander, and 1.59% are American Indian/Alaskan Native. The remaining students have two or

more races/ethnicities (0.80%) or were reported as other/no response (2.19%). This “no

response” group also includes students who reported a race/ethnicity that did not conform to the

definitions set by the U.S. Department of Education (2013).

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 22

Figure 3. Race/ethnicity of K-12 online students.

Figure 4 compares the enrollment percentages of different racial/ethnic groups in online classes

and in K-12 classes nationwide. The percentage of White students enrolled in online classes

(68.23%) is much higher than the percentage of White students nationwide (51.7%). The

percentages of online students who are Hispanic/Latino (7.86%) and Asian/Pacific Islander

(3.52%) are much lower than their representation among students nationwide (23.7% and 5.1%

respectively).

Figure 4. Race/ethnicity of online students compared with students nationwide.

Socioeconomic status

Socioeconomic status is often determined by a student’s eligibility for free or reduced-price

lunches through the National School Lunch Program (National Forum on Education Statistics

2006; Sirin 2005). As Figure 5 indicates, nearly half (49.15%) of online students in this dataset

are eligible for free or reduced lunch, which is quite similar to the 49.6% of students who are

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 23

eligible nationwide. The remaining online students are either not eligible for free or reduced

lunch or their eligibility is unknown.

Figure 5. Percentage eligible for free and reduced-price lunch among online students and public school students nationwide.

Figure 6 shows the percentage of students eligible for free or reduced lunch by race/ethnicity for

online students in the dataset. There are clear discrepancies between the percentages of the

groups. The vast majority (63.38%) of the online students eligible for free or reduced lunch are

White, while 20.82% are Black, 8.73% are Hispanic/Latino, 2.50% are Asian/Pacific Islander,

and 1.92% are American Indian/Alaskan Native. The remaining students have two or more

races/ethnicities (0.94%) or were reported as other/no response (1.71%).

Figure 6. Percentage of students eligible for free or reduced-price lunch by racial/ethnic group.

Gifted and talented

As Figure 7 shows, 3.22% of online students are reported as participating in gifted and talented

programs. This compares with 6.7% of students nationwide.

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 24

Figure 7. Percentage of gifted and talented students online and nationwide.

English language learners

As Figure 8 indicates, just 1.08% of the online students in the dataset are ELLs, which is much

lower than that 9.8% of students nationwide who are ELLs.

Figure 8. Percentages of students online and nationwide who are English language learners.

Special education students

According to parents’ reports from the study survey, 13.30% of online K-12 students receive

special education services. As shown in Figure 9, this is very similar to the 12.90% of students

nationwide who receive special education services.

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December 2014 Vol. 11. No.12. 25

Figure 9. Percentage of online students and students nationwide who participate in special education.

Discussion

The purpose of this study was to develop a profile of the demographic characteristics of full-time,

K-12 online learners and answer the question of “Who are the current online K-12 learners?” This

is clearly the primary question to be answered by this research study. However, the findings of

this research lead us to consider additional research questions for the future. In fact, this study

will raise a significant number of important future research questions. At the current stage of

growth for online K-12 learning, identifying these future research questions is very important to

the healthy growth and understanding of the field. The demographic information from this study

along with the identification of the future research questions will assist researchers moving

forward and ultimately will impact policy makers, practitioners, and others in developing

customized, innovative education solutions that could ultimately benefit all learners. While the

data in this study represent a snapshot in time, the researchers intend to conduct the study on an

annual basis so that future reports will include data on year-to-year trends. The discussion below

reviews the findings from this study and introduces additional research questions that should be

considered.

Gender and grade

Among the online K-12 students in this study, females slightly outnumbered males. This is the

opposite in absolute value of the national data for all students, in which males slightly outnumber

females. Why might more females be attracted to online learning than their male counterparts?

Also, conversely, why might male students be less attracted to online learning? These are

interesting questions to be considered and further research into adoption rates, satisfaction and

success in online learning by gender may yield unique findings. Furthermore, studies of gender

combined with achievement data may also show interesting results and should be pursed. This is

of particular interest when examining the STEM areas of study for both genders of online

learners.

Student grade level may offer another avenue for fruitful research. At the lower end of the

spectrum, it is understandable why fewer students in the early elementary grades participate in

online learning because younger students generally need more hands-on teacher support and are

less technologically adept. However, the data in this study show student enrollments gradually

increasing from grades K through 9, and then gradually decreasing from grades 9 through 12.

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 26

This finding leads to the question “Where do those 10th grade (and older) students go if they are

not enrolled in online schools?” Do they return to traditional brick and mortar schools? Do they

lose interest in online schooling? Could it have anything to do with shortages of specialized

teachers to oversee high school level online courses (e.g., in more advanced science and math)?

Is there something that attracts them back to a brick and mortar environment? Or do the online

students have a higher dropout rate from schooling altogether than those in brick and mortar

schools? While the current result may reflect where students in this study were enrolled, more

research should be done to compare students in similar face-to-face schools and broken down by

geographic regions. Anytime a national study is performed, it has the potential to miss more

localized findings that could be significant.

Additional issues involving gender and grade that could be investigated include student social

components, parent influence, cultural impacts and availability/skill with technology among the

varying ages and grades of students.

Race and ethnicity

According to the results shown in Figure 3, an online student is more than twice as likely to be

White as to be Black, Hispanic/Latino, Asian/Pacific Islander, Alaskan Native, or two or more

races. As can be seen in the comparisons in Figure 4, White students are far more represented in

the online schools in this dataset than in schools nationwide, and Hispanic/Latino and

Asian/Pacific Islander students are far less represented. The underrepresentation of

Hispanic/Latino students in online schools has been noted in other recent studies of the

demographics of online students (Glick 2011; Molnar, et al. 2014). It is not yet known to what

extent the distribution of online schools throughout the nation affects the results. For example,

are states with lower populations of Hispanic/Latino students providing online K-12 schooling

options? An analysis of this issue is greatly needed to answer this question and to consider other

research question concerning “Why Hispanic/Latino and Asian/Pacific Islander students are

underrepresented in online learning?” A rich area for further research would involve a

comparison of online and face-to-face schools in similar regions. Additional questions about

possible effects of culture, technology access and adoption, language, and other effects could be

examined in future studies.

Socioeconomic status

In this study, socioeconomic status is determined by students’ eligibility for free and reduced

lunch. The study found (Figure 5) that the percentage of eligible online students is fairly similar

to the nationwide percentage. However, when comparing the overall percentages of

race/ethnicity of online students (Figure 3) to percentage of online students eligible for free or

reduced lunch by racial/ethnic group (Figure 6), some interesting findings are observed. The

percentage of White online students eligible for free or reduced lunch (63.38%) is somewhat

lower than the overall percentage of White online students (68.23%). The percentage of online

Black students eligible for free or reduced lunch (20.82%) is somewhat higher than the overall

percentage of Black online students (15.82%). The percentage of Hispanic/Latino online students

eligible for free or reduced lunch (8.73%) is slightly higher than the overall percentage of

Hispanic/Latino online students (7.86%). The percentage of Asian/Pacific Islander online

students eligible for free or reduced lunch (2.50%) is lower than the overall percentage of

Asian/Pacific Islander online students (3.52%). The percentage of American Indian/Alaska

Native online students eligible for free or reduced lunch (1.92%) is slightly higher than the

overall percentage of American Indian/Alaska Native online students (1.59%).

Further research on the SES of online learners is warranted. One logical next step is to compare

students against national and regional socio-economic data. Additionally, a comparison of free

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 27

and reduced lunch eligibility by grade and for English language learners, special education

students, and gifted and talented students, might yield interesting and informative results.

Gifted and talented

The percentage of online gifted and talented students in the dataset is less than half the

nationwide percentage of gifted and talented students (Figure 7). These findings are somewhat

striking because gifted and talented students are often considered especially suited to online

learning (Duke University Talent Identification Program 2011; Johns Hopkins Center for

Talented Youth 2013; Wallace 2009). In fact, some experts suggest that the advanced cognitive

skills of gifted and talented learners may naturally manifest in an affinity for and success with

technology (Karnes and Siegle 2005), although this may not always be the case (Cope and Suppes

2002; Periathiruvadi and Ninn 2012; Siegle 2002).

This result must be taken with extra caution for two reasons. First, the data were collected from

parents, who were asked whether their child had participated in programs for the gifted and

talented; however, “gifted and talented” may not have been defined for the parent at the time the

information was collected, and students in the lower grades (K-2) may not yet have been

identified as gifted and talented. Consequently, the data may be underreported or over reported.

Second, only the records of full-time online students were included in the analysis. Since gifted

and talented students may use online learning to supplement the offerings of their home school

(Barbour and Reeves 2009; O’Dwyer, Carey, and Kleiman 2007; Wallace 2009), they may be

enrolled online as part-time students. This is especially true for students who live in rural areas or

who desire to learn about a low-demand school subject. Therefore, some data about

gifted/talented students may be missing, and additional investigation to confirm the results is

needed.

With these cautions in mind, it is also possible that gifted and talented students may not be

utilizing full-time online schools because they are already rewarded and prospering in face-to-

face programs. All of these factors indicate a need for additional research about the use of online

education by gifted and talented students.

English language learners

In this study, the percentage of English language learners enrolled in online classes is strikingly

lower than the nationwide percentage (Figure 8). Many factors may have influenced this result,

such as race/ethnicity differentials (see Figure 4), mastery of the English language, availability of

appropriate curriculum, or the amount of support ELLs need to be successful in online education

(Glick 2011; Molnar, et al. 2014). Still, questions remain.

One such question may be asked against the backdrop of the wide and successful use of

technology in second language (L2) and foreign language learning, which has grown significantly

since 1991 (Garrett 1991; Thorne, Black, and Sykes 2009). According to most researchers,

language learning may be enhanced with the use of language and text-heavy technologies, such as

chat rooms, internet discussion boards, and social media, where students can readily use and

practice their second language. Even though this practice is not without criticism, the relatively

successful combination of technology and second language learning, along with the

underrepresentation of ELLs online uncovered by this and other recent demographic studies, may

lead researchers to explore questions related to the effective use of online learning for K-12 ELL

students.

Another question is whether ELLs, who have specialized learning needs, could benefit from

increased access to online education because of the personalized and self-paced nature of online

learning, which is highly desirable in today’s education climate (as demonstrated in the U. S.

National Technology Plan (2010) and the U.S. Department of Education’s Race to the Top (2010;

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December 2014 Vol. 11. No.12. 28

2011; 2012) and ConnectED (2014) Initiatives). Accordingly, an ELL student could use online

learning especially for language-heavy subjects that require time-consuming translation of the

material. In the final analysis, further research into online learning by English language learners

appears necessary in order to enact proactive education policies.

Special education

The percentage of online students identified as special education students by their parents is very

similar to the nationwide percentage (Figure 9). This is a somewhat surprising result given that

some of these students might require face-to-face hands on assistance from teachers and other

specialists. Research into how this is achieved and examining outcome and success data for

online special education students would be very interesting. Additional future research could

disaggregate the data for online special education students by grade, gender, race/ethnicity,

socioeconomic status, gifted and talented status, and ELL status. It would also be of interest for

researchers to examine the different categories of special education disabilities and the level of

services provided for online students.

Conclusions

This study has taken an important step toward advancing understanding of K-12 online learners

by collecting, analyzing, and reporting the latest demographic information about current K-12

students enrolled full-time in online learning. The primary research question answered in this

study is “Who are the current online K-12 learners?” However, the study also identified many

important future research questions that should be answered to assist in better understanding this

important area of K-12 learning. Future studies can build on the results of this study by digging

more deeply into the effectiveness of online learning and best practices for online learners.

Findings from this type of research can be used for proactive, data-driven decision making. For

example, the field of research on distance education and online learning will benefit from more

granular data about K-12 online students with special statuses (special education students, gifted

and talented students, English language learners, and students from low-SES families). Regional

and local groupings of the data will help researchers better understand the localized

implementations of online learning programs. Additional information about the interplay among

the variables of region, gender, racial/ethnic identity, and special statuses will help researchers,

policy makers, and teachers make better decisions about online learning and develop high-quality

educational options for all students.

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About the authors

Michael Corry is Director of the Center for Advancement of Research in Distance Education at the George Washington University in Washington, DC where he is also an Associate Professor

of Educational Technology. Dr. Corry's research interests include distance learning and other

educational technologies. He has numerous publications and presentations involving his research

interests including four books. He holds a PhD from Indiana University.

mcorry@gwu.edu

Dr. William Dardick is an Assistant Professor of Research Methods at George Washington University in Washington, DC. He holds a Ph.D. from the Department of Measurement,

Statistics, and Evaluation from the University of Maryland. His research interests involve the

development of educational tests and psychological instruments under the Evidence Centered

Design framework using advanced assessment techniques as they relate to both learning and the

advancement of statistical methods of advanced Multi-Dimensional Item Theoretic Models. Dr.

Dardick also has over 15 years of experience in psychometric consulting.

wdardick@gwu.edu

Dr. Robert Ianacone is Chair of the Advisory Board for The George Washington University Online High School. He holds an Ed.D. from the University of Florida with an emphasis in

career/secondary programming for the handicapped. He received his MS with a certificate in

learning disabilities and emotional disturbance from the State University of NY at Buffalo. His

area of specialization and research interests are in the field of special education, technology

integration, and educational technology policy.

ianacone@gwu.edu

Julie Stella is a researcher at the Center for the Advancement of Research in Distance Education at the George Washington University in Washington, DC. She is currently studying

Education at Johns Hopkins University in the Mind, Brain, and Teaching program. Ms. Stella

holds an MA in Professional Writing from MN State University where she teaches Technical

Communication, a synchronous online course. She has over 10 years experience as a software

engineer and developer.

juliestella@gwu.edu

Return to Table of Contents

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 31

Editor’s note: In selecting faculty, enthusiasm, energy and competence are paramount. Do they find their

job rewarding and challenging? Are they placed where they feel comfortable, productive, well supported, and continue to enjoy what they do? What happens if they are stressed, overburdened, depressed, or in need of change? This study is seeks to identify specific characteristics and measures that van be applied to alleviate job burnout challenges experienced by online faculty.

Online faculty burn out, best practices and student engagement strategies

Lisa Marie Portugal

USA

Abstract

This study was a phenomenological study examining the experiences of faculty in an online

learning environment in order to identify the factors that could produce job burnout and stress in

master’s programs in education. The challenges and related stress-producing factors were also

explored to identify best practices for online faculty and attributes most suited for the demands

and expectations required in the online teaching environment. The study’s insights and findings

are based on perspectives from online faculty who have been teaching in the modality for three or

more years. These findings may be useful to stakeholders such as administrators, faculty mentors,

faculty trainers, and faculty interested in employment in the modality so that identifiable and

realistic criteria may be available upon which to base future hiring standards, employment

practices, training, and decisions about teaching online. Insights about procedures and practices

have been identified that may be effective in helping to develop initial training programs, faculty

mentor supports, administrative decisions, and on-going faculty training. Based upon the

findings, institutional leaders have information that could help identify best practices for online

faculty and attributes most suited for the demands and expectations required in an online teaching

environment. Institutions and administration can seek out and recruit the best possible online

faculty who have the necessary skills, abilities, and characteristics required in this modality rather

than hiring based merely upon academic credentials that would fail to identify specific attributes

necessary for online teaching. Finally, those specific characteristics can then be applied to

alleviate job burnout challenges online faculty would experience. The study will help institutional

leaders (a) identify faculty earlier who will be better suited to the modality; (b) identify how to

offer relevant, on-going faculty supports and training practices; and (c) prevent online faculty job

burnout.

Introduction

Institutions of higher education in the United States are offering increasing numbers of online

programs and courses (I. E. Allen & Seaman, 2007). While traditional faculty members who are

engaged in face-to-face lectures have recognized online teaching as a new teaching method that

reaches potential university enrollees, traditional faculty continue to remain doubtful regarding

the efficacy of online learning (Adams, DeFleur, & Heald, 2007; I. E. Allen & Seaman, 2006;

Carnevale, 2007; Columbaro & Monaghan, 2009; Mills, Yanes, & Casebeer, 2009). The

suspicion and continued distrust of faculty toward online learning have been depicted in

traditional universities’ preference to hire faculty who earned their degrees at traditional

institutions (Adams et al., 2007; Carnevale, 2007; Columbaro & Monaghan, 2009). This

preference for hiring faculty who prefer the traditional methods of teaching has the potential to

result in a shortage of faculty who appreciate online learning.

Having online faculty, who can be most involved and fulfilled in an online environment, is

imperative for the growth and success of institutions of higher education. However, only a small

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 32

percentage of academic leaders believe that their faculty members subscribe to the legitimacy and

value of the online modality (I. E. Allen & Seaman, 2005, 2006, 2007, 2008, 2011). It is essential

that online faculty be encouraged about the academic success of their online learners because the

expansion of online learning requires committed and competent faculty in sufficient numbers to

meet student demand. This study sought to examine the experiences of faculty in an online

learning environment in order to identify the factors that can produce job burnout and stress in

master’s programs in education.

Literature review

The primary objective of this study was to explore the experiences of faculty in an online learning

environment as it related to job burnout and stress in master’s programs in the discipline of

education. The study also identified the teaching strategies, personal attributes, organizational

skills, software competencies, and job satisfaction of faculty who taught in online master’s degree

programs in education to overcome the burnout problem. The literature review was done to

ascertain the theoretical foundation of the topic being studied. After an exhaustive literature

review search on the topic of engaged and experienced characteristics of online faculty who have

taught three or more years in master’s degree programs in education, it became evident that there

were no studies done in this specific area. There was a dearth of literature that dealt with online

faculty teaching at the master’s level in the education field, which warranted this study.

Perceptions of faculty concerning online teaching

Effective faculty training and mentoring are crucial to the successful use and integration of

technology for online and distance education. A teacher’s attitude toward technology is a

significant factor in how and if technology is integrated with the curriculum. The faculty’s

attitude toward technology can be greatly influenced by the infrastructure support, training, and

mentoring provided (Bahr, Shaha, & Farnsworth, 2004; Beer, Slack, & Armitt, 2005; Helton &

Helton, 2005). In places where a well-developed plan for teacher training and mentorship was

instituted, teachers were very receptive and even eager to integrate technology into their

curriculum (Grove, Strudler, & Odell, 2004; Tallent-Runnels et al., 2006).

When faculty have been surveyed, they often have said they want better technology training, but

sometimes when it is offered they do not take advantage of it, due to lack of faculty release time

and to the fact that training does not cover specific areas that faculty need. Tallent-Runnels et al.

