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focus 1s e c u r i t y f o r t h e r e s t o f u s Cybersecurity Economic Issues: Clearing the Path to Good Practice
This framework helps project managers compare economic models to make effective decisions about cybersecurity investment and the trade-offs between investment and protection.
S oftware project managers have limited project resources. Requests for security improvements must compete with other requests, such as for new tools, more staff, or additional testing. Deciding how and whether to invest in cybersecu- rity protection requires knowing the answer to at least two questions: What
is the likelihood of an attack, and what are its likely consequences? Security analysts un- derstand a system’s vulnerability to potential cyberattacks fairly well, but to date, research on the economic consequences of cyberattacks has been limited, dealing primarily with microanalyses of attacks’ direct impacts on a par- ticular organization. Many managers recognize the significant potential of a cyberattack’s effects to cas- cade from one computer or business system to an- other, but there have been no significant efforts to develop a methodology to account for both direct and indirect costs. Without such a methodology, project managers and their organizations are hard pressed to make informed decisions about how much to invest in cybersecurity and how to ensure that security resources are used effectively.
In this article, we explore how others have sought answers to our two questions. We describe the data available to inform decisions about invest- ing in cybersecurity and look at research models of the trade-offs between investment and protection. The framework we present can help project man- agers find appropriate models with credible data so that they can make effective security decisions.
Data realities Many of us assume that a cyberattack’s likeli-
hood is reasonably high and might increase over
time. Anecdotal evidence suggests that even orga- nizations that have taken steps to detect and pre- vent attacks have experienced significant incidents. To provide a more realistic picture of the nature and number of cyber incidents, researchers have conducted several surveys in the last few years to capture information about security attacks and protection. The following are among the most well known:
Since 2002, the annual Australian Computer Crime and Security Survey (ACC; www.auscert. org.au/render.html?it=2001) has used informa- tion provided by Australia’s federal, state, and territorial law enforcement agencies and the national computer emergency response team AusCERT (www.auscert.org.au). It solicits data from large organizations about computer net- work attacks and computer misuse trends in Australia. The UK Department of Trade and Industry has administered several Information and Security Breaches Surveys, or ISBSs (www.infosec.co.
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Shari Lawrence Pfleeger and Rachel Rue, RAND Corp.
36 I E E E S o f t w a r E w w w . c o m p u t e r . o r g / s o f t w a r e
uk/files/DTI_Survey_Report.pdf), since 1991. They report on Internet use, dependence on in- formation technology, and computer security incidents at UK businesses. The annual CSI (formerly CSI/FBI) Computer Crime and Security Survey (http://i.cmpnet. com/v2.gocsi.com/pdf/CSISurvey2007.pdf) polls computer security practitioners in US corporations, government agencies, financial institutions, medical institutions, and univer- sities that have joined the Computer Security Institute or attended a CSI seminar or work- shop. The survey addresses computer usage, attacks, and actions taken in response to secu- rity incidents. Particular sectors have their own global surveys, such as the Deloitte-Touche Global Security Survey (www.dtti.com/dtt/article/0,1002,cid% 253D172320,00.html). For example, the third GSS, administered in 2005, solicited input from chief security officers and security man- agement teams of financial services industry organizations worldwide, asking for their per- ceptions of how one organization’s information security compares to its counterparts’ security.
These surveys paint a mixed picture. The ACC reported a decrease in attacks of all types at the same time that the ISBS found the percentage of at- tacked UK businesses had increased by a third over two years, and 43 percent of the CSI member orga- nizations surveyed experienced increases in the rate of attacks. During the same period, the Deloitte- Touche survey found that the rate of financial-sector security breaches in the US had remained roughly the same. This variation in results might derive from the different populations being surveyed; the sur- veys represent different countries, sectors, degrees of sophistication about security matters, and biases in the pool of respondents. Moreover, most are con- venience surveys (of self-selected respondents), so the population represented is unclear. This makes generalizing the results difficult.
Standard terminology Another significant problem is the lack of stan-
dards in defining, tracking, and reporting security incidents and attacks. Surveys ask variously about the incidence of
“electronic attacks” (ACC); “virus encounters” and “virus disasters” (ICSA Labs 8th, formerly the International Comput- ery Security Association, Annual Computer Vi- rus Prevalence Survey);
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“total number of electronic crimes or network, system, or data intrusions” (CSI/FBI); “security incidents,” “accidental security inci- dents,” “malicious security incidents,” and “se- rious security incidents” (ISBS); “any form of security breach” (Deloitte); “unauthorized use of computer systems” (CSI/ FBI); and “incidents that resulted in an unexpected or un- scheduled outage of critical business systems” (Ernst and Young Global Information Security Survey, or EY).
It would be difficult to find two surveys with re- sults that are strictly comparable. Thus, much of the reported evidence is categorized differently from one study to another, and the answers are based on respondents’ opinions, interpretations, or perceptions, not on consistent capture and analysis of solid empirical data. This hodgepodge of defini- tions and concepts makes it difficult for software managers to know what data to collect and how to compare them with survey results.
the source and effects of attacks Understanding the source of attacks is similarly
problematic. For example, the ACC survey reports that the rate of insider attacks has remained con- stant. However, Deloitte claims that, in financial services, most attacks comes from the inside, and the rate is rising. The EY survey also emphasizes the rising threat of insider attacks. Several other surveys note that the sources of attacks are un- known in a significant percentage of cases. Sur- veys generally agree about which attacks are most serious: viruses, Trojan horses, worms, and mali- cious code. Most sectors also fear insider misuse and access abuse. Phishing is a growing concern, with general agreement that these attacks have in- creased dramatically over the past two years.