(2006) found that it often helps to have better organized and better designed training schedules

for faculty to alleviate difficulties in enticing faculty participation. It also helps to have follow-up

sessions with mentors who can help reinforce or demonstrate what was taught in the classroom.

Bruner (2007) discussed how one small university used surveys to solicit feedback from the

faculty on how to approach the implementation of a new online learning program. The anonymity

of the survey process allowed those who agreed or disagreed with the process to freely indicate

their agreement or objections without fear of consequences. Open-ended questions gave

administrators good insight into what the faculty liked, disliked, wanted, needed, or feared.

Findings were that university administrators should seek to reduce the “hassle factor” by using

market research to decide which courses learners might pay for, implementing a sound online

delivery system, and providing supporting resources (Bruner, 2007). Motivating faculty with

release time and financial incentives were also key factors in study findings. Finally, older and

younger faculty members believed their role as educators would be decreased as the use of

technology expands (Bruner, 2007).

There are also different types of infrastructure support needs for different types of faculty.

Faculty members teaching purely online from their home with little or no physical contact with

the home campus are naturally going to have different support needs and expectations from

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 33

faculty who teach online in a campus setting or who teach both online and on-campus courses

(Meyer, 2009). McLean (2006) outlined how faculty who teach online from home must be very

independent, self-starters, with no need for constant supervision in order to be successful in the

solitary online teaching environment. Someone who needs to feel a strong connection or

affiliation with other faculty or to the university campus may not do well as a stay-at-home online

instructor. The online teaching environment is also much different from face-to-face teaching

because many professors get the sensation that their job is never done. Administrators of online

learning programs need to be sensitive to the stresses of the online environment and the danger of

faculty burnout that is very real. Administrators and faculty need to work together to set limits on

the intrusion into personal time and to ensure the technology does not create an unhealthy

environment for the faculty (McLean, 2006).

In the online setting for students in various healthcare fields, the technology for online instruction

can often go beyond the traditional computer Internet learning environment. Students must stay

current in other technologies that are being used in the healthcare field, such as portable devices

used for bedside patient diagnosis or home visits, tablet PCs, and other similar devices, which

means that faculty members must also stay up-to-date on these types of technologies (Meyer,

2009). P. Allen, Schumann, Collins, and Selz (2007) discussed how one university system

partnered with rural clinics to provide mentors and preceptors that committed to providing the

hands-on practice for online students so they could get practical experience with the technology

they learned online. This process requires a great deal of flexibility on the part of administrators

in providing release time for faculty to be able to take part in the extensive orientations,

mentoring, and training needed to make the program a success (Meyer, 2009). The discussion of

the different adult learning theories is presented in the subsequent sections.

Job burnout and stress

Maslach (1993) defined burnout as “a psychological syndrome of emotional exhaustion,

depersonalization, and reduced personal accomplishment” (p. 20). Emotional exhaustion means

being overextended and having depleted one’s emotional resources. Depersonalization refers to

an excessively detached response to other people. Reduced personal accomplishment results from

diminished feelings of competence and achievement at work (p. 21).

The research literature acknowledged difficulty in pinpointing a single definition of the term

stress. A frequently cited definition of stress has been provided by Selye (1974): “the nonspecific

response of the body to any demand made upon it” (p. 27). The term has been further defined by

Gold and Roth (1993): “a condition of disequilibrium within the intellectual, emotional and

physical state of the individual; it is generated by one’s perceptions of a situation, which result in

physical and emotional reactions. It can be either positive or negative, depending upon one’s

interpretations” (p. 17).

Rubino, Luksyte, Perry, and Volpone (2009) investigated the stressors that lead to burnout and

the role of intrinsic motivation in mediating this phenomenon. Stressors related to burnout include

fit and role ambiguity. Fit is the compatibility between a person and the work environment.

Rubino et al. found that a misfit leads to negative attitudes and discourages people from acquiring

expertise in a particular area. Role ambiguity is a lack of clarity or job-related information. One’s

role includes standards used to evaluate performance, expectations for task completion, and

information about the time needed for, and the order in which one should perform, tasks. Role

ambiguity can lead to burnout because uncertain situations are inherently stressful. In addition,

individuals waste valuable time seeking information to clarify ambiguities, thereby depleting their

energy reserves.

When examining the development of burnout among professionals, literature suggests that

burnout may be related to past anxiety, guilt, pain, and sensitivity (Ochberg, 2007). Thus, it can

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be deduced that role and ambiguity experiences of employees constitute stress and, consequently,

can lead to their burnout. According to Ahola et al., (2006), burnout is determined through

physical exhaustion, headaches and hypertension, emotional exhaustion, depression, anxiety,

boredom, decline in performance, insomnia, increase of addictions or dependencies, self-doubt,

blame, and general disillusionment. These burnouts have contributed to workers’ inability to

perform their jobs adequately, which, in turn, may have resulted in a decline in their feelings of

professional efficacy (Bakker & Heuven, 2006).

In one of the few studies to involve physical education teachers, Fejgin, Talmor, and Erlich

(2005) investigated the relationship between including special needs students in mainstream

classes and burnout among Israeli physical education teachers. Challenges reported by

participants about special needs students included inadequate facilities, difficulties with timely

assessment and diagnosis of such students, the necessity of modifying teaching methods, and the

need for increased parental communication. Fejgin et al. found that the number of special

education students in class positively correlated with burnout, while the degree of assistance

provided to teachers in caring for these students negatively correlated with burnout.

Faculty job burnout and stress studies

In a study conducted by Beam et al. (2003), findings revealed that stressors relating to technology

contributed to lower job satisfaction and higher burnout of faculty in the discipline of mass

communication and journalism in higher education. In this study, technology-related stressors

stood out among other job stressors, and in most cases these stressors seemed to take precedence

over other factors such as seniority, age, tenure status, gender, academic rank, or course load. In

addition, the study identified how administrators could help alleviate this stressor amongst their

faculty members by (a) improving the quality of their technical supports and (b) improving or

adding support to faculty, such as tutorials and workshops, to help alleviate the demands placed

upon them to learn and adapt to new hardware and software. Job satisfaction or dissatisfaction has

been linked to absenteeism, turnover, motivation, performance, and burnout (Beam et al., 2003;

Iiacqua et al., 1995; Terpstra & Honoree, 2004).

In the study by Iiacqua et al. (1995), the impact of the workplace and socio-demographic factors

on job satisfaction was examined. Herzberg’s (1987) model was used to test the validity of the

two-factor hypothesis regarding the influence of extrinsic and intrinsic variables on job

satisfaction in higher education. By testing Herzberg’s hypothesis, the study indicated that 83

faculty members who participated in the study could experience both job satisfaction and

dissatisfaction simultaneously. For example, one could be fulfilled and satisfied with one’s

professional occupation, yet be exceptionally unfulfilled and dissatisfied with the work

environment. This study postulated that faculty members may be fulfilled and satisfied with their

chosen academic profession, yet if they are not intrinsically motivated by the various levels of

technology skills required, they may be extremely inefficient, dissatisfied, and unfulfilled by the

realities of working in an online environment. Moreover, faculty who are new to the modality

may be unaware of the personal attributes necessary to be engaged and satisfied in an online

environment. Understandably, one may enjoy being an academic professor in higher education

but may be unfulfilled working in an online environment.

According to eminent researchers in the study of burnout, such as Maslach (2003), Freudenberger

and Richelson (1989), and Pines and Aronson (1989), burnout can be attributed to significant

health challenges, exhaustion, cynicism, poor job performance, and overall inefficiency. These

researchers discussed how individuals exposed to prolonged chronic emotional and interpersonal

stressors can negatively affect relationships in the workplace. Job burnout has been attributed to

serious workplace challenges in many sectors but has been particularly present in higher degrees

in many human services occupations.

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In the study by Claybon (2008), the frequency of burnout in faculty who taught online graduate

courses within institutions in the Tennessee Board of Regents system using the Maslach Burnout

Inventory-Educators’ Survey (MBI-ES) was determined. Using the participant responses to the

Perceptions of Burnout of Online Instructors (PBOI) survey, the study identified possible

contributing factors for those who experienced burnout, and resources and strategies that could

effectively mitigate potential for burnout among those who taught distance learning graduate-

level courses. The study indicated that online faculty members teaching graduate-level

coursework who scored lowest in the areas of emotional exhaustion, personal accomplishment,

and depersonalization experienced job burnout more often than online faculty members who

scored higher in these three areas.

Moreover, online faculty members often experience a compelling emotional pull to review their

courses before or after traditional working hours. Working during off hours can lead to faculty

burnout, which affects teaching performance and ultimately the learning experience of the

students. In the study by Perry (2008), the reasons for online faculty returning to the online

environment after hours were identified, as well as ways through which they could manage that

tendency. Using an in-depth online survey, Perry posited that many online faculty members tend

to experience an emotional pull into their online classrooms during off hours. This off-hours pull

can lead to job burnout, which eventually can negatively affect faculty performance as well as

negatively impacting students. Findings in this study revealed that faculty who felt supported

were more satisfied, and this factor led to greater student satisfaction as well. Furthermore, Perry

posited that stress and job burnout are possible for online faculty who feel compelled to

constantly go online and check their classrooms. If not managed well, this compelling pull can

contribute to online faculty experiencing negative feelings about their workload, mismanagement

of time, and intrusion into personal time or time off.

Research showed that avenues of opportunity have opened for students and faculty as distance

education initiatives flourish throughout higher education. Using Delphi methodology, McLean

(2006) identified stressors and levels of job satisfaction among faculty teaching exclusively at a

distance. According to McLean, online faculty job burnout appeared to be a problem when

faculty members were unable to manage and set reasonable guidelines for classroom

involvement. Furthermore, establishing boundaries for work and personal life could create stress

if online faculty were unable to manage a balance between these areas. Researchers Shi, Bonk,

and Magjuka (2006) stated that online faculty must learn how to manage their time effectively.

While these researchers suggested various strategies one could use to overcome feelings of being

overwhelmed, they believed these strategies could improve instruction.

Moreover, Oliver (2004) examined the everyday work experiences of college professors who

taught online, including their work responsibilities as online faculty within the larger university

system. Oliver conducted a survey on 17 faculty members to examine community college online

faculty. The study reported that longer work hours significantly affected life and work time

management challenges. In addition, along with longer hours being a significant problem, larger

online class sizes also affected overall faculty job dissatisfaction.

Summary

Online learning communities and modalities offer the online learner flexibility, autonomy, and

self-direction. The three learning theories highlighted relate well to these concepts, and

coursework designed for the online learner is well accommodated by each of these theories.

Higher education pursuit via an online modality is an excellent equalizer because physical

appearance, age, race, weight, clothing, disability, and the prejudices, biases, and assumptions of

others do not necessarily play as large a role as they would if one were sitting in a physical

classroom.

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Although the three theories of adult learning discussed in this chapter have significantly defined

the field of adult education, “no single theory of adult learning has emerged to unify the field.

Rather, there are a number of theories, models, and frameworks, each of which attempts to

capture some aspect of adult learning” (Merriam et al., 2007, p. 103). Knowles, Mezirow, and

Rogers are known as humanistic theorists, and each wrote extensively on the notion of self-

directed learning, which is a concept well-suited to the development of modalities specifically

created for the online learner. Facilitators, program developers, and curriculum writers who

incorporate adult learning theories such as andragogy, transformative learning, and student-

centered learning will find that their online programs will benefit the online learner

immeasurably.

According to Merriam et al., (2007), a humanistic orientation to learning emphasizes human

nature, human potential, human emotions, and affect (p. 294). Choice, motivation, and

responsibility are necessary factors related to the online learning process. The role of prior

knowledge and experiential learning must be incorporated into any online learning classroom

environment. These factors, when allowed to manifest in an online environment, may

significantly affect the learning experiences of the online learner in positive ways. The study

provides insight into online faculty burnout and methods and strategies faculty use in their

classrooms. Previous studies have not interviewed online faculty in master’s programs in the

college of education.

Research questions

1. Why do faculty choose to facilitate an online course(s)?

2. How do faculty prepare for this assignment?

3. What do faculty find are the major differences between lecture/discussion face-to-face instruction and online learning?

4. In what ways has facilitating an online course been both rewarding and challenging?

5. What do faculty find to be the most challenging aspects of facilitating an online course?

Methodology

The purpose of this phenomenological qualitative research study was to identify the teaching

strategies, personal attributes, organizational skills, software competencies, and job satisfaction of

faculty who teach in online master’s degree programs in education. Qualitative data were

gathered through semi-structured, open-ended interview questions with 12 online faculty to gain

insights and a detailed view of online faculty and their teaching strategies, personal attributes,

organizational skills, and job satisfaction. This qualitative research used a modified van Kaam

method developed by Moustakas (1994). The modified Kaam method was based upon recorded

and transcribed interviews using semi-structured questions to capture the lived experiences of

online faculty.

Sample

The participants were determined according to their expertise and appropriateness to represent the

population for the study via purposeful sampling (Cassell & Symon, 2004). The population of

this study included online faculty teaching in a master’s degree program in education at various

institutions within the United States. The determination was based upon the potential for the

research participants to provide valuable information on the concept of online teaching because of

their personal lived experiences. The lived experience was based on courses taught, years of

teaching, and position in the institution (Marshall & Rossman, 1999). The expert population

group included online faculty members who had taught at least four online courses within a year,

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taught for three or more years, and taught in a master’s degree program in education. Brockhoff

(1975) argued that demonstration of knowledge or recourse to confirmation by third parties

proves expertise.

Recommendations of potential participants by experts in the field assisted in avoiding selection

bias. Berg (2004) stated, “When developing a purposive sample, researchers use their special

knowledge or expertise about some group to select subjects who represent this population” (p.

32). The participant recommendation panel included the researcher and members of the teaching

faculty.

The nature of the online teaching experiences, accomplishments, positional authority, and

recognition by others of contributions of the recommended research participants was reviewed

and evaluated to form the basis of the sampling frame to ensure that participants had met the

basic parameters of online teaching expertise.

Sampling procedure

The study used a purposeful sampling method for understanding and exploring specific purposes

and judgments of a select group or case of individuals who had experienced the same

phenomenon (Fitzpatrick, Sanders, & Worthen, 2004; Lincoln & Guba, 1985). Participants were

chosen based upon the following inclusion criteria:

1. Taught at least four online courses within a year;

2. Taught for three or more years; and

3. Taught in a master’s degree program in education.

In order to recruit participants for the study, the researcher used purposeful sampling by inviting

online faculty to participate such as colleagues and acquaintances based upon years of experience

in the field of online teaching in the college of education at many institutions. Those to be

interviewed were from many different settings, were nominated by those that knew their online

work, and were responding as individuals not faculty at a specific institution. In fact, some did

not have any institutional affiliation whatsoever.

Data collection

The factors included the need for data from subject matter experts based upon lived experiences,

access to a representative population, and varied perspectives from diverse participants.

Unstructured observational data in different venues as a participant observer or non-participant

observer were not available, and this precluded the opportunity to take field notes or to record

data to inform the research. The most appropriate and available data collection method to achieve

data validity and reliability in the target population frame was the semi-structured interview

(Elliott, 2005).

This research study utilized telephone interviews to capture a wider range of participants in terms

of geographic locations. Telephone interviews, however, permit less time to collect data but allow

better access to research participants, especially for those in different geographic locations. Thus,

this research study utilized telephone interviews. Participants were informed that the conversation

would be recorded and would be transcribed for data analysis. The interviews lasted

approximately 20 to 30 minutes, and interviews took place only once.

The researcher invited online faculty such as colleagues and acquaintances to participate based

upon their years of experience in the field of online teaching in the college of education at various

institutions. Instructions as to how to participate in the study were made available. Interested

participants received an overview of the study. If their qualifications matched the criteria

considered in this study, they were included as potential participants. All potential participants

were contacted to arrange for telephone interviews. During the interview process, participants

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were informed that audio tapes were to be employed to ensure that their responses could be

transcribed appropriately. A transcribed copy was also provided to each participant for approval

after the interview process. The data collection process ended when the researcher received the

approved copy of the transcribed interview. After that, the data was inputted to the NVivo©

qualitative analysis software program for data analysis.

Data analysis

The study was analyzed using triangulation techniques, which included the use of multiple data

collection methods, analysts, data sources, or theories as collaborative evidence for the validity of

standard qualitative research findings (Gall, Gall, & Borg, 2003, p. 640). For the study, multiple

methods employed included qualitative analysis as well as the use of multiple analysts in the

development of the qualitative component.

The triangulation method condensed, clustered, and sorted the data by implementing the

following steps:

Step #1: Interview participants were selected in the following order: (a) three participants

from a public university, (b) three participants from a private university, (c) three

participants from a for-profit university, and (d) three participants from a research 1

university to triangulate how participants from four different types of institutions respond

to the qualitative questions.

Step #2: Interview participants via phone with qualitative questions.

Step #3: Transcribe and give responses to the participants for review and approval.

Step #4: Collaborate with outside evaluator on the study to evaluate the transcriptions.

Outside evaluator will collaborate to identify and analyze meaning units and assign

themes (Creswell, 1998).

Data analysis and results

The result of the analysis yielded the following thematic categories and thematic subcategories:

(a) category 1: factors that drive faculty to facilitate an online course; (b) thematic subcategory 1:

challenges that were overcome by online instructors; (c) thematic subcategory 2: effective

teaching-learning practices in an online learning environment; (d) thematic category 2: faculty

preparation for online teaching assignment; (e) thematic subcategory 3: personal attributes of

instructors in an online learning; (f) thematic category 3: perceived differences between

lecture/discussion face-to-face instruction and online teaching; (g) thematic category 4: elements

of online teaching that reward online instructors; and (h) thematic category 5: challenging

elements in online course facilitation. In the analysis of the first thematic category, two

subcategories emerged: (a) challenges that were overcome by online instructors, and (b) effective

teaching-learning practices in an online learning environment.

Discussion of the results

The thematic categories of the present study were the lived experiences of the online instructors

with regards to teaching in an online environment. The majority of these participants had many

years of teaching experience in a traditional classroom environment before joining the pool of

online instructors. These faculty members were specifically exposed to various traditional and

progressive teaching methods and strategies and had worked with diverse adult and minor

learners extensively before teaching online. These teaching experiences gave them advantages in

taking classes via the online learning environment. In fact, these experiences have become

significant factors driving their decisions to handle online classes.

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While the participants had several advantages, they also indicated several challenges to overcome

before they became generally satisfied with online teaching. The theme ability to cope with the

challenges in an online teaching-learning environment arose from this observation. The inherent

challenges of online teaching are manageable among instructors with wide teaching experience

and innate time-management ability. The challenges to becoming effective in online teaching

included the following: (a) management of students’ behaviors, (b) the innate limitations of

online learning, (c) learning online technologies, (d) management in responding to multiple e-

mails, and (e) individualized teaching strategies. These challenges among others were overcome

even without instruction from the administrators.

Managing student behaviors involves helping students understand how to address peers and

professor in a professional, academic tone in all activities and correspondence in the classroom.

This may include posting specific announcements regarding the issue, modeling an academic,

professional tone in all materials the faculty present in the classroom, and quickly and

professionally addressing any misbehavior or unprofessional tone that may be presented by

students.

Innate limitations of online learning include the fact that faculty cannot meet with learners face to

face to explain concepts, lecture material, or answer questions in person. For some students, this

may be a challenge that online faculty must address in other ways. Faculty can address this by

being present daily in their classrooms, being present before and after typical working hours of

8am to 5pm, being present in the classroom on weekends and nights, answering questions in

detail within 24 hours, presenting various ways to contact faculty via e-mail, phone, social media,

classroom chat room, faculty website, instant messaging, creating questions to the instructor

section or links within the classroom, and posting answers to common questions.

Learning online technologies involves learning new software and programs quickly and

effectively so that there is little to no down time in the online classroom. Faculty are required to

learn new online technologies on a regular and consistent basis. Online coursework often requires

changes to the curriculum and systems need to be altered, removed, changed, and newly created.

Faculty need to be able to learn these new skills as quickly and effectively as possible so that

students and teaching ability are not negatively impacted. Learning online technologies quickly

and adeptly is a fundamental and significant skill for faculty to possess.

Management in responding to multiple e-mails is required by online faculty. Most universities

with online coursework require faculty to respond to students within 24 hours. Faculty are

required to manage student e-mails and questions with individualized attention and in a timely

manner. Finding ways to do this on a daily basis is necessary for faculty.

Individualized teaching strategies may involve faculty using progressive teaching strategies that

address various learning styles with significant, specific feedback to each learner that is unique to

each learner’s needs. A one-size-fits-all approach to teaching does not address individualized

teaching strategies. Faculty should be addressing students on an individual basis, meeting the

student where he or she is, and working toward bringing each student to a higher level. This

approach requires that faculty respond to each student according to his or her needs rather than

using a cut-and-paste-the-same-information-to-all-students approach. All correspondence to each

student should be created uniquely for each student based upon students’ comments, assignment

submissions, e-mails, questions, and so on.

Among the driving forces that attracted retention among the online instructors was the flexible

time that is inherent in the online teaching environment. The instructors are able to travel without

compromising their responsibilities with students. In addition, working mothers prefer to teach

online because it allows them to perform their familial roles while practicing their teaching

profession. Although faculty have specific deadlines for posting, grading, and answering student

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December 2014 Vol. 11. No.12. 40

questions, teaching online can take place 24/7 and asynchronously. This allows faculty the

opportunity to schedule other personal and professional duties as they chose. Online faculty are

not micromanaged in a physical office or a campus-based classroom on a Monday through

Friday, 8am to 5pm schedule. For example, if faculty must post grades every week by

Wednesday, midnight Central time, this can be done days before the deadline, on the weekend, or

hours before the deadline. Faculty can manage other personal and professional duties however

and whenever they choose as long as that deadline is met each week. This allows faculty the

opportunity to create flexibility in their lifestyles and other commitments and duties however they

choose as long as university deadlines and expectations are met. An example of flexibility is that

faculty can be present and post in online classrooms for fifteen minutes daily and yet meet weekly

deadlines and work for many hours on one or two days of the week.

Another example of flexibility is that faculty can be present and producing in the online

classroom while completing other personal and professional computer or Internet research-related

tasks. Depending upon how adept faculty are at multitasking, they can be present in the online

classroom while pursuing these other activities simultaneously. Another example be may be

where faculty can be producing and present in multiple online classrooms simultaneously. In

addition, faculty can check into several classes within the same half-hour or hour timeframe

without the constraints of physical buildings, walls, or walking great distances across campus.

This may not be as easily accomplished in campus-based courses as instructors can only be

present in one place at one time. Online faculty can be in many online classrooms simultaneously

while producing quality work depending upon the technological savvy and time management

skills they may possess.

Other examples of flexibility include mothers working from home while caring for and managing

children and family commitments. Faculty can travel for personal or professional reasons and

with an Internet connection they are able to be present in the online classroom. Faculty can work

for multiple universities in an online capacity. Faculty can have full-time, ground-based, 8am to

5pm employment and also teach several online classes. Many online faculty in the College of

Education are working mothers who teach full-time in public K-12, campus-based schools and

work for a variety of universities in an online teaching capacity. Some online faculty teach

campus-based university courses in addition to their online courses. Time management is left to

faculty to handle as they see fit rather than being micromanaged by the university as long as

faculty expectations and deadlines are met.

Other factors faculty considered important in their decisions to teach online were the reduction of

the physical stress from the time spent driving to and from their respective universities and

exposure to new teaching pedagogy. These factors contributed to the positive work satisfaction of

online instructors in this study.

While the participants are professionally and technically prepared for online teaching, they noted

the recruitment process as a crucial stage that determines the success of universities in offering

online courses. These participants articulated that online instructors should have personal

characteristics that are aligned with the demands of online teaching, ability to manage students’

behaviors, and knowledge in teaching styles that are appropriate to the diverse needs of online

students. These characteristics of online instructors include (a) good organization skills, (b)

effective time management, (c) positive work attitude and behavior, (d) comfort in an online

learning environment, (e) technological competence, and (f) flexibility in dealing with students’

needs. Instructors with these characteristics can be identified via new faculty training programs

such as an online faculty training classroom where new faculty are required to perform specific

tasks. In addition, reviewing faculty resumes and asking specific interview questions related to

experience with the management of students’ behaviors, online learning and teaching, learning

online technologies, time management, working with students in a timely manner, and

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December 2014 Vol. 11. No.12. 41

individualized teaching strategies should be considered in the hiring process. Meeting criteria in

these areas and performing according to specific expectations in an online training classroom

would be first steps to identifying online faculty candidates. Peer monitoring, monitoring in the

first class one is assigned to teach, and monitoring over a yearly basis would be further steps in

identifying faculty who could perform at expected and required levels.

The required attributes of an online instructor were based on the pedagogical differences between

face-to-face instruction and online teaching, where the former emphasizes a less individualized

approach to learning than the latter. The participants have cited that with online teaching,

instructors are required to monitor and evaluate each student’s learning progress and behavior in

the online classroom. Unlike in traditional classrooms, teaching online requires the instructor to

post, review, and synthesize the online discussion as means to encourage students’ participation

in the online classroom.

In addition, the nature of the online classroom requires more time in the preparation of

instructional materials and evaluation of students’ performance than face-to-face instruction. The

online instructors must be sensitive to the difficulties students may encounter with online learning

such that they can appropriately design instructional materials that are effective for students who

may experience difficulties. Moreover, online instruction imposes urgency in reviewing and

providing feedback to keep the online discussion and coursework active. Based on these

responsibilities and work expectations, online instructors must have competency in written

instruction.

The thematic category elements of online teaching that reward online instructors reiterated the

factors that motivate educators in teaching online. The perceived rewards among the educators

involved in the study were (a) continuing enhancement of technological competence, (b) meeting

of personal and professional satisfaction, and (c) opportunity for new learning and improvement.

These themes were consistent across the responses of the participants.

While these elements focus on the individual needs of the educators in an online learning

environment, the degree of academic support from the school administration has also been

examined. Accordingly, online course facilitation needs appropriate guidelines, policies, and

procedures to protect the integrity of education and the online instructors. In this study, job

burnout and stress were associated with decisions of the administration to favor students’ unjust

complaints over the online faculty.

Discussion of the results in relation to the literature

While the present study also aims to understand the job burnout and stress among online faculty

in relation to their responsibilities in teaching the students enrolled in a master’s education

program, the researcher was unable to collect this information from faculty who have several

years of teaching experience in both traditional and online classrooms. The faculty who

participated in the present study denied experiencing job burnout and in fact suggested that online

teaching offers them satisfaction, as they can practice their teaching profession while performing

their familial roles. The perceived work satisfaction motivated them to learn available technology

so they can further enrich their teaching strategies and become effective in teaching students with

diverse learning needs.

In effect, their years of online teaching gave them expertise in the management of online

discussion as well as the management of students’ behavior, even without guidance from online

classroom administrators. For instance, one participant claimed that as she earned experience in

teaching, she adopted a random selection of students’ online postings for evaluation and

feedback. From the experiences of the faculty, it was evident that fit and role ambiguity are

related to years of experience (Rubino, Luksyte, Perry, & Volpone, 2009). This means that as

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years of teaching experience of faculty increase, fitness for the work environment increases while

role ambiguity decreases (Rubino et al., 2009).

This level of comfort in the work environment is evident in the deep concern faculties have

demonstrated to their students. Within the online learning environment, the instructors possess

higher commitment in terms of providing individualized teaching and mentoring, particularly to

those students who have learning difficulties as well as difficulties in the use of technology.

Unlike traditional classrooms, the online instructors are committed to ensure that presentation

materials are effective for self-learning. The inherent difficulty of self-learning has been

considered by the online instructors as shown in their commitment to respond to students’ e-mails

immediately. The urgency of responding to e-mails was considered an important strategy in

sustaining the interest of students in learning the required online tasks. In many cases, instructors

respond to students outside typical face-to-face class schedules to clarify learning points that are

difficult to understand in the online environment (Beer et al., 2005; Bocchi et al., 2004; Gaytan &

McEwen, 2007; Oliver, 2004).

The challenges noted in the empirical research, such as work-related demands, necessary work

adjustments, methods in managing online discussion boards, students’ behavior, inactive

discussions, proper netiquette in classroom, ensuring quality participation, and their

responsibilities as instructors have been confirmed in this research (Betts, 2008; Claybon, 2008;

Dolan, 2011); however, these challenges are not the factors that provide stress and job burnout,

which can subsequently be the reasons for faculty resignation (Claybon, 2008; Perry, 2008;

Wiesenmayer et al., 2008). The elements that contribute to job burnout and stress among online

faculty who have been teaching for several years are their inability to handle the behavior of

students who take for granted their online course requirements, the demands of students for

higher grades without making extra efforts, administrators who take the side of students who

complain unjustly, and administrators who compromise quality education to attract and retain

students. These stressors are particularly experienced by online faculty from private for-profit

academic institutions, who avoid arbitration due to fear of losing their jobs (Beam et al., 2003;

Rubino et al., 2009).

In the attempt to manage an active online discussion while avoiding conflict with students, online

instructors ensure that grading rubrics are set, clarified, and agreed by the students enrolled in the

course. Based on this agreement, the instructors evaluate the students’ performance based on the

agreed rubrics. All 12 participants interviewed in this study discussed how rubrics also serve as

the instructors’ monitoring and evaluation tool concerning the achievement of the learning course

objectives (Beer et al., 2005; Bocchi et al., 2004; Gaytan & McEwen, 2007; Oliver, 2004).

In this study, four general factors motivated online faculty in their decisions to teach in an online

learning environment. The factors were (a) the ability to cope with the challenges in an online

learning environment, (b) being able to balance familial roles and professional practice without

getting physical stress, (c) online teaching provides professional and personal satisfaction, and (d)

perceptions that the online environment offers a new perspective in teaching students. This

information further implies that these intrinsic motivations were not evident among faculty in

traditional learning environments. In the light of the results of the present study, the researcher

affirmed the findings of the earlier studies that concluded that there was job burnout and stress

among online instructors (Beam et al., 2003; Betts, 2008; Claybon, 2008; Dolan, 2011; Iiacqua et

al., 1995; McLean, 2005; Oliver, 2004; Perry, 2008; Pines & Aronson, 1989). However, unlike

the factors that contribute to job burnout and stress as identified in past research (e.g., Bruner,

2007; McLean, 2006) the present study posits that the nature of online teaching and the job

responsibilities of online instructors do not significantly affect their commitment to work. The

participants of the study have claimed that the perceived attitude of students concerning online

instruction as “diploma mill course work” and the tolerance of the online administrators to this

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December 2014 Vol. 11. No.12. 43

perception in exchange for student retention and enrollment are factors that affect the online

instructors’ motivation and job commitment.

Implication of the results for practice

The results of the present study provided empirical information on the job burnout and stress of

online instructors in the master’s education program in American universities. Literature has been

scarce in this area since online distance education was introduced in higher education.

Specifically, the results provided the perspectives of online instructors who have teaching

experience in non-traditional, for-profit universities that most often serviced adult, non-

traditional, and at-risk learners. New faculty may benefit from this study because participants

revealed various job actions, habits, expectations, traits, daily routines, job stressors, and burnout

challenges that are specific to online instruction. This study also revealed various differences

regarding teaching for public, private, for-profit, and research 1 institutions that compare and

contrast how faculty are expected to manage student issues, challenges to authority, and negative

student behaviors. Furthermore, many online institutions enroll at-risk, non-traditional, adult

learners who may have learning difficulties and present challenges to instruction that require

specific facilitation methods. Not all faculty may be willing or equipped to handle teaching online

or the demands required in for-profit institutions. In addition, this study revealed the

technological demands, individualized teaching, and feedback on student requirements in addition

to the inherent challenges of online instruction that faculty are required to address and manage

effectively. Finally, faculty expectations for grading deadlines and a 24-hour turnaround response

to all student questions and inquiries may be challenging to faculty who are accustomed to the

traditional, campus-based environment.

The most relevant research findings of the present study to educational practices was on the

selection of online instructors with personal attributes that are aligned with the online teaching

environment. The university administrators who intend to improve the delivery of quality

education through online education must emphasize the development of these attributes to their

hired online instructors. Other than providing training on the use of software and other related

technology, administrators of online instructors may also consider the development of value-

based training and development specifically in honing their patience and diligence in mentoring

students with learning difficulties.

Regular monitoring of faculty during the interview stage where faculty are required to complete a

mock online training class, the first class assignment, and annual peer-mentoring and monitoring

evaluations would be effective. In addition, faculty supports such as faculty chat rooms, on-going

training and mentoring in areas such as technology, software, classroom facilitation techniques,

and research support in all areas of online instruction would be beneficial. Faculty could benefit

from peer-mentoring and administration support where questions, problems, and solutions can be

addressed effectively and without fear of dismissal. Experienced online faculty can provide

additional support to new faculty in all areas of instruction and student management via e-mail,

faculty chat rooms, peer-mentoring, and sharing of research and effective facilitation strategies.

Administrators could create peer-mentoring groups where an experienced faculty member

manages a group of less experienced faculty so that a regular contact for guidance is established

with open communication channels.

Taking into account themes that have been identified in this study, online coordinators and higher

education leadership have a framework and a basis of knowledge and information to aid in their

hiring practices and support of online faculty. The participants in this study can offer insight into

hiring practices and support of online faculty as they each (a) had vast teaching experiences, (b)

had deep knowledge and expertise in teaching, (c) were skillful in the management of individual

learning difficulties, and (d) were skillful in teaching at-risk learners. Identifying and supporting

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December 2014 Vol. 11. No.12. 44

faculty who can specifically work with individual learning difficulties and at-risk learners is a

major factor discussed by the participants. Having patience, diligence, and exposure to various

traditional and progressive teaching methods and strategies was also common with these

participants. In addition, working with diverse adult and minor learners extensively before

teaching online was common. Based upon these factors, online coordinators and higher education

leadership should understand the importance of hiring and supporting online faculty who have

these traits, abilities, skills, and experiences.

Furthermore, faculty who can effectively manage challenging student behaviors, individualized

feedback, the inherent challenges of online teaching, and time management seem to do best in an

online environment. Hiring, training, and supporting new faculty in these areas is essential and

may relieve stress, job burnout, attrition of faculty, and attrition of students.

Recommendations for further research

While the results of the present study are compelling regarding job burnout and stress among

instructors in relation to their teaching careers in an online learning environment, the researcher

recommends further research on the lived experiences of newly hired online instructors who have

a maximum of at least two years teaching experience either in traditional and online learning

environment. The contribution of this recommended research is that it will further explore the

challenges and coping mechanisms of these newly hired online instructors with regards to the

identified issues of the expert online instructors. With this research, attrition of newly hired online

instructors can be resolved.

With regards to integration of technology and mentoring of its use to online instructors, past

research has shown the value of teachers’ attitudes toward technology in general and the use of

this technology in effective online instruction (Bahr et al., 2004; Helton & Helton, 2005). This

conclusion has been reiterated in the present study; however, the process of technology

integration to instructors’ systems of work has not been explored. The perspective emerging from

the interview data was that online instructors are already knowledgeable, if not experts, on

information technology, including the use of software for the improvement of online instruction

materials. In this regard, further research can be done concerning online instructors’ processes of

acquiring knowledge and skills of information technology. This future research can further

provide effective strategies in molding a pool of instructors who are receptive and eager to

integrate technology into their curriculum more than required by school administrators

(Grove et al., 2004; Tallent-Runnels et al., 2006).

Furthermore, regardless of age, online instructors have similar views concerning the relationship

of use of technology and ease of teaching (Bruner, 2007). However, younger instructors are more

adept in the use of technology when compared to instructors who may have longer teaching

careers (Beam et al., 2003; Iiacqua et al., 1995; Terpstra & Honoree, 2004). In this case, a study

comparing the strengths and weaknesses of younger and older age cohorts may need to be done to

understand the behavior, stress, and job burnout of online instructors in relation to use of

technology and effective instruction better.

Conclusion

This study is particularly important among universities who envision hiring, supporting, and

training online faculty who are best equipped to manage the rigors of the online environment and

adult, at-risk learners who may have challenging behaviors and learning difficulties. The thematic

categories used in understanding effective online classroom instruction as well as the constraints

in the achievement of quality online education can guide administrators in the development of

professional training exercises for their regular and newly hired online instructors to learn and

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December 2014 Vol. 11. No.12. 45

adopt effective strategies in reaching these at-risk students. Not all faculty may have the attributes

and innate skills necessary to be effective, successful, and satisfied teaching in an online

environment. Online coordinators and higher education administrators have a specific challenge

in identifying faculty who are best suited for this type of employment. Furthermore, once faculty

are identified, supporting and training the newly hired present additional challenges. The

strengths that experienced online faculty bring to this form of learning have been identified as

major themes discussed by all 12 participants in the areas where one 100% consensus was present

quite often.

Based upon the overwhelming common themes reported by all participants, it is evident that

online coordinators and higher education administrators can find specific areas of importance in

relationship to hiring practices, support, and training for new and currently employed online

faculty support, and training for new and currently employed online faculty.

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APPENDIX A

Interview questions Research Question #1

1. Why do faculty choose to facilitate an online course(s)?

Interview Questions #1

a. What work-related practices do you use as you teach online that may be different from what you are used to doing in a regular brick and mortar classroom?

b. What adjustments have you made, if any, to be successful as an instructor in the online classroom?

c. What methods do you use to manage your online discussion boards?

d. How do you manage a dominating, rude, or disrespectful student?

e. How do you manage a discussion that has become inactive?

f. What ideas do you have for maintaining proper netiquette in the classroom?

g. What strategies do you use in the online classroom to encourage and ensure quality participation in threaded discussions?

h. What is your interpretation of your responsibility as an online instructor?

Research Question #2

2. How do faculty prepare for this assignment?

Interview Questions #2

a. What personal attributes do you have that you believe are necessary for teaching online?

b. How do you handle possible procrastination issues?

c. How do you handle possible job burnout issues?

d. How does your teaching style and/or philosophy fit in with the requirements and demands of online instruction?

e. How do you feel about the notion of the “student as customer” philosophy that has been adopted by many online institutions in higher education?

f. How do you handle students who challenge your facilitation style, methods, and strategies?

Research Question #3

3. What do faculty find are the major differences between lecture/discussion face to face instruction and online learning?

Interview Questions #3

a. What are your administrative and clerical skills that you believe are necessary for teaching online?

b. What methods do you use for time management?

c. How do you use these methods to successfully facilitate online classes?

Research Question #4

4. In what ways has facilitating an online course been both rewarding and challenging?

d. How well do you use the software required for online teaching?

Research Question #5

5. What have faculty found to be the most challenging aspects of facilitating an online course?

Interview Questions #5

e. How satisfied are you with online teaching?

f. What are your motivators to teach online?

g. How do you feel about your personal accomplishments as an online educator?

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December 2014 Vol. 11. No.12. 49

About the author

Dr. Lisa Marie Portugal holds a PhD in Leadership for Higher Education, a Master of Arts in Education with a concentration in Secondary Education, and a Bachelor of Fine Arts in Media

Arts with a minor in Fine Arts. She is a Personal and Professional Life Coach, a published, peer-

reviewed author, an online university professor for various institutions, a PhD dissertation chair,

and a Faculty Supervisor-Mentor to graduate and undergraduate teacher-candidates. She currently

teaches coursework at the undergraduate, graduate, EdD, and PhD levels in the College of

Education.

Dr. Portugal has taught online and ground campus 6th through 12th grades in various disciplines

and she was a librarian. Throughout her career as an educator and mentor, she has been a faculty

member for 12 universities and 7 charter/public schools. She is currently a faculty member at

Grand Canyon University, American Public University, University of Advancing Technology,

University of Phoenix, Ottawa University, Walden University, Jones International University, and

American College of Education. She was previously a faculty member at Ashford University,

Argosy University, Saint Xavier University, and Drake University.

Dr. Portugal is currently writing a book and several peer-reviewed articles. Her goal is to

continue to mentor people how to reach their personal and professional goals, teach online

coursework world-wide, research, write, and publish. She has published various research papers

in peer reviewed academic journals such as Academic Leadership the Online Journal, Advancing

Women in Leadership Online Journal, Distance Learning Administration (OJDLA), and Higher

Education Perspectives. She is on the Review Board for the Journal of Instructional Research

(JIR) published by Grand Canyon University. Her expertise and research interests include student

engagement and success, Adult Learning Theory, adult, nontraditional, and at-risk learners,

faculty retention, hiring practices, faculty burn-out, best practices in online learning, emerging

technology in course design and instruction, online education, learning styles, Diversity

Leadership, Transformational Leadership, and the Community of Inquiry Framework. She

integrates theory into practice through conducting research in these areas.

lisamarieportugal@msn.com http://drportugal.com/editing/

Return to Table of Contents

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December 2014 Vol. 11. No.12. 50

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December 2014 Vol. 11. No.12. 51

Editor’s Note: Collaborative teams with global online learner projects may benefit from culturally diverse expertise. Such teams interact on a personal level within the team and virtually with globally distributed counterparts. Cross-cultural collaboration may involve social media.

Convergence and divergence: accommodating online cross-culture communication styles

Bradley E. Wiggins and Susan Simkowski

USA

Abstract

This paper explores Adaptive Structuration Theory through the cross-cultural collaboration of an

online radio station. Students in separate locations used social media and online tools for the

purposes of design, implementation, analysis, and evaluation of an online radio station while in a

mediated environment. Specific expectations involve successful cross-cultural collaboration

involving social media for the purposes of communication and the nexus of the application to

Adaptive Structuration Theory.

Keywords: Adaptive Structuration Theory, online radio station, student projects

Introduction

The process of media selection (social media, audio, video, websites, etc.) for online learners

engaged in collaborative projects, especially when time and distance may separate the individual

from assigned counterparts, is complex in that it relates to geography, an individual’s level of

proficiency in computer-mediated communication including social media, theories on media

traits, and the linguistic and cultural nuances involved in a collaborative team.

Before entering into the primary theoretical discussion on factors and concepts which may

ameliorate potential troubles that online learners as well as educators may encounter, it is

advisable to review current perspectives on learning across cultures. Specifically, the current

contribution offers a critical perception of online education at the threshold of a globalized

community which is still separated by real world barriers as well as metaphoric ones. This chapter

will detail the best practices to consider when traversing online education cross-culturally,

especially when one wishes to have successful communication within one’s own face-to-face

team as well as with virtual counterparts.

Cross-cultural learning

Learning styles, student strategies, and cognitive variations permeate the discourse on differences

that exist between presumably dichotomous cultural structures (Wiggins, 2011). The literature on

cultural dimensions such as individualist-collectivist, uncertainty avoidance, power distance, and

as well masculinity touches on business, education, psychology, sociology, anthropology, and

government. Common throughout the discourse is the reality of difference. While this difference

between the various cultural dimensions exists, it does not suggest immutability.

Student learning strategies

Acknowledging the dynamism of culture, Drake (2004) characterizes the introduction of

international baccalaureate programs into the non-Eurocentric world as a source of potential

dissonance. This argument rests on the reality of complex cultural differences which exist among

various nations around the world. Indeed, among the Eurocentric nations, differences exist;

however, these are differences in terms of being more or less of a particular cultural dimension,

such as individualism, power-distance, or uncertainty avoidance.

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December 2014 Vol. 11. No.12. 52

Studies of students from Western and non-Western cultures propose that while some learners rely

more on rote memorization (surface strategy), other learners enact a deep learning strategy

(Ballard & Clanchy, 1984; Samuelowicz, 1987; Volet, Renshaw, & Tietzel, 1994). Three learning

strategies relate to this discussion: surface, achieving, and deep.

A student maintaining a surface strategy meets minimal requirements stated by institutional

curricular objectives and utilizes rote memory (Biggs, 1987; Hunt, 2003; King 1996). Conversely,

an achieving strategy envisions a situation in which a student strives to get high grades and is

generally as good a student as possible, even if the subject is of no interest to the student. A deep

learning strategy is one focused both on competence and the process of relating new knowledge

to previous knowledge. Research that has defined Western and non-Western cultures in terms of

Hofstede’s cultural dimensions (Hofstede, 1980; 2001; Hofstede & Pedersen, 1999), i.e. defining

Western as individualist and non-Western as collectivist, has provided consistent distinctions in

“learning, motivation for learning, learning strategies and goals or purposes of learning” (Brown

et al, 2007, p. 593; Gabb, 2006; Ho & Chiu, 1994; Hwang, Francesco, & Kessler, 2003; Marsella,

DeVos, & Hsu, 1985; Triandis, Bontempo, Villareal, Asai, & Lucca, 1988; Weisz, Rothbaum, &

Blackburn, 1984). Indeed, significant cultural variations may be related to cognitive variations.

By extension, these variations may characterize the nature of differences implied by cultural

changes such as Western-style schooling (Cole, Gay, Glick, & Sharp, 1971).

Cultural awareness training in the United States

As a feature of the cultural wealth of the United States, it is not surprising that its schools are

becoming increasingly culturally and linguistically diverse. A testament to this trend is the

increase in teacher preparation programs across the United States to train new and existing

teachers in cultural awareness (Lim, Maxwell, Able-Boone, & Zimmer, 2008). What is lacking,

however, is an understanding of effective social media design for e-learning content to be

delivered to culturally and linguistically diverse audiences. According to the 2005-2009

American Community Survey, 12.4% of the US population, or 38,440,000 are foreign-born.

Additionally, 19.6%, or 60,760,000 speak a language other than English at home (U.S. Census

Bureau, 2009).

Resources. The United States spends approximately $631 billion for primary and secondary

schools (Ruth, 2010). Despite this enormous expenditure, approximately 73% of high school

students graduate as a nationwide average; in some regions the figure is around 50% or lower.

According to the Sloan Consortium’s report on K-12 online learning, primary school e-learning is

still in its infancy (Allen & Seaman, 2009). However, the Sloan study noted that e-learning

solutions are critical for poorer, rural school districts.

With some school districts seeing fewer qualified educators, online learning solutions may enable

schools to draw on expertise located elsewhere and accessible online (Ruth, 2010). Patrick and

Powell (2006) found that online course enrollments have increased in the United States by

approximately 30% since 2003. This highlights the utilitarian aspect of online learning that is

most beneficial to those students residing in rural areas or districts with educator shortages

(Gibbs, Lane, & Lane, 2007). Picciano and Seaman (2009) reported enrollment in online courses

had risen to over one million students. Watson, Gemin, Ryan, and Wicks (2009) also reported the

growth of online learning in all but five states in the US. Similarly, Schaeffer and Konetes (2010)

highlight the promise of online programs to provide opportunities for students to enroll in a wider

range of courses not usually available at traditional schools.

Calls for more research in e-learning design. Rice (2009) surveyed distance education

stakeholders to identify priorities in distance education for 2009-2014. The chief priority was

‘evaluation of course design and delivery.’ These influential online education stakeholders

advocate research in effective course design and for online delivery and usage. Barbour and

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December 2014 Vol. 11. No.12. 53

Reeves (2009) and Barbour (2010) endorse online course design to follow the structure of

research methodology. Their recommended strategy shares similarities with the ADDIE model of

instructional design which incorporates analysis, design, development, implementation, and

evaluation (Dean, 2002), but involves iterative procedures to test and refine the course. Clearly, in

order to maintain a productive and nurturing online learning environment for K-12, higher

education, private sector and government training, more research is needed in course design.

The presence of collaborative teams with Global Online Learner Projects (GOLP), signifies an

organizational endeavor to benefit from culturally diverse expertise. Such teams interact on a

personal level within its own team and virtually with its globally distributed counterparts. The

following three sections review the collected literature in order to provide a clearer understanding

of the communication media selection for GOLPs. This review discusses three aspects of a

GOLP’s media selection which are (a) composition, (b) theories on media selection, and (c)

intercultural significance.

GOLP composition, location, and need for trust

The relationship between the composition and location of a GOLP determines much of the media

selected for communication purposes. The combination of composition and location of a GOLP

leads to a basic need to be able to trust both those within one’s own GOLP and those located in

another GOLP (Jarvenpaa & Leidner, 1998; Cho & Lee, 2008; Ulijn, O’Hair, Weggerman,

Ledlow, & Hall, 2000). The following three subsections discuss this in greater detail. The

subsections are as follows (a) heterogeneous GOLPs being more culturally aware than

homogeneous GOLPs, (b) the location of the GOLP as a determinant in media selection given a

need for trust, and (c) that the composition of a GOLP and its location generates a need for trust.

Global Online Learner Projects Composition. There is a greater chance for heterogeneous GOLP

members to be more culturally aware than homogeneous GOLP members. In order to work

effectively within culturally diverse teams, it is important to understand the nuances of the

cultures with which one interacts (Timmerman & Scott, 2007; Jarvenpaa & Leidner, 1998;

Shachaf, 2005; Uber Grosse, 2002; Hofstede, 1983; Hofstede, 2001; Beamer & Varner, 2008).

Simply peruse the national presence for corporations with an international presence for a better

understanding. For example, Starbucks takes a very different approach to its website in the United

States than it does for Japan (starbucks.com). Information received by an individual is processed

by a cultural frame which filters the message through an individual’s cultural background

(Maznevski & Chudoba, 2000; Matveev & Nelson, 2004). Given the challenges which

heterogeneity poses members of a GOLP and given the GOLP’s particular level of “virtualness,”

the team’s composition is of much greater importance than where the individual members happen

to be located geographically (Goodbody, 2005). With a solid understanding of intercultural

communication issues and how best to resolve conflict (and/or how conflict is best avoided), the

heterogeneous team tends to match or exceed the productivity of a homogeneous team

(Maznevski & Chudoba, 2000). In part this is due to the cultural complexity of a heterogeneous

team. Members of such a team often represent a breadth of linguistic and cultural diversity

(Campbell, 2008; Shachaf, 2005). The next paragraph discusses the matter of GOLP location.

Global Online Learner Projects Location. The location of a GOLP often determines media

preference given a need to formalize trust. Since GOLPs are dispersed all over the globe,

separated from one and another GOLP by geography only, the increasing use of computer-

mediated communication (CMC) and the Internet illustrates the ease by which technology can

facilitate communication beyond national borders (Olaniran, 2004; Vallaster, 2005; de Vries, R.,

van den Hooff, B., & de Ridder, J. 2006). Asynchronous media tend to be the communication

medium of choice especially among culturally diverse GOLPs (Timmerman & Scott, 2006). In

written and spoken communication between GOLPs, the language is often English (Maznevski &

Chudoba, 2000; Shachaf & Hara, 2005). Using email or social media such as Facebook or Twitter

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December 2014 Vol. 11. No.12. 54

allows non-native speakers of English the opportunity to spell-check their messages prior to

sending to other team members (Uber Grosse, 2002). In addition, the leanness of the email

medium diminishes the chance for cross-cultural miscommunication (Goodbody, 2005; Martins,

Gilson, & Maynard, 2004). Since the medium does not allow for the transference of non-verbal

communication such as gestures, facial expressions, eye contact, and body language, the potential

for a team member to misunderstand another member’s message due to intercultural issues is

greatly decreased (Shachaf, 2005; Timmerman & Scott, 2006). Global Online Learner Projects

dispersed over various time zones tend to prefer asynchronous media (Shachaf, 2005; Jarvenpaa

& Leidner, 1998). However, in order to ensure a good sense of collaboration and cohesiveness,

especially when GOLPs use asynchronous media, Global Online Learner Projects must develop a

level of trust and respect to compensate for the online nature of their collaborative projects

(Jarvenpaa & Leidner, 1998; Martins, Gilson, & Maynard, 2004). The next paragraph discusses

the issue of trust in greater detail as it pertains to a successful GOLP.

Trust. Team composition and its location lead to a need for good collaboration and trust in order

to perform successfully. Though trust within the GOLP is likely to be neither permanent nor

strong, it is necessary to develop trust given the shared objective of task completion (Lucas, 2012;

Olaniran, 2004; Jarvenpaa & Leidner, 1998). Olaniran indicates that CMC’s perceived inherent

lack of a capacity to support rapport-building among GOLPs. Jarvenpaa and Leidner posit that

strong bonds develop especially within teams consisting of diverse membership. Identity

development within GOLPs is synonymous with successful team operation and prevents feelings

of detachment or deindividuation (Matveev & Nelson, 2004; Søderberg & Holden, 2002;

Jarvenpaa & Leidner, 1998). The next point discusses how GOLPs select media and how theories

correspond to their media selection given cultural diversity.

Media traits theories, media and GOLP structure, linguistic and cultural diversity

Some media traits theories do not illustrate a sense of rationale in determining a culturally diverse

GOLP’s media selection. These media traits theories consider individual media characteristics as

determinants for selecting a given medium. The following subsections discuss (a) media traits

theories, (b) the Adaptive Structuration Theory as it pertains to media selection for a GOLP, and

(c) the aspect of linguistic and cultural diversity of GOLPs (DeSanctis & Poole, 1994; Shachaf &

Hara, 2007; Cho & Lee, 2008; Timmerman & Scott, 2007; Søderberg & Holden, 2002).

Media traits theories. Research on media traits theories often disregards the potential impact of

internal and external dimensions of culturally diverse GOLPs. Media traits theories on media

selection focus on the function of media and communication task characteristics (Cho and Lee,

2008). Media Richness Theory (MRT) is a contingency theory which suggests that the richer the

medium, the better it is to transfer ambiguous and/or complex messages (Russ, Daft and Lengel,

1990; Daft, Lengel, & Trevino, 1987; Shachaf & Hara, 2005). It was later revised to consider

newer media (Martins, Gilson, & Maynard, 2004). Timmerman and Scott (2006) argue that

communication over a wide range of media irrespective of richness is the end result because

GOLPs span boundaries and cultures. Similarly, Maznevski and Chudoba (2000) found no

connection between message traits and selected media. Media Accessibility Theory (MAT)

proposes that media have accessibility traits which determine their use. Reliability, access speed,

and availability all fall under this theory (Carlson & Davis, 1998). Maznevski and Chudoba found

inconsistent similarities between media choice and message as explained by structural traits.

Given the geographical distribution and cultural diversity of GOLPs, individual team members

conduct themselves in numerous ways relative to their own social context. Shachaf and Hara

(2007) developed the Behavioral Complexity Theory (BCT) to address aspects of global

dispersion, cultural diversity, and preferred media characteristics of GOLPs. BCT focuses on

media channel range and the flexibility of individuals. The next subsection details a GOLP’s

media selection in terms of its structure and the occurrence of successful communication.

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December 2014 Vol. 11. No.12. 55

Media selection and adapted structure. Given the available communication media, a GOLP

adapts the selected medium/media to best suit its structure. Within the structure of

communication media technology, successful communication occurs when interaction between

GOLP members is well-planned and the selected media is well-adapted to the GOLP’s structure.

Managers of GOLPs often influence the selection of media in order to match the specific

communication requirements of GOLPs (Martins, Gilson, & Maynard, 2004; Olaniran, 2004;

Uber Grosse, 2002). Recalling Giddens’s (1979) theory of structuration, the Adaptive

Structuration Theory (AST) suggests that users of communication technology choose to adapt

either a technology’s role to the needs of the team, or, conversely, to adapt the team’s structure to

employ the technology in a amicable and conducive way (DeSanctis and Poole, 1994;

Timmerman and Scott, 2006; Cho & Lee, 2008; Maznevski & Chudoba, 2000). For AST, in other

words, individuals determine the outcome of technology efficacy (Timmerman and Scott, 2006;

Cho and Lee, 2008). The next paragraph discusses the aspects of language and culture given the

cultural diversity of GOLPs and how these impact the team’s internal and external

communication.

Language and culture. Linguistic and cultural diversity are features of GOLPs which form a

subtext beyond theories of media traits. A GOLP’s cultural and linguistic diversity is a benefit to

the team in that the GOLP considers a task thoroughly instead of taking quick action due to its

cultural composition. Regardless of the medium, communication tends to be smoother between

peers and already acquainted individuals (Uber Grosse, 2002; Vallaster, 2005; Søderberg &

Holden, 2002; Thomas, 2007; Ulijn, O’Hair, Weggerman, Ledlow, & Hall, 2000). Having access

to a variety of communication channels is advantageous for GOLPs given the complexity of

linguistic and cultural diversity (de Vries, van den Hooff, & de Ridder, 2006; Cho & Lee, 2008).

The next section discusses the role of intercultural competency in GOLPs as it relates to

successful communication given a wide range of media channels.

Success factors for GOLPs

The literature suggests that if a GOLP has intercultural competency and is proficient in computer-

mediated communication, like social media, the GOLP will select the best media (or combination

of media) for the task at hand (Olaniran, 2004; Cho & Lee, 2008; Uber Grosse, 2002). It appears

that intercultural competence and skilled handling of SM OR CMC correlate with a given

GOLP’s wide range of available media channels. The following subsections detail (a)

intercultural competence as a success factor for GOLPs and (b) the opportunity for GOLPs to

have access to wide range of communication media.

SM OR CMC and intercultural competence. Intercultural communication competence is a success

factor for GOLPs when a wide range of communication media channels is available. An

individual’s culture impacts social interaction (Vallaster, 2005; Hofstede, 1983; Hofstede, 2001;

Uber Grosse, 2002). A group’s intercultural competence links with expressing messages clearly

which yields a high level of team productivity (Matveev & Nelson, 2004; Hofstede, 2001;

Hofstede, 1983; Timmerman & Scott, 2007). With a wide range of media channels available,

GOLP members dispersed over a span of locations appropriate both rich and lean media for the

given task at hand, but do not choose the media because they are rich, or because they are lean

(Shachaf & Hara, 2007; Maznevski & Chudoba, 2004). A GOLP’s selection of a specific

computer-mediated form of communication results from the team’s own cultural diversity and a

desire to communicate effectively with other GOLPs (Campbell, 2008; Martins, Gilson, &

Maynard, 2004). SM OR CMC technologies do not erode cultural boundaries due inherent media

traits (Cho & Lee, 2008; Goodbody, 2005; Olaniran, 2004). Rather, GOLP team members who

are knowledgeable of SM OR CMC technology and have intercultural competency reduce

internal and external miscommunication (Ulijn et al., 2000; Olaniran, 2004). Successfully

understanding the intended message for GOLPs denotes a sense of SM OR CMC technological

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December 2014 Vol. 11. No.12. 56

skill coupled with cross cultural competency. In teams where individuals do not possess cross

cultural competency, the intended communication suffers due to the complexities of intercultural

communication (Uber Grosse, 2002; Shachaf & Hara, 2007; Shachaf, 2005). The next paragraph

discusses the importance of media channel availability in terms of a GOLP’s selection of a

particular communication medium.

Range of media channels. Having access to a wide range of communication media is important

for a GOLP when it selects a medium for a particular task. The medium is only as important as

the message sent by a GOLP member (Timmerman & Scott, 2006; Maznevski & Chudoba,

2000). In culturally diverse GOLPs it is important for members to consider that the intended

message has been understood (Goodbody, 2005). Adjusting one’s own perspective to allow for

successful communication across cultural boundaries is enhanced by the availability of multiple

media channels (Reinsch and Turner, 2006). Access to multiple channels for communication

furnishes the GOLP’s communication efforts with a “heightened visibility” (Reinsch & Turner,

2006, p.350). In “multicommunicating” individuals within a GOLP increasingly use multiple

media technologies in order to facilitate communication with other culturally diverse teams

distributed around the world (Thomas, 2007; Campbell, 2008).

Critique of the literature

While some of the research studies drew conclusions based on actual global virtual teams, and the

media they chose, other studies used virtual teams composed of students located in different

countries (Timmerman & Scott, 2007). It seems that the educational impact of learning more

about GOLP media selection, given the aspects discussed in this review, would increase by using

data from real global virtual teams.

The premise and application

What builds a sense of community better than local media? Print and, later, broadcast

technologies, have been the source for local information for centuries (McLuhan, 1964).

Generally speaking, radio stations have the mission of aligning itself to the community in which it

serves (Simkowski, 2003). When radio broadcasting came about, news and information of

interest could travel faster to those with a radio. Soon families made a habit of sitting in front of

the radio listening to their favorite shows. Radio stations have built a sense of local community

since the implementation of FCC in the guise as the FRC was to regulate radio to serve the public

interest. This section addresses the implementation of radio, first in the form of broadcast radio,

and, then, online radio as well as the application of a Global Online Learner Project in the guise

of an online radio station.

Radio stations licensed by educational institutions (typically between 88.1 and 91.9 on the FM

dial) can now be found to have a virtual presence in the form of a website (www.radio-

locator.com). According to Hanley (2002), a National Public Radio board member, the most

significant difference between commercial and non-commercial stations comes from the

perspective of the FCC and the Internal Revenue Service. The legal prohibition to air

commercials requires a very different business model. Commercial stations exist to deliver an

audience to advertisers. Public stations exist either as subsidized activities, or they must create

programming with enough audience to be sustained by grants and/or gifts from individuals.

(Underwriting, while often compared to commercials, is legally a grant of support recognized on-

the-air and possibly other ways). Self-supporting public radio stations, for example, are largely

stations that deliver programming to a significant enough audience to garner financial gifts from

that audience. Underwriting and grant support can be significant, but the largest source of public

radio income is directly from listeners.

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December 2014 Vol. 11. No.12. 57

Thus, the balancing act for public radio station management is to present programming for a large

enough audience, yet achieve public service for the medium. Serving a “small but loyal” audience

usually means serving a small audience - and limits the amount of public service being done by a

given station (Hanley, 2002). In managing a public radio station, one must do well enough to

deliver an audience and also have that radio service perceived as a good enough public service to

deserve contributions for what most listeners receive for free. Hanley further stated that even

stations that rely on subsidies eventually need to be accountable in the amount and significance of

public service that is being performed, especially taking into consideration the perceived and

potential community need.

There are about 10,000 radio stations of all types in the country (Petrizzi & Wright, 1977).

According to the Corporation for Public Broadcasting (CPB) (2002), there are fewer than 800

public radio stations. The majority of public radio stations are owned by universities (417),

followed by nonprofit community organizations (262). Only about 48 stations are owned by

municipal entities or public school systems. Additionally, there are some radio stations owned by

individual schools.

Public broadcasting stations provide services in education, programming, and staffing and

operating for the community, similarly so can online radio. The Public Broadcasting Act, (1962)

allowed public broadcasting to take risks that may be considered as creative or served and

underserved audiences, particularly children and minorities. Thus, services become available to

all the citizens of the United States. The bill was enacted by the Federal Government to ensure

that Americans have access to public telecommunications services through all appropriate

available telecommunications distribution technologies. Through this act, the vision of public

radio is to be commercial-free and instructional, educational, and cultural in content.

Radio or radio spectrum is operationally defined for this study through the description from the

FCC. Stations are full-power radio transmitters licensed by the FCC. Licensees are community

organizations, colleges or universities, local authorities or state governments, which hold the FCC

licenses. The FCC (2002) defined radio spectrum as follows:

The radio spectrum is the part of the natural spectrum of electromagnetic radiation lying between

the frequency limits of 9 kilohertz and 300 gigahertz. In the United States, regulatory

responsibility for the radio spectrum is divided between the FCC and the National

Telecommunications and Information Administration. (¶ 1)

To best put the definition in the vernacular, radio is designed to reach mass audiences with a

signal that is transmitted from a central point and can be reached by persons around the standard

radio receive equipment (Meyer, 1994). In turn, online radio can reach potentially a larger

audience because it is not bound by terrestrial signal.

Unlike a licensed radio station, an online radio station can be set up and information disseminated

rather inexpensively with no current regulations from the FCC. Similarly to broadcast radio, any

individual with an internet connection can listen to an online radio station. In turn, individuals can

rather easily start an internet or online radio “station.” There are many services which charge little

or nothing for one to upload audio content (spreaker.com, Live365.com, etc.). While many radio

stations licensed to colleges have an online or internet presence, not all educational institutions

have a licensed radio station. It was the desire of students within our university, which is does not

have a traditional radio station, to have at least one online.

Students in two media communication courses (Broadcasting in New Media and Survey of New

Media) were tasked with proposing an online radio station and creating its web presence.

Additionally, students were required to get a “global perspective” and, in turn, a Global Online

Learner Project was created. Students attained a global perspective by adding non-native English

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December 2014 Vol. 11. No.12. 58

speakers or international students to their teams. Groups of three or four American students from

a small southern public university were teamed up with international students who had a

connection to the university. While the majority resided in Asian countries (Japan, South Korea,

Vietnam), other countries included England, Mexico, and Spain. The American student

population was 39 and the international population was 49, because each group had at least two

international students.

Collaboration was typically either in the design or final stages. For example, the American

students would ask questions what the international students would like to see and then the

Americans would build it. The results would then be critiqued by the international students. It

appeared during this initial GOLP that there was no online development between the American

and the International students. Instead, students used social media to discuss what they liked and

what need to be further explained. As the literature review indicates, the areas of linguistics and

time difference were the biggest problem areas for the project. The objective of the assignment

was to create a website or concept paper that brings the media communication students nearer to

the goal of creating an online radio station. The purpose of the global connection was for

American students in a small southern town to understand the cultural nature of radio and the

internet. Using social media to communicate, students were able to finesse the project, so that it

met the needs of a global culture through the perspectives of these 49 international students.

Remaining research questions

Further research could delve deeper into analyzing media selection within the context of existing

theoretical models and intercultural dimensions. When the authors included intercultural

dimensions, they often chose the context dimension (high-context vs. low-context) and did not

include other dimensions in their research (Hofstede, 1983; Beamer & Varner, 2008). Perhaps

future research could test the validity (if any) of intercultural dimensions within a research

framework probing the media selection of GOLPs. This data could illustrate the impact (if any) of

the cultural aspect of GOLPs and their selection of media.

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About the authors

Bradley E. Wiggins is from the University of Arkansas –Fort Smith, United States.

Email: bradely.wiggins@uafs.edu

Susan Simkowski is from the University of Arkansas –Fort Smith, United States

Email: susan.simkowski@uafs.edu

Return to Table of Contents

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December 2014 Vol. 11. No.12. 61

Editor’s Note: This is a study to determine the gap between classroom training and performing in real world

environments. It calls for videos of model situations and interactive materials to prepare for and simulate on- the-job experiences and communications.

English for Specific Purposes learners’ needs-related learning for the workplace:

a pragmatic study Hussain Ahmed Liton

Saudi Arabia

Abstract

Typically, ESP course is designed to develop students’ communication skills not solely for the

office, but also for useful in a specific workplace. But, unfortunately ESP for School of Business

at some South-East Asian universities, is not being very effective in promoting students’

performance in the workplace. Behind this backdrop, this paper explores learners’ pragmatic

workplace learning practices that impact their profession, and that has immediate applicability to

their professional responsibilities. This article, in other words, addresses the gaps between what

students learn in ESP class and what they need in real workplace. The data were collected

through questionnaires from 30 ESP teachers. The data were analyzed both qualitatively and

quantitatively. The research results revealed that the current ESP in use fails to capture the

learners’ needs and skills in workplace communication. It, therefore, suggests that the ESP

textbook has to be augmented with materials related to practical workplace needs as well as extra

materials that respond to the teachers’ constant ‘needs analysis’.

Keywords: pragmatic, needs analysis, Business Studies, workplace, effective intercultural communication,

ICT skills & application

Introduction and backdrop

It is commonly a difficult task to find the right and the most comprehensive range of English for

Business School and ESP course materials to suit a range of students’ needs in the workplace.

Whether students are in work or still studying, this paper talks concerning the language, skills,

and additional resources they need to progress in their future career. Since the workplace is

evolving globally now more than ever due to economic globalization, students and professionals

need appropriate and relevant English to communicate effectively in a variety of business

situations. Here lies the question of needs analysis to furnish students for the journey towards

their future career. To this end, ESP courses should provide with communication skills not solely

for the office, but also for useful in a specific workplace, such as factory, hotel, laboratory or

corporate organization. Actually, specificity in teaching ESP is to fulfil specific needs and

sustainable competency of the students. English for Specific Purposes (ESP) has its driving and

defining characteristic stance leading to focus on the learners’ specific objectives, or needs to

learn English for pragmatic use in a specific context. Consequently, ESP course is to be designed

to meet the specific learning needs of a specific learner or group of learners within a specific time

frame for which instruction in traditional General English (GE) will not suffice. This course

instruction, in general, involves in orientation to specific spoken and written English skills

development to carry out specific academic or workplace tasks and purposes. Linguist experts

and researchers opine that “…all learning activities are filtered through students’ motivation”

(Liton, 2012). But unfortunately in the South-East Asian countries like Bangladesh, Pakistan,

Malaysia, Saudi Arabia, Kuwait, UAE, Qatar, and Yemen, existing ESP course is not being

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 62

effective in developing Business students’ (Bachelor Level) competence and performance in the

art of business communication in the workplace. Behind this backdrop, the present paper

discusses learners’ needs related learning for the workplace with a view to developing an

effective and practical teaching-learning ESP for the students of Business School at some

universities of South-East Asia.

In other words, this study investigates learners’ needs, specifying to meet those needs in actual

teaching and learning situations, catering their better performance in the real workplace situation.

Learners’ needs will have to be addressed if the course is to be effective and successful. Business

Studies students have specific English needs. This reality has developed a variety of ESP course

designs. In such a context teachers’ role is a vital factor as Schleppegrell defines “Their

(Teachers) task is to analyze students’ needs, outline objectives, select and adapt teaching

materials, design lessons, create an adult-oriented learning environment, and assess students’

progress” (Schleppegrell, 1991, pp. 18-22). It underlines the issue of needs analysis.

ESP for School of Business & ‘Needs’ related teaching-learning

TESP determines to teach English in context related to students’ skills need for their job in real

work situations. ESP has always been with needs analysis and preparing learners to communicate

effectively in the tasks prescribed by their field of study or work situation. The theory of ESP

could be outlined based on specific nature of the texts that learners need knowledge of or need-

related nature of teaching. In this regard, it is important to cite according to Hutchinson and

Waters (1987) “ESP as an approach to language teaching in which all decisions as to content

and method are based on the learner's reason for learning” ( p.19). Strevens (1988) described it

(ESP) as English language teaching which is designed to meet specified needs of the learner (as

cited in Tsao, 2011). In reality, the research and the assessment of ESP course effectiveness

showed that ESP is more effective to develop learners’ calibre in English. Pertaining to this, Chen

(1993) points out, “…ESP is more effective in increasing students’ learning motivation because it

relates to their fields of study and caters to their needs” (as cited inTsao, 2011). So, ESP should

properly be seen not as any particular language product but as an approach to language teaching-

learning which is directed by specific reasons for learning.

Researchers and linguists found ESP is more useful for teaching professionals because it enables

them “...to cater for their learners’ specific needs and save a lot of time and energy (as cited in

Rajabi & Azarpour, 2011). So, ESP practitioners have lots to do to make ESP classroom effective

ground for learning. It is significant to mention here that “…the ESP instructor has as many as

five key roles to perform: teacher, course designer and material provider, collaborator,

researcher, and evaluator....” (Dudley-Evans & St. John, 1998). This fact underlines ESP

teachers’ constant involvement in learners’ needs analysis for effective teaching-learning. In case

of ESP for Business Studies, ESP practitioners should analyse how the learners can develop

effective communication skills in business dealings, conferences, negotiations and job

interviews. Nunan (1993) rightly claims, “Needs analysis is one of the elements that

distinguishes traditional views of language learning and teaching from the communicative

perspective towards the issues” (as cited in Rajabi & Azarpour, 2011). Practically, it is observed a

mismatch between the content of ESP textbooks and actual workplace language demands. It is

imperative to recognize and rectify the mismatch for effective teaching-learning through the

correlation between what students learn in classroom and what needs of local/international

employers. To enable the learners to perform the best and to make effective communication in the

workplace, ESP for Business Studies needs to focus on the following issues directly to meet the

students’ pragmatic needs:

Impression management (IM) leading to convey the best impression possible while

interacting with other people

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December 2014 Vol. 11. No.12. 63

The art of successful Meetings and successful Presentations practice options

Facilitating students with audio-video series to watch and learn professional conversations,

teleconferences, negotiations or job interviews

Model practices for cross-border communication with colleagues and clients

Better listening and speaking skill techniques for effective commercial meetings and

teleconferences

Effective mode of written communication techniques

Students’ immersion in audio-video led lessons relating to business conferences,

conversations and negotiations

Commercial vocabulary for effective communications in real business situations, and

Effective intercultural communication skills by learning other peoples’ cultures, behaviours

and communication styles

Apparently, the diverse information reflects that ESP teaching-learning is directed by a kind of

students’ academic and professional needs related analysis. Needs analysis may be different types

and purposes. Richards (1984) spells out that “Needs analysis may serve three basic purposes: It

can be used as a means of getting wider input into the content, design, and implementation of a

language programme; it can be implemented in defining goals, objectives, and content; and its

data can be used to review and evaluate a current programme” (as cited in Nunan, 1988).

Referring to this, Long (2005) cites four reasons for performing needs analyses:

“First, to determine the relevance of the material to the learners’ situations; second, to

justify the material in terms of relevance for all parties concerned (teacher, learner,

administration, parents); third, to account for differences in learner needs and styles,

fourth, to create a syllabus which will meet the needs of the learners as fully as possible

within the context of the situation” (Long, 2005).

Accordingly, Graves (1996) states that different students have different needs, and the

information gathered through needs assessment can help a teacher choose what to teach and how

to teach it (as cited in Rajabi & Azarpour, 2011). In doing needs analysis, teachers can explore a

variety “…of factual information about learners, their use of language in real life communicative

situations as well as their current language proficiency and language difficulties” (Brindley,

1989, p. 70).

Actually, it is undeniably the students of Business school need to be competent in English

communication skills because business communication plays a very important role in business,

industry or in any corporate sector. Cleland (1999, p.391) defines “Communication is the process

by which information is exchanged between individuals through a common system of symbols,

signs, or behaviour” ( as cited in Saqlain, Qazi, & Simon, 2012). In today’s globalised business

contexts, people communicate through speaking English. That’s why; this research has laid

emphasis more on students’ speaking and participation, not teacher lecture as in traditional

English classes. Students, in Business English classes, need to expose near to global business

matters pertaining to relevant topics such as- presentations, meetings, business-affairs across

cultures, advertising, marketing and many others. So, considering employers and employees’

need, ESP for Business Studies is necessary to develop students’ Business communication skills that

can enhance professional performance and create new career opportunities.

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December 2014 Vol. 11. No.12. 64

Review of the literature

In South-East Asian context, available research in the field of workplace needs related practical

ESP for Business School is very rare. Globally, in the vicinity of ESP teaching-learning

development, researchers have attempted to contribute available insight into the matter. This

paper looks into the relevant available research information on this issue across the globe.

Needs analysis is very important to ensure suitable and quality textbook for the ESP learners of

any discipline at any context. Referring to this, Bouzidi in his research in Moroccan context spells

out that “Choosing an ESP textbook or determining the suitability of one already in use is

accomplished by a needs analysis that documents the type of workplace” (Bouzidi, 2009).

Learners’ specific needs analysis is a matter of fact in order to design ESP curriculum and

effective pedagogy. Regarding students’ need related teaching and learning, Kaur & Khan in a

research points out “English language is deemed significantly important in almost every area of

discipline especially in this globalised era where communications among individuals all over the

world are borderless and through a variety of channels. With the globalization of trade and

economy and the continuing increase of international communication in various fields, the

demand for English for Specific Purposes (ESP) is expanding, especially in countries where

English is taught as a foreign language (Gao, 2007)…Dominant areas in ESP are now Business

English and English for Academic Purposes (EAP) and course design issues need to take into

account the target learning needs of ESP students” (Kaur & Khan, 2010, pp. 1-16).

Considerably, Payman Rajabi & Nazli Azarpour, in a study on the academic needs of the

Business Administration students in the use of English for Specific Purposes (ESP), point out that

“... reading and writing skills have great importance in classroom practice while speaking got

high priority in success in future jobs of these students” (Rajabi & Azarpour, 2011).

Esteban and Marios reflect in their study that “…the ESP teacher's task is to define students'

learning needs and assume the role of language consultant, while the content teacher is the

provider of what Dudley-Evans & St John (1998) term carrier content, as well as of professional

skills consultant in different situations” (Esteban & Marios, 2002, pp. 7-21).

Very often it is found that there is a gulf between the content of ESP textbooks and actual

workplace needs and demands. Hassan Bouzidi, regarding this issue, rightly implicates that

“Using the textbook as the sole instructional guide, from cover to cover, without any

supplemental material, will not address the realities of individual learning situations. By

getting to know the real needs of learners and their potential employers, ESP teachers

can judge the distance between classroom material and the requirements of the workplace

and be able to bridge that gap” (Bouzidi, 2009).

Leading linguists and experts in the field of Curriculum design opine that

“ ...authentic texts for a successful instruction should be designed to expose students to a

variety of learning styles, linguistic and learners’ intra socio-cultural contexts including

issues or content areas with a focus on communication, with a view to developing

cognitive skills and understanding cultural variations” (Liton, 2012).

It is undeniable the fact that authentic textbook is a highly significant factor to develop effective

teaching-learning practices in the real life situation and to fulfil the employee’s needs in the

workplace. In this vein, Lee states that “a careful and wise selection of materials focused on

learners is a must if we want a positive response from them” (Lee, 1995, pp. 323-328). Kaur &

Khan suggest that “The ESP course should include workplace-based oral presentations,

specialized vocabulary activities and course materials and topics relevant to students’ area of

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December 2014 Vol. 11. No.12. 65

specializations” (Kaur & Khan, 2010). In addition, Rivas (1999) and Mishan (2005) argue that

learners’ interests and needs are the most essential factors in the choice of authentic texts.

Seemingly, this aspect of the related literature review underpins the significance and value of the

current study.

Methodology

Research context and participants

The study was conducted among ESP instructors who were teaching English for Business

Administration in different universities of South-East Asia. This paper aims to facilitate

developing “in students a relatively high level of competence in reading, and an intermediate

level of competence in listening, speaking, writing, and translating so that students can

communicate in English” in real life situation (Team, 1999, p. 01).

The participants of this study were chosen on random basis. A total of 30 ESP teachers took part

in this study. We took in our purview some universities like Universiti Sains Malaysia, Penang,

Bangladesh Islami University (BIU), Dhaka, University of Panjab, Pakistan, Sana'a University,

Yemen, Kuwait University, Kuwait and Jazan University, Saudi Arabia. Presumably, this survey

will underscore a clearer view of the overall standard of ESP courses and reflect the learners’ real

needs for future employment.

Data collection & questionnaire

The methodology of this research maintains both quantitative and qualitative approach. The

mechanism of data collection for this study encompasses one page written research questionnaire

(See Appendix 1). The researcher sent questionnaire to 36 ESP teachers via e-mail, Facebook and

Skype in between January and February of 2013. There were multiple choice questions as well as

question asking for short suggestions, offering the respondents a free rein. The pedagogical goal

of the survey was explained in the appendix, and asked the participants to answer the questions.

They answered the questionnaire quite willingly, and most of them made some precious

suggestions. The questionnaire for this research quests for teachers’ evaluations and suggestions

about ESP learners’ needs related learning for their future workplace. Importantly, such research

type is useful as

“personal reflections are integral to the emerging analysis of a cultural group, because

they provide the researcher with new vantage points and with opportunities to make the

strange familiar and the familiar strange” (Marshall & Rossman, 2006, p. 100).

Out of 36, a total of 30 questionnaires were returned representing a response rate of 83%.

Results

Data analysis

The data of questionnaire are analyzed qualitatively and quantitatively in order, “to stress the

unique strengths of the genre for research that is exploratory or descriptive” (Marshall &

Rossman, 2006, p. 60). The collected data of questionnaire were sorted out, and the percentage of

teachers offering the same answer was computed. The questionnaires were tabulated to record the

responses from each participant for each option of the questions. Typically, throughout the data

analysis processes, according to Creswell, the researchers “seek to identify and describe patterns

and themes from the perspective of the participant(s), then attempt to understand and explain

these patterns and themes” (Creswell, 2003, p. 203). Tables are drawn below to sum up the

frequency of responses to almost all the questions (See Tables).

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December 2014 Vol. 11. No.12. 66

In the first question, the respondents were asked, “Does the textbook cover the situations learners

are likely to encounter in their future professional environment?” 10% of the respondents

answered “Yes” while 70% of them answered “No”. 20% of the respondents chose, “Partially”

option (See Table-1).

Table 1

Does the textbook cover the situations learners are likely to encounter in their future professional environment?

Choices Answer Percentage (%)

Yes 03 10

No 21 70

Partially 06 20

The majority of the teachers report that current ESP course in use does not address the situational

lessons related to future professional environment. It is anticipated that irrespectively the

participants are very much concern about effective teaching-learning game which sounds positive

reaction. So, while preparing the content for a course, the course designers must draw up an

inventory of topics and situations that are relevant to students’ needs and are likely to motivate

learning. Consequently, they will be able to carry out the basic communicative tasks required in

the Business and corporate organization. For example, the contents of particular units: Chairing

a meeting, and Giving talks and presentations, are more suitable for employees in managerial

positions.

The 2nd question asked the teachers, “Do you think ESP course properly addresses the needs of

the Business department’s students who you are teaching?” In answer to this question 27% of the

participants answered “Yes”, while 43% of them replied “No” and 30% for “partially” option.

(See Table-2)

Table 2

Do you think ESP course properly addresses the needs of Business School students whom you are teaching?

Choices Answer Percentage (%)

Yes 08 27

No 13 43

Partially 09 30

Figure 1

a Yes

b No

c Partially

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December 2014 Vol. 11. No.12. 67

The response of a large portion (43%) of the teachers highlights more on unsuitability of the ESP

course design. Nevertheless, the presence of positive (27%) impression on this course avows the

appropriateness of course design in a miniature scale. However, the overall response suggests

redesigning the ESP course in keeping with learners’ future workplace needs.

The 3rd question seeks to know the range of suitability of the contents of existing ESP course for

learner-centred practice oriented for better learning outcome. 10% of the participants selected

“Yes, Completely” option while 63% of them made a choice “No” and 27% for “Partially” option

(See Table-3).

Table 3

Does the text material lay emphasis more on learner centred than teacher centred approach for better learning outcome?

Choices Answer Percentage (%)

Yes, Completely 03 10

No 19 63

Partially 08 27

The response of a vast number of the respondents draws attention to the fact that the contents of

existing ESP text are not wholly learner-centred and task-based practice oriented. On the other

hand, the presence of positive response for the ‘complete’ and ‘partial’ suitability of the course

curriculum underscores a subtle line that any curriculum design and policy needs to be adequately

scrutinized to ensure students’ real needs in the workplace.

In the 4th question, the respondents were asked, “Does the course develop your students’

communication skill (e.g., speaking and writing skill)?” In terms of the three choices: 10% 0f the

participants chose “Completely” option; 30% “Partially” option and 60% answered in the

negative (See Table-4).

Table 4

Does the course develop your students’ communication skill (e.g., speaking and writing skill)?

Choices Answer Percentage (%)

Completely 03 10

Partially 09 30

Not at all 18 60

Figure 2 Does the course develop your students’ communication skill?

Series1, a Completely,

3

Series1, b Partially, 9

Series1, c Not at all, 18

y = e1.0117x

R² = 0.964

Series1

Expon. (Series1)

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December 2014 Vol. 11. No.12. 68

The answers of this question find nuance of expressions, and perceptions about learners’ progress

in communicative skills like Speaking and Writing. It shows partial advancement of learners in

communication skill, but a notable portion (60%) of them observes a sheer disappointment in the

required field of competence. This impression underscores the unsuitability of textual material

which does not capture the learners’ appropriate need and demand. So, it subtly manifests that

existing ESP textbook is not tailored appropriately according to the students’ needs in the

workplace.

The 5th question seeks to receive the teachers’ opinion on the use of functional and technical

terms related to Business as if learners can use in their future professional environment. 87%

selected “Yes” while 13% selected “Partially” option. (See Table-5)

Table 5

Do you think the ESP text should cover functional language (terms related to Business) learners are likely to use in their future professional environment?

Choices Answer Percentage (%)

Yes 26 87

Not at all 00 00

Partially 04 13

The overwhelming responses of the participants show their awareness of ESP teaching-learning

norms and forms. This course is designed to improve the learners’ competence in particularly

communicative skills as well as to determine their specific skills related to workplace demand.

Accordingly, it is suggested that ESP course should cover technical terms and terminologies

related to Business Studies, for example, Balance sheet, Debit/ Credit, Profit & Loss account,

Gross/ Net Profit, Schedule, Bill of Exchange, Balancing, and the like.

Finally, the 6th question offered a free reign to the participants to give more suggestions or

comments for formulating an effective and pragmatic ESP course. Majority of them offered

suggestions but few did not have any. ESP practitioners’ suggestions are reported into structured

answers. 77% respondents suggested that ESP course curriculum should be redesigned in keeping

with the learners’ needs in the workplace and demand of the competitive job market. 83%

participants laid emphasis more on listening, speaking, and writing skills respectively to secure

communicative competence as if the learners can develop borderless communication which are

the foremost demand of the global job market. 80% of the respondents pointed out that

Information and Communication Technology (ICT) needs to be integrated into ESP teaching

which marks as a step ahead of teaching effectiveness. Interestingly, 73% participants suggested a

very ground-breaking and effective implication that the ESP learners should be exposed to the

opportunity to video-led lessons related to a variety of business professions which are likely to

motivate learning. (See Table-6)

Indeed, the varied suggestions from the majority of the participants recall that the promising ESP

practitioners were concerned with the upshot of their students’ needs in the real life situation.

Predominantly, the teachers (83%) underlined that listening, speaking and writing skills should be

given high importance to develop communicative competence which is the main concern of

workplace.

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December 2014 Vol. 11. No.12. 69

Teachers’ Table 6

ESP teachers’ reflections from data analyses

Sl. No Suggestions Answer Percentage (%)

1. More practical ESP curriculum to be redesigned in keeping

with the learners’ needs in the workplace and demand of

the corporate job market

23 77

2. ICT Integration in ESP classroom – a step ahead of

teaching effectiveness

24 80

3. The learner should be exposed to video-led lessons related

to variety of business professions

22 73

4. More emphasis on listening, speaking, and writing skills 25 83

5. Teaching students to communicate confidently across

countries and cultures in a range of business situations

20 67

Source: data analysis of questionnaires

Discussion

This paper examined the diverse information on workplace ‘needs’ related ESP teaching-learning issues for

business studies based on statistical data analyses and revealed the following points of hypotheses:

Problem issues:

Unsuitability of course design:

(60-65) % teachers’ responses underline the fact that the contents of existing ESP text are not wholly

learner-centred and task-based practice oriented and it is not tailored appropriately according to the

students’ needs in the workplace (Table- 3 & 4).

Irrelevant course materials:

The current ESP course in use does not address the situational lessons related to future professional

environment (70%, Table-01).

Interactive communication skill ignored:

The current textual material fails to capture the learners’ essential skill like communication competence

which is the appropriate need and demand of the workplace.

More teacher-centred than learner-centred approach:

ESP class is more teacher-centred than learner-centred because text materials are not learner-centred and

task-based practice oriented.

Viable suggestions:

This paper divulges some viable suggestions for making a pragmatic ESP course to meet students’

workplace needs.

Pragmatic course design:

While preparing the contents of an ESP course for School of Business, the course designers must lay

emphasis on topics and situations that are relevant to students’ needs to carry out the basic communicative

tasks required in the Business and corporate organization. The overall research analyses underscore to

redesign the ESP course in keeping with learners’ future workplace needs with special emphasis on

communication skills like speaking, writing and listening.

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 70

Steps to success:

The textbook should be facilitated with DVD series of effective phone calls, teleconference, or business

negotiations to develop students’ listening and speaking skills. It provides chances to the students to know

how to successfully take part in a teleconference, a negotiation or a job interview. In this way, they build up

the language and skills they need to communicate in the workplace and business situations.

Cross-border communication practices:

In the textbook, there should be some options for practices in the form of writing messages, ordering and

queries, sending information from one farm/country to another farm/country, or some reading passages in

such forms. So, it is important to expose students to communicate confidently across countries and cultures

using international Standard English in a range of business situations.

Watch & learn:

Video-led lessons of successful Meetings and Presentations are to be conducted in highly technology

facilitated classrooms. It allows students to watch and analyse the skills in action and progress.

Information and Communication Technology (ICT) integration:

ICT integration into ESP teaching-learning is a step ahead of teaching effectiveness.

Inclusion of business terminologies:

Additionally, ESP course should be facilitated with the opportunity to learn the technical terms and

terminologies related to Business Studies (such as- Debit/ Credit, share issue, balance sheet, cost and

liability etc.) as if students can use those in their future professional environment.

Variables:

Supplementing the textbook with extra materials:

Using the textbook as the sole instructional guide, from cover to cover without any supplemental material,

will not address the realities of individual learning situations. By providing the real needs of learners and

the requirements of the workplace, ESP practitioners can bridge the gap and produce the future potential

professionals.

Conclusion

The current study divulges certain effective implications emerging from the survey results and analyses.

First, pragmatic ESP course should be redesigned in keeping with learners’ future workplace needs with

special emphasis on communication skills like listening speaking and writing.

Second, the textbook should be facilitated with DVD series of effective phone calls, teleconference, or

business negotiations in order to build up students’ communication skills in the workplace and business

situations.

Third, the learner-centred task-based communicative approach should be adopted as a mode of teaching in

the ESP classroom.

Fourth, for effective teaching, ICT (e.g., audio, video, internet or art movies) integration into ESP teaching-

learning should be a paramount focus as a demand of the time.

Finally, it can be suggested to supplement the textbook with extra materials or activities through continuous

practice of learners’ needs analysis in order to expose them more near to workplace learning with a view to

reducing the poor performance. After all these adaptations and conversions, it will kindle the tunnel of hope

for an effective workplace needs related pragmatic ESP course for Business studies. It is indeed, the present

paper will continue to provide very important information to the ESP professionals, course designers and

students of Business studies for effective ESP teaching-learning in any TEFL situation.

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 71

ACKNOWLEDGEMENT

This is a substantially revised version of a paper presented at the 5th International Language Learning

Conference 2013 (5th ILLC 2013) dated from 11November to 13 November 2013 in Universiti Sains

Malaysia, Penang, Malaysia. The author of this study expresses his thanks to Jazan University, Jazan, Saudi

Arabia for financial support to join the Conference.

References

Bouzidi, H. (2009). Between the ESP Classroom and the Workplace: Bridging the Gap. English Teaching

Forum (Number 3), 10-19.

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curriculum. (R. K. Johnson, Ed.) New York: Cambridge University Press.

Creswell, J. W. (2003). Research Design: Qualitative, Quantitative, and Mixed Approaches. Second

Revised ed. London: Sage Publications Ltd.

Dudley-Evans, T., & St. John, M. (1998). Developments in ESP: A multi-disciplinary approach.

Cambridge: Cambridge University Press.

Esteban, A. A., & Marios, M. V. (2002). A Case Study of Collaboration Among the ESP Practitioner,the

Content Teacher, and the Students. Revista Alicantina de Estudios Ingleses , 15, 7-21.

Hutchinson, T., & Waters, A. (1987). English for specific purposes: A learning-centred approach.

Cambridge: Cambridge University Press.

Kaur, S., & Khan, A. M. (2010). Language Needs Analysis of Art and Design Students: Considerations for

ESP Course Design. ESP World , Volume 9 (Issue 2 (28)), 1-16.

Lee, W. (1995). Authenticity revisited: text authenticity and learner authenticity. ELT Journal , 49 (4), 323-

328.

Liton, H. A. (2012). Developing EFL Teaching And Learning Practices In Saudi Colleges: A Review.

International Journal of Instruction , Vol.5 ( No.2), 129-152.

Long, M. (2005). A rationale for needs analysis research: Second language needs analysis. (M. H. Long,

Ed.) Cambridge: Cambridge University Press.

Marshall, C., & Rossman, G. B. (2006). Designing Qualitative Research. London: Sage Publications Ltd.

(Inc 1st pub. 1989).

Mishan, F. (2005). Designing authenticity into language learning materials. Bristol: Intelect Ltd.

Nunan, D. (1988). The learner-centered curriculum: A study in second language teaching. Cambridge:

Cambridge University Press.

Rajabi, P., & Azarpour, N. (2011). Academic needs of Iranian business administration students in ESP

classes. Contemporary Online Language Education Journal , 1, 20-32.

Saqlain, N. -u., Qazi, W., & Simon, H. C. (2012). Effect of Teaching Methodologies for Business

Communication at BBA Level in a Pakistani Classroom. European Journal of Scientific Research

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International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 72

Appendix 1

Dear ESP Practitioners, I have undertaken a research under the caption “ESP Learners’ Needs Related

Learning for the Workplace: A Pragmatic Study for School of Business”. Teachers’ perceptions, reflections

and suggestions are highly important to make teaching materials more practical to students’ needs and

professional practices. Survey data will only be used for research purpose. Therefore, you are requested to

answer all the questions below carefully. I appreciate your cooperation with thanks.

Hussain Ahmed Liton, Lecturer, English Language Centre, Jazan University

Teachers’ Questionnaire

1. Does the textbook cover the situations learners are likely to encounter in their future professional

environment?

a) Yes b) No c) Partially

2. Do you think ESP course properly addresses the needs of the DBA students who you are teaching?

a /Yes b) No c) Partially

3. Does the text material lay emphasis more on learner centred than teacher centred approach for better

learning outcome?

a/Yes, completely b) No c) Partially

4. Does the course develop your students’ communication skill (e.g., speaking and writing skill)?

a) Completely b) Partially c) Not at all

5. Do you think the ESP text should cover the functional language (terms related to Business) learners are

likely to use in their future professional environment?

a/Yes b) Not at all c) Partially

6. Do you have any suggestions that may fulfil ESP learners’ needs? If so, please mention here:

------------------------------------------------------------------------------

About the author

Hussain Ahmed Liton is a Lecturer at English Language Centre, Jazan University, KSA. He has got widely published

more than a dozen research articles in international journals. He

is an Editorial Board member of International Journal of

Instruction, Eskişehir Osmangazi University, TURKEY, ESP

World Journal, Russia and The Journal of Teaching English with

Technology (TEwT), Poland. He presented his research paper at

5th (5th ILLC 2013) International Language Learning Conference

in Malaysia and 1st Tri-ELE International Conference 2014,

Bangkok, Thailand. His research interests are ELT, ESP,

professional development, Post-Colonial Literature, Diaspora

Asian English Literature, and Cultural studies. He is pursuing

PhD research in Post-colonial English Literature. His both B.A

(Hon’s) and M.A are in English Language and Literature from

Islamic University, Kushtia, Bangladesh, with distinction.

He can be reached at husal@jazanu.edu.sa; haljusa@gmail.com

Return to Table of Contents

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 73

Editor’s Note: The digital Millennium Communications Act (DMCA) added restrictions to the use of

copyrighted materials for educational purposes. The natural response was the open source movement. It is notable that IBM abandoned its development of server software because open source Linux, perfected by hundreds of thousands of expert users, was better than the IBM product. It is also notable that the Wikipedia, despite badmouthing by publishers and academics, has gone beyond what was possible with traditional method of book publishing. Without the government and FBI support of publishers and media producers, the classroom would have much richer resources and the economic value of a better and cheaper education could have been realized. It also complicates the use of open source materials as this paper clearly shows. The editors assisted the United States Distance Learning Association in opposing, or trying to modify, the DMCA.

Case Study: Using open education resources to design a competency-based course

Patricia Neely, Jan P. Tucker, Trevor Belcher USA

Abstract

Open source content, also known as open educational resources (OER), includes free, accessible,

openly licensed (public domain) documents, media, lab activities, pedagogical materials, games,

simulations, etc. used for educational purposes (Kauppinen, 2013). Facing mounting pressure to

reduce the costs of a college degree, many colleges and universities are replacing high cost

textbooks with free or low cost open resources. This case study examines the course development

process for a competency-based course in organizational behavior that was built using open

educational resources. The paper includes an overview of the step-by-step process used for

course development and discusses the implications for the institution and faculty of relying on

open educational resources instead of textbooks.

Keywords: Open source content, open educational resources, curriculum design, course development,

OER, instructional design, course design, competency-based education, competency-based course design,

undergraduate course design, faculty workload

Introduction

Pressures to reduce the costs of a college education are increasing. In August 2013, President

Obama announced ambitious plans to increase affordability of college by introducing ranking of

colleges based on access and affordability (Lewin, 2013). Articles about whether college is worth

the cost have sprung up not only in U.S. newspapers and magazines, but also in international

publications. In December 2012, the Economist published an article titled, Higher Education:

Not What it Used to Be, in which the authors discuss how rising fees, increasing student debt,

with shrinking financial and educational returns, are creating the perception that a university

degree is not a good investment. These pressures are rooted in the fact that in the past 30 years,

the cost of a college degree has increased over 1000% (Jamrisko & Kolet, 2012). Public pressures

over escalating tuition rates are forcing colleges and universities to look closely at ways of

reducing student costs. One way to reduce costs is to reduce or eliminate the need for students to

purchase expensive textbooks.

Textbook costs are estimated to be $1,200 per academic year (Senack, 2014). The textbook

industry is a $10 billion dollar industry (Rosenweig, 2013). College textbook costs have increased

82% over the past decade, four times the rate of inflation (Scholarly Resources and Academic

Coalition, 2014). For students already struggling to pay college tuition and fees, textbook costs

can crush their goal of earning a college degree. In a survey of 2,000 students, an overwhelming

majority (82%) indicated that free online access to a textbook would help them to perform better

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 74

in a course (Grasgreen, 2014). See Figure 1 for a graphical representation of the increase in

textbook prices.

College administrators and faculty with little control over the tuition rate have power to lower

costs for students by reducing or eliminating the need to purchase expensive textbooks. Faculty

design courses using textbooks created by publishers, who are often accused of changing editions

to keep textbook prices high (Grasgreen, 2014). Faculty can decide to forego textbooks or to

select books that are less costly for students. A growing movement among college and

universities, like University of Maryland University College, is to build programs using open

educational resources (OER). OER offers opportunities to colleges to increase access to college

and to save students and institutions significant amount of money (Bliss, et al, 2013; Hilton &

Wiley, 2011).

Figure 1: CPI for College Textbooks vs. Consumer Price Index for All Goods

(http://www.aei-ideas.org/2013/09/chart-of-the-day-the-college-textbook-bubble/)

Open educational resources can include full courses, degree programs, course materials, modules,

syllabi, teaching notes, textbooks, research articles, podcasts, videos, assessments, simulations,

databases, software applications, and various other types of educational materials. Open

educational resources (OER) are defined as “teaching, learning and research materials in any

medium that resides in the public domain and have been released under an open license that

permits access, use, repurposing, reuse and redistribution by others with no or limited

restrictions” (Atkins, Brown & Hammond, 2007, p. 7).

Nearly two-thirds of all chief academic officers agree that open education resources have the

potential to reduce costs at their institutions (Allen & Seaman, 2012). OER is also expected to

increase access to higher education for millions of students worldwide. OER has the potential to

lower the direct cost per institution of developing high quality learning materials, provide unique

opportunities for institutions to offer low enrollment courses/programs in a cost effective way,

and to radically reduce textbook costs (Anderson & Elloumi, 2004). The marginal costs for

replicating and sharing digital resources is near zero.

To better understand how open educational resources can be used, this paper provides an

overview of OER and examines the experiences of academic administrators in adopting open

educational resources for an undergraduate course in business; Introduction to Business.

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December 2014 Vol. 11. No.12. 75

Open Educational Resources

A variety of types of OER are available for use in courses. The most popular option among open

educational resources is e-books; however, there are a variety of open resources available

including full courses, degree programs, simulations, articles, podcasts, videos, learning objects,

and software applications (MIT Open Courseware, 2014). The term OER refers to openly

available materials and does not indicate that the materials are available online or in digital

format (UNESCO/COL, 2011). Resources may be free for use, but they could be in formats that

have to be printed rather than downloaded from the internet.

For learning content to be considered open, it should be available free over the internet and offer

few, if any, barriers to the use of the resource. Open in this regards means an ability to reuse

(unaltered, as is), revise (adapt and modify the content, such as a translation), remix (combine the

original content or revisions, creating something novel), and redistribute (share copies of the

original, revised or remixed content). Faculty, institutions, and learners can download OER and

use them for learning activities either inside a formal course or as an informal resource.

Institutional advantages of using OER are many including enhancing the reputation of the

university, extending reach to new users and communities, improving recruitment of students,

supporting access and wider participation, offering opportunities for innovation and

experimentation with new materials and technologies, and supporting collaboration and

partnerships (Hodgkinson-Williams, 2010). Lowering costs for delivering a course also improve

the institution’s ability to deliver an educational program at a lower cost to students.

Open education for all citizens was first introduced with the creation of The Open University,

founded in the United Kingdom in 1969 (Coulon, 1998). The early focus was on providing open

educational resources for non-commercial purposes. One of the most well-known OER

initiatives is The OpenCourseWare (OCW) project at Massachusetts Institute of Technology

(MIT) launched in 2002 (MIT, 2014). Other efforts around open resources include the Open

Learning Initiative from Canegie Mellon, Connextions from Rice University, the University of

Leicester’s OTTER Project, and Harvard Extension School’s Open Learning Initiative. An

integral support for the open education initiatives has been the Creative Commons organization

developed in 2002. The Creative Commons organization was created to develop copyright

licenses for open materials as well as to identify and lower barriers to research, data and materials

(Creative commons, 2014).

Significant barriers exist for the adoption of OER. For open educational resources to reshape

higher education, barriers including technical barriers, price barriers, permission barriers, and

limitations to the ability to adapt or build upon a resource will need to be addressed (Open

knowledge, 2014)). Garnering administrative support for the integration of open resources and

motivating faculty to change curriculum design processes can be challenging. Restrictive

intellectual property policies, lack of time for educators to develop and remix OER, reward

systems that fail to reward open educational activities, and a lack of strategic goals and leadership

can impede the development and adoption of OER within an institution (Bissell & Boyle, 2007).

Online University project

After being purchased by an investment group in 2011, an Online University (who will be

referred to as OU) was facing a number of challenges with re-inventing itself as a low cost

university. Key to the reinvention of the university was transforming current programs into

competency-based courses developed using open or low cost educational resources. To achieve

the university’s mission of providing programs priced low enough for students to self-pay

foregoing federal financial aid, keeping course development and material costs minimized was

critical. Also, the university had a commitment to provide open access to university courses

online.

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December 2014 Vol. 11. No.12. 76

In early 2012, college administrators embarked on a major challenge with the re-creation of the

120 credit Bachelor of Business program. The first step in the process was to develop a single

course using free or low cost open educational resources. Support for the redevelopment of the

course was the dean of business, the vice president for academics, two faculty members, and an

instructional designer.

The course design process

Members of the course design work group had several years of experience in course design

including both traditional course design and competency-based program design. As the

Organizational Behavior course was the first course in the re-design process, one goal of the

process was to develop a set of steps to be used with the re-design of the other courses in the

Bachelor of Science in Business Administration. See Figure 1 below for the steps the work group

took in developing the Organizational Behavior Course.

Figure 2 Steps in the Course Design Process

The first step undertaken in designing the course was to identify the competencies for the

program. The university’s goal was to convert all programs to a competency-based format

beginning with the Bachelor of Science in Business. Defining what a student needs to know and

be able to do upon graduations results in a set of competency statements. The vice president for

academics met with the advisory board for the college of business to identify a list of knowledge

and skills that new graduates needed to demonstrate upon graduation. Taking the information

provided by the advisory board, the dean for business worked with the faculty to finalize the

competencies for the Bachelor of Science in Business.

The second step in the course design process was to sort the competencies into courses. The

university wanted to use existing course numbers to reduce the number of regulatory hurdles. The

Step 10: Integrate the Content into the Course in the Learning Platform

Step 9: Develop the Content for Each of the Units within the Organizational Behavior Course

Step 8: Select the OER Provider and Finalize the Contract

Step 7: Explore the Legal Requirements for Using the Identified OER

Step 6: Examine the Compatability of the OER with University Technology Systems

Step 5: Compare Organizational Behavior Competencies with OER

Step 4: Evaluate Potential OER for the B. S. in Business & Organizational Behavior Course

Step 3: Scan the Environment for OER That Match Competencies

Step 2: Group Competencies Into Courses

Step 1: Develop Program Competencies

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December 2014 Vol. 11. No.12. 77

dean of business and faculty members sorted the competencies into the existing course

framework. Each competency was mapped to the course(s) where it was addressed and to the

assessment where it would be measured.

Once the competencies were identified for the Organizational Behavior course, a scan of higher

education publications and a series of online searches using keywords were conducted. This third

step in the course design process included examining the proceedings from education conferences

such as Sloan-C, Educause, UNESCO, etc. for the latest information on open educational

resources. Administrators and faculty reached out to their professional networks for information

on OER. In addition to reviewing the results of web searches, discussions were had with online

library providers. The deliverable from the environmental scan was a list of potential partners

who offered free or low cost OER. Open educational resources that the committee reviewed

included:

 OEDb

 MIT Open Courseware

 OpenStax

 Merlot Online Courses

 FlatWorld Knowledge

 OER Commons

 Currki.com

 Ed.Ted.com

The fourth step in the process was to narrow the list of possible providers. The list of OER

providers was evaluated using criteria like cost, technology compatibility, student experience,

reputation, and ease of administration. Costs were a critical concern as the goal was to keep costs

for students as low as possible. Compatibility with the university’s learning management system

was critical in order to meet aggressive timelines established for re-designing the courses within

the Bachelor of Business program. Providing a quality educational experience for students was a

high priority for the university and any learning resources adopted needed to provide a high

quality learning experience for students. The university was in the process of building a

reputation as a new entity; therefore, the reputation of the OER provider was important. As a

small university with limited resources, ease of administration of the OER was critical to keeping

costs low. A short list of three OER providers was identified.

Delving into the actual content of the resource and comparing it to the competencies for the B.S.

in Business and the Organizational Behavior course was completed as the fifth step of the course

design process. The OER needed to align with at least 75% of the course competencies. The

content needed to include both text and graphics as the timeline for developing the course

prohibited the development of graphics. Faculty members were asked to supplement the OER

from the identified provider with faculty developed materials.

The sixth step in the course design process involved working with the vice president for

information technology (IT) to ensure that the selected OER could be integrated into the

university’s learning management system. The university wanted to provide students with single

sign on for all resources and the goal was to integrate all resources into the course itself rather

than requiring students to visit sites outside of the system.

Examining the legal requirements for working with a selected provider was completed in seventh

step of the course design process. The term open means different things in the context of OER.

While one resource may be used and modified by individuals and all types of organizations, other

licenses restrict use and the ability to modify and change a resource. A complicating factor from

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December 2014 Vol. 11. No.12. 78

a legal perspective was the fact that the university was a for- profit entity. Many open resources

are open only for nonprofit entities and cannot be used by for profit universities. A review of

providers’ websites as well as conversations with the providers by the university’s legal team was

required to ensure that open resources were truly open.

Once the legal requirements were reviewed the selection of the OER provider(s) was made in the

eighth step. A single or multiple OER providers may be selected. In this case, the faculty

member met with the dean of business, vice president for academics, and the vice president for

information technology to present the finding of the research and to select an OER provider. A

single provider was selected for the Bachelor of Science in Business and the Organizational

Behavior course. The provider offered e-books at a low price. The university paid a per student

cost to the OER provider for each e-book used. The work group selected the provider based on

the number of titles available and the willingness of the OER provider to allow textbook content

to be loaded into the university’s learning management systems.

The ninth step of the course design process was completed by a faculty member with support

from the dean of business and an instructional designer. The e-text was reviewed and content that

aligned with the individual units in the course was selected. Using the course competencies, the

faculty member developed a list of learning objectives for each unit. Using the learning

objectives, the faculty member tagged content by unit creating a spreadsheet mapping alignment

of objectives to the various sections of the text.

The final step in the process was to load the content into the learning management system. This

step required the support of the faculty member, instructional designer, and the IT staff. The

faculty member selected the content in the ninth step of the process; but, the faculty member’s

work was not finished. The faculty member had to review the content ensuring that the correct

content was loaded into the learning management system. Troubleshooting the layout of content

and ease of navigation were also tasks the faculty member completed with the IT staff.

What we learned

The lack of a single library or warehouse with open resources results in time consuming searches

for available resources. Even after spending many hours scanning for resources, the work group

felt there were probably additional unknown resources that may have been a better match for the

Organizational Behavior course and the Bachelor of Business program. Finding OER resources

can be an expensive undertaking for faculty taking many hours of work curating the available

resources. The course development process takes longer if the faculty member must find and

qualify OERs before segmenting content, designing engaging learning activities, and building

assessments.

The expectation should not be that available OER will align 100 percent with competencies or

learning outcomes in a course. There will be gaps in the content when compared with

competencies. Just as faculty in traditional courses supplements textbook materials, faculty in

competency-based programs should expect to supplement OER with additional learning

resources.

The amount of technical support required from the information technology team far exceeded

original expectations. In addition to the work evaluating compatibility with the learning

management system, the IT staff also spent many hours integrating the selected open education

resources into the university’s learning management system and working with the faculty member

assigned to the course to troubleshoot the integration of the resource. Many meetings occurred

between the technology team at the selected OER and the university’s IT team.

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December 2014 Vol. 11. No.12. 79

A creative commons license does not mean that a resource is without restrictions. Some of the

videos incorporated in the classes had to be removed to avoid any licensing problems. A similar

issue arose with some of the clipart placed in the online courses. Many of these images were also

removed and replaced with original photographs once again to avoid any potential licensing

infringement that might occur down the road.

Currency of OER materials can be problematic. OER providers may or may not update their

resources once the materials are posted online. The lack of standards with regards to updating

open resources means that all materials have to be reviewed closely for currency. Faculty

members selecting open educational resources may find it helpful to look at the date that a

resource was originally created and last updated to determine whether a resource is appropriate

for use in a new course. Scanning for all web links to ensure they are working is another task that

needs to be undertaken to ensure the content is up-to-date.

Conclusion

Well-developed open education resources are readily available for faculty designing courses.

Open educational resources have the potential to lower the cost of a college degree and improve

access to higher education, worthy goals in today’s higher education environment. For the

potential of open educational resources to be realized, a searchable database or library of

resources needs to be developed so that faculty designing courses can easily identify the resources

for a course like Organizational Behavior and also easily understand what limitations, if any, exist

with using an individual resource. Currently, using OER is challenging for the faculty member.

Finding and curating open resources is a daunting task. Foregoing the supplemental materials

available from textbook providers means that faculty members have an increased workload.

Support from an instructional designer and information technology staff is critical in adopting and

integrating OER into a course in a learning management system. Academic administrators

considering adopting a policy where open education resources are used system wide need to

balance the need to lower costs for students with the workload implications for faculty members

who design courses around open educational resources.

References

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December 2014 Vol. 11. No.12. 81

About the authors

Dr. Patricia Neely has an Ed.D. from the University of Virginia, an MBA from Averett University and a BS degree from Radford University. Dr. Neely

has a rich background in higher education administration including curriculum

design and development, program management and faculty supervision roles.

She specializes in the development of competency-based degree programs. Her

work experience includes leadership roles at Western Governors University,

Old Dominion University, and Kaplan University. She is currently a higher

education consultant specializing in competency-based education and resides in

Pounding Mill, VA with her family

E-mail: patneely.consulting@gmail.com

Dr. Jan Tucker has a PhD in Business Management from Northcentral University, an MBA from Florida Institute of Technology and a BA degree in

Psychology from Auburn University. Dr. Tucker has over 20 years experience

in higher education in the areas of instruction and curriculum development,

over half of which have been in distance education. She has developed

undergraduate and graduate courses in Management, HR, Organizational

Behavior, Marketing, Finance, Research and Design and similar disciplines. In

addition, she spent over 10 years as a Human Resources consultant for several

Fortune 500 companies. Her research interests include the integration of

technology in education, disruptive innovation in higher education and change

management processes. She is currently resides in Tampa, Florida with her

family.

E-mail: jptucker@tampabay.rr.com

Dr. Joseph Belcher is an Assistant Professor in Ashford’s College of Health, Human Services, and Science, where he teaches undergraduate

psychology courses such as Introduction to Psychology, Research Methods,

and the Capstone course. He holds his PhD and MS in Psychology from

Capella University and a BS with a double major in Ministry and Theology

from Mid-America Christian Ministry. Over most of the past two decades, his

educational and practical experience has allowed him the opportunity to serve

in various capacities such as pastoral ministry (ten years), counseling, teaching,

and administration. Dr. Belcher was born in Warren, MI, reared in Kentucky,

and currently lives in Virginia. He has been married for over two decades and

has one son. In his spare time he enjoys movies, spending time with his family,

and trying to learn guitar.

Email: jtrevbel@yahoo.com

Return to Table of Contents

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December 2014 Vol. 11. No.12. 82

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December 2014 Vol. 11. No.12. 83

Editor’s Note: Language learning is easier when built on familiar experiences and vocabulary. A needs

assessment or historical data is important to optimize language learning programs for specific groups of learners.

The effect of prior knowledge questions on Iranian pre- intermediate EFL learners’ performance in reading

comprehension Yasaman Rouhani and Mohammad Ali Kowsary

Iran

Abstract

This study was carried out to find the effect of prior knowledge questions on Iranian Pre-

Intermediate English Language learners’ performance in reading comprehension. Two English

Institutes were used for the study. Sixty pre-intermediate learners in two thirty-learner groups

were used for the study. A pre-test was administered on both groups of learners before the

commencement of teaching. A post-test was administered after six weeks of teaching. Data was

analyzed using mean, standard deviation and t-test. The findings revealed significant difference in

the performance of learners taught reading comprehension using prior knowledge questions.

Based on the findings, teachers are encouraged, among others, to use prior knowledge questions

to motivate and stimulate learners to use their relevant background knowledge to interpret and

understand new information in their reading comprehension texts. Curriculum planners and

textbook writers are encouraged to include prior knowledge questions as part of the activities

learners should be exposed to during reading comprehension lessons.

Keywords: Prior knowledge, performance, reading comprehension.

Introduction and background

Reading plays an important role in the life of the individual and the society. The main purpose of

reading is for understanding, interaction and comprehension of the author’s experiences

represented in symbols. Reading becomes meaningful only if a reader identifies and evaluates

symbols and ideas. For learners to achieve the above mentioned intellectual tasks, it is important

to develop reading strategies as an aspect of the reading process.

In recent years, many studies have been carried out on EFL reading strategies and skills. Most

researchers in their findings have attributed learners’ poor performance to lack of appropriate

methods of teaching reading. For instance, Oyetunde (2009) recognized the fact that the root

cause of poor reading in the schools and institutes is the method of teaching reading.

Hence, in his words, “a comprehensive examination of the teaching of reading is required”. The

research is also motivated by the observation made, by this researcher during one of her visit to

some institutes in Iran, to conduct a trial test of some instruments for assessing academic

achievement. This researcher discovered with dismay that majority of the pre-intermediate

English learners could not read the passages given to them let alone answer the questions. The

situation was so bad that this researcher feet she should investigate the cause of this problem. By

assessing the influence of prior knowledge questions on learners’ reading comprehension perhaps

this researcher will be able to advise teachers on possible ways of improving the teaching of

reading comprehension in the foreign language context.

Experimental background has been shown to have extra tremendous influence on reader’s ability

to understand meaning as intended by the author in a written communication. Adams & Bruce

(1982), Moon (1981), Smith (1978) have all, to varying degrees, stressed by importance of

International Journal of Instructional Technology and Distance Learning

December 2014 Vol. 11. No.12. 84

experimental background to a reader’s success. Smith (1973) and Stevens (1977) say a student’s

apparent reading problem is often a problem of insufficient background. Smith (1973) argued that

comprehension and learning proceed by attaching the ‘new’ to the ‘old’. In the word of Adams

and Bruce (1982:37). Comprehension is the use of prior knowledge. Without prior knowledge, a

complex object such as a text, is not just difficult to interpret, strictly speaking, it is meaningless.

The above has clearly shown that experiential background is indispensable in the comprehension

of a text. It has also shown that researchers need prior knowledge to be able to comprehend a

given text. It is against this background that this researcher seeks to find out the influence of prior

knowledge questions on EFL pre-intermediate learners’ performance in reading comprehension in

Iran.

This, however, is often not the case. Most Iranian pre-intermediate EFL learners, are deficient in

a basic reading skills and there is ample evidence that a high proportion of learners are at a stage

when they need further developmental reading instruction. Unfortunately, at this level there is no

reading instruction, except for the ‘comprehension lessons’ in their English classes which is

related to the ministry of education plan which as Oyentude (1987), and Umolu (1991, 1996)

observe serve as a test of reading compression rather than instruction. Teachers at this basic

foundation level unfortunately lack training in reading and reading instruction.

State of the problem

In general, many factors influence the comprehension of textbooks. These include socio-cultural

factors such as home background or experience at home, peer influence such as the absence of

reading by the society. There are also influences such as the absence of reading culture; linguistic

factors such as the level of vocabulary and the syntactic and semantic difficulty of the textbooks;

psychological factors such as motivation, interest and prior knowledge and pedagogical factors

such as teacher training, methods used in teaching reading and instructional materials.

Studies in the first language (Devine, 1981, Carroll 1972) regarding the influence of different

factors on reading achievement and comprehension have revealed that the situation is not same in

the second or foreign language situation. Factors, which have been found to be significant in the

first language situation, may not necessarily account for reading difficulties in a second or foreign

language situation. For instance, many studies in the first language have emphasized the

importance of home background, family size and parental concern for their children’s progress in

school (Douglass, 1964; and Thorndike, 1973). In a second or foreign language situation, there

are additional factors such as cultural factors, which impede the learners’ reading achievement.

Unoh (1980) identifies the reading problems of secondary school students as slow, poor

comprehension, poor recall, inadequate vocabulary, and inadequate reading interest.

The influence of some of the factor may be greater in real terms today, given the condition of

educational institutions in today’s Iran. These factors include, lack of qualified teachers, poor

classroom condition, and lack of reason materials, large class size and little or no encouragement

from parents, home, teacher and peer group. A factor which perhaps could contribute to this

persistent reading problem and which has not received much attention is the method used in

teaching reading and this is the focus of this study. Most studies in reading comprehension so far

conducted in Iran and other countries have concentrated on examining reading difficulty of

learners at the pre-intermediate and intermediate levels with focus on the texts being used.

However, there are reasonable grounds to suspects that other non-text factors, such as

pedagogical factors, affect reading comprehension as well. Literature search reveals that

pedagogical factors have relieved little or no attention in Iran. The absence of such crucial

information constitutes a problem. This has motivated the present study. The study is also based

on the premise that the comprehension of a reading passage depends on the interaction of a

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December 2014 Vol. 11. No.12. 85

number of factors, which can be broadly categorized into four: socio-cultural, linguistic,

psychological and pedagogical factors. The influence of these factors on the reader’s

comprehension especially in a second/foreign language situation is uncertain. There is, therefore,

the need to ascertain the extent to which pedagogical factors influence reading comprehension.

To this end, this study will focus on the influence of prior knowledge questions on Iranian pre-

intermediate EFL learners’ performance in reading comprehension.

Review of related literature

Research findings have shown that learning proceeds primarily from prior knowledge, and only

secondarily from the presented materials. Prior knowledge can be at odds with presented material,

and consequently, learners will distort presented material. Neglect of prior knowledge can result

in the audience learning something opposed to the educator’s intentions, no matter how ell those

intentions are executed in an exhibit, book, or lecture.

To help people make the most of a new experience, educators need to understand how prior

knowledge affects learning. To the child who does not yet understand heat and temperature, for

instance no quick explanation can possibly resolve the contradiction between the hot desert and

the warm wool; it takes weeks or years for this understanding to emerge (Lewis, 1991).

Prior knowledge forces a theoretical shift to viewing learning as “conceptual change.” (Strike &

Posner, 1985; West & Pines, 1985). Previously learning was considered a process of

accumulating information of experience. Prior knowledge is the bane of transmission-absorption

models of learning. More absorption cannot account for the revolutionary changes in thought that

must occur. The child simply can’t absorb knowledge about wool, because prior knowledge about

heat renders incoming ideas nonsensical.

Prior knowledge exists not only at the level of “concepts,” but also at the levels of perception,

focus of attention, procedural skills, modes of reasoning, and beliefs about knowledge.

Trowbridge and McDermott (1980) studied perception of motion. Learners perceive equal speed

at the moment when two objects pass, whereas scientists observe a faster object passing a slower

one. Anzai and Yokohama 91984), Larkin (1983), and Chi, Feltovich, and Glaser (1990) studied

how students perceive physics problems and found they often notice superficial physical features,

such as the presence of a rope, whereas scientists perceive theoretical-relevant features, such as

the presence of a pivot point. Larkin, McDermott, Simon and Simon (1980) studied students’

solutions to standard physics problems and found that students often reason backwards from the

goal towards the known facts, whereas scientists often proceed forward from the given facts to

the desired unknown. Similarly, Kuhn (Kuhn, Amsel, & O’Loughlin, 1988) studied children’s

reasoning at many ages and found that children only slowly develop the capability to coordinate

evidence and theory in the way scientists do. Finally, Songer (1988) and Hammer (1991) studied

students’ beliefs about the nature of scientific knowledge. They found that student sometimes

have beliefs that foster attitudes antagonist to science learning.

In summary, prior knowledge comes in divers’ forms. It affects how students interpret instruction.

While it may not prevent them from carrying out procedures correctly, it frequently leads to

unconventional and unacceptable explanations. Prior knowledge is active at levels ranging from

perception to conception to beliefs about learning itself. Moreover, its effects are widespread

through lay and professional population, from young children through to adults, and from low to

high ability students.

Implication of prior knowledge: learning as conceptual change

The overwhelming weight of the evidence of the importance of prior knowledge has formed

informed educators to fundamentally change the way science is taught. Perhaps because learners

are more likely to construct an interpretation that agrees with prior knowledge, and consequently

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December 2014 Vol. 11. No.12. 86

disagrees with the viewpoint of the teacher. Thus, the effects of prior knowledge require a change

from the view that learning is absorption of transmitted knowledge, to the view that learning is

conceptual change (Resnick, 1983; Champagne), Gunstone, & Klopfer, 1985). Over time,

learners need to accomplish the rarest form of change, a paradigm shift in their basic assumptions

about the natural world, and the accompanying ways they see, conceive, and talk about the world.

Conceptual change is a process of transition from ordinary ways of perceiving, directing,

attention, conceptualizing, reasoning, and justifying. Slowly learners transform prior knowledge

to accommodate new scientific ideas (Posner, Strike, Hewson, & Gertzof, 1982).

Research objective

The objective of the study is to determine the effect of prior knowledge questions on Iranian pre-

intermediate EFL learners’ performance in reading comprehension.

Research question

To what extent does prior knowledge questions have influence on Iranian pre-intermediate EFL

learners’ performance in reading comprehension?

Hypothesis

Prior knowledge questions have no significant influence on Iranian pre-intermediate EFL

learners’ performance in reading comprehension.

Methodology

The subjects of the study were sixty (60) pre-intermediate EFL learners from two English

institutes, i.e. 30 learners from Farhang English Language Institute and 30 learners from Safir

English Language Institute. Farhang English Language Institute was used as the experimental

group while Safir English Language Institute was used as the control group. The learners in both

institutes were taught for eight (8) weeks. Three (3) reading comprehension tests were taken. The

comprehension questions were designed by the researcher so as to include some literal, inferential

and critical questions.

Research design

A quasi experimental non randomization control design was used. A pre-test was administered

prior to the commencement of teaching in order to establish the homogeneity of the learners. A

posttest was administered after eight (8) weeks of teaching to determine any probable changes in

the experimental group. More questions were included in the post test since it was felt that by the

end of the eight (8) weeks of teaching the learners would have been more familiar with the

passage.

Instrumentation

The instruments used for the study were reading comprehension passages from which test items

were drawn demanding learners use of prior knowledge experience. Six passages were carefully

selected from Active Skills for Reading, Book 1, 3 rd

Edition. The passages were selected because

the subject matter were of interest to both gender. The content of the passage was educative and

informative and adequately provided some of the needed items for the tests.

Administration of instruments

A pre-test on three passages was administered to both control and experimental groups to

establish the homogeneity of the learners. The experimental group was taught reading

comprehension using prior knowledge questions for eight (8) weeks while the control group had

their normal reading comprehension lessons taught by their teacher.

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December 2014 Vol. 11. No.12. 87

A post-test (on the same three passages) was administered on the two groups after eight weeks of

teaching to determine the effect of prior knowledge questions on the performance of foreign

language learners in reading comprehension. T-test was used to test for significant difference in

the performance of learners from both groups.

Treatment

The teacher

i) Begins reading activities with what learners already know from home, community, and school.

ii) Facilitates the reading and understanding of the comprehension passage by introducing prior knowledge questions. Questions such as what does the title of the

passage suggest? What does the title remind you of? Does it remind you of a similar

experience?

iii) Designs instructional activities that are meaningful to learners in terms of local community norms and knowledge.

iv) Acquires knowledge of local norms and knowledge by talking to learners’ parents or family members, community members, and by reading pertinent documents.

v) Assists learners to connect and apply their learning to home and community.

vi) Encourages learners to utilize their prior knowledge and skills as a foundation for new knowledge.

vii) Assists learners to make connections between what they already know and newly acquired knowledge in order to strengthen and increase learners’ engagement with

learning activities.

Table 1

Presentation of test scores for pre-test for experimental and control groups.

A careful observation of table 1 above shows that the learners’ initial point of entry before the

commencement of treatment is at par. The difference in the standard deviation of learners’ scores

in the experimental and control group is very little. One can therefore say that learners in the two

groups are of equivalent reading ability at the point of entry.

Table 2

Presentation of test scores for post-test for both experimental and control groups

Table 2 shows that the mean and standard deviation of the experimental group appears to be

higher than that of the control group. This is probably because of the prior knowledge questions.

The control group was not exposed to any of such activities. Therefore one could say that the

schemata of the control group was not properly activated in the reading comprehension passages

as it did for learners in the experimental group.

Table 3 shows that the calculated value (7.062) is greater than the critical value of (2.201) at degree

of freedom 29 and at 0.05 level of significance. Hence the null hypothesis is rejected, meaning prior

knowledge questions influence learners’ performance in reading comprehension.

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December 2014 Vol. 11. No.12. 88

Table 3

Presentation of test scores for pre-test and post-test for experimental and control groups.

Discussion of findings

There is a general increase in the level of involvement and participation of learners in the

experimental group probably because of the activities learners were engaged in. learners and

teachers were actively involved in the discussion of the passages before, during and after the

passages were read. In the lessons that were observed, learners generally showed keen interest in

the discussion. Each learner was eager to share his/her own experiences with the class. The

learners that were taught in the control group were not exposed to any prior knowledge questions.

Learners performance in the tests were generally low not because they lacked ability or because

they are poor readers but probably because learners were not exposed to prior knowledge

questions that could stimulate class discussions. They were passive most of the time.

It is also interesting to note that the learners in the experimental group performed very well in

literal inferential and critical questions. Their scores were higher than those of the control group.

This goes to confirm the studies of Odumuh (197), Oyetunde (2009), Smith et al (1993) Simon &

Simon (1980) and Chi,feltorich and Glaser (1990) which all point to the fact that the use of prior

knowledge questions helps learners to select important information from the text and also

encourages them to make use of their natural abilities to make and confirm predictions as they

read and perform reading tasks. Teachers should try as much as possible to design instructional

activities that will require learners to make connections to strengthen newly acquired knowledge

that will increase learners’ engagement with learning activities. Learners stand to benefit a lot if

they are actively engaged or involved in class discussions/ activities with their teachers.

Conclusion

Based on the findings of this research the learners taught reading comprehension using prior

knowledge questions gained more than those taught without prior knowledge questions. As a

matter of fact, learners were able to use their relevant background knowledge to interpret and

understand new information in their reading comprehension texts.

Recommendations

The following recommendations were made based on the findings of the research.

I. Teachers should be encouraged to use prior knowledge questions before, during and after every reading comprehension passage.

II. Curriculum planners should be encouraged to include prior knowledge questions as part of the activities learners should be exposed to in every reading comprehension lesson.

III. Textbook writers should include prior knowledge questions as part of learners reading comprehension exercises. This will help learners to linke new information with what they

already know.

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December 2014 Vol. 11. No.12. 89

IV. Teachers should encourage learners to participate actively in class discussions by responding positively to the prior knowledge questions in the course of reading the

comprehension passages.

V. Teachers should always construct prior knowledge questions that will assist learners in making use of their relevant schemata to facilitate the understanding of the reading texts.

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About the authors

Yasaman Rouhani is an M.A. Candidate in English Language Teaching, Islamic Azad University, Tonekabon Branch, Iran

Mohammad Ali Kowsary has his M.A. in English Language Teaching, Hakim Sabzevari University, Sabzevar, Iran

Email: kowsary@chmail.ir

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