In addition to the number and kind of attacks, surveys often ask about effect, particularly in terms of cost. Significant variations exist in this category as well. For example, the ICSA survey has reported a 25 percent increase in the cost of recovering lost or damaged data. On the other hand, the ACC, EY, and CSI/FBI surveys found a decrease in total damage from attacks, even though this cost is increasing for some kinds of attacks (such as unauthorized access and theft, noted by CSI/FBI). Twenty-five percent of orga- nizations reported financial loss to CSI/FBI, and 56 percent reported operational losses. Software managers need this cause-and-effect information, not only to design more secure systems but also to
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Many surveys agree about
which attacks are most serious: viruses,
Trojan horses, worms, and
malicious code.
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estimate resource needs for preventing, mitigating, and recovering from attacks, particularly attacks against the development platforms on which new software is being created.
Once again, the reasons for variations in find- ings are partly attributable to disparities in the re- spondent pools. However, a more significant prob- lem, acknowledged both by survey respondents and administrators, is the difficulty in detecting and measuring both direct and indirect costs from secu- rity breaches. There are neither accepted definitions of loss nor standard, reliable methods to measure it. For example, the ICSA 2004 survey notes that “re- spondents in our survey historically underestimate costs by a factor of 7 to 10.”
The various surveys do, in fact, reach consensus in several areas. For example, many surveys indi- cate that formal security policies and incident re- sponse plans are important. In addition, the lack of staff education and training within the IT security team and throughout the development organization appears to be a major obstacle to improved security. More generally, a poor “security culture” (in terms of awareness and understanding of security issues and policies) is often reported to be a problem and is a key concern of chief information security of- ficers.1 Survey respondents report that regular test- ing and updating of security procedures, combined with practices that increase staff awareness, are important. But little quantitative evidence supports these views, plausible as they may be.
The survey results also highlight another gap in our understanding of security investments: It’s un- clear how much organizations have invested in se- curity protection, prevention, and mitigation. We know little about how they make investment deci- sions or measure their security investments’ effec- tiveness; what little we do know is anecdotal and seems to be related to the business model and cor- porate culture.2 Inputs required for such decision making—such as rates and severity of attacks, cost of damage and recovery throughout the enterprise, and actual cost of security measures of all types— are not known with any accuracy. Neither is it clear whether traditional measures, such as return on investment or internal rate of return, are appropri- ate for assessing security effectiveness. Simple ques- tions, such as how much more security an extra dol- lar buys, go unanswered. To address some aspects of this situation, the US Bureau of Justice Statistics has administered the first large-scale, carefully de- signed and sampled cybersecurity survey. The re- sults will provide the first official US statistics on the extent and consequences of cybercrime against US businesses.
Data needs Software project managers need better data to
support their decision making about security. Ide- ally, a data source should provide information to support the following tasks.
First, project managers must decide how to al- locate resources to monitor and address cyber inci- dents. Survey data can inform resource allocation decisions ranging from monitoring cyber crime to sensing attempts at system penetration. Trend data about cyber incidents, including records from incident response teams, can support more effec- tive strategic planning. Such data can then be used to help in
understanding the project’s current security practices; evaluating existing regulations and standards for incorporation into the system design; choosing effective measures of effectiveness for resource allocation; choosing organizational structures to facilitate efficient use of resources; and understanding current and future types and fre- quency of attack, probable and possible conse- quences for each type of attack, targeted sectors and businesses, and motives for and intended consequences of attacks.
Second, government, industry, and monitor- ing organizations must implement standards and guidelines. Trend data about vulnerabilities and at- tacks suggest areas that new or updated standards and guidelines might address. For example, the Common Vulnerabilities and Exposures list (http:// cve.mitre.org) uses standardized names for vul- nerabilities, which enables users to cross-refer- ence and catalog them. The application of such standards lets disparate project management or- ganizations search for common problems and possible solutions. In turn, standard classifica- tion and naming of vulnerabilities, types of at- tack, and techniques used in attacks can permit cross-project analysis that suggests best prac- tices involving the most cost-effective technolo- gies, policies and procedures, and organizational structures and processes.
Also, the insurance industry could play a growing role in securing cyberspace. For exam- ple, the Basel II agreement (standards originated by the Bank for International Settlements gov- erning the amount of capital internationally ac- tive banks must have in reserve to guard against financial and operational risks) enables businesses to decrease their financial reserves in exchange for
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sharing information about cyber vulnerabilities and agreeing to comply with minimum standards. Credible survey data could be used to set policy terms and standards for insurability against cy- berattacks. This information would inform de- cisions about how much security to build into a product and how much it would cost.
Fourth, there’s a need for infrastructure protec- tion benchmarks. Much critical infrastructure de- pends heavily on information technology. Repeated, coordinated surveys could be used to compare the cybersecurity postures of different infrastructures and to measure improvement. Benchmarks could support the analysis of attack frequency and severity trends and of consequent losses, determination of best practices for addressing current and changing vulnerabilities, and regular updating of standards.
Finally, anyone in the position of choosing and implementing measures to increase security needs measures of effectiveness. For example, survey data could provide feedback on the effectiveness of cam- paigns to strengthen cybersecurity. Data could also influence
perception and empirical measurement of secu- rity strategies’ effectiveness; development and dissemination of good metrics; perceived and actual effects of regulations and standards, and their enforcement; and perceived and actual effects of both public- and private-sector education strategies.
Research needs vs. realities Multidisciplinary research is needed within and
across the boundaries of engineering, business, and liberal arts and science. Indeed, social scientists have recently brought new insight to the traditional engi- neering problem of cybersecurity, with strong argu- ments for richer economic analysis. Ross Anderson notes that studying economic incentives is as impor- tant as studying the underlying technology—a call to technology-trained project managers to broaden their perspective.3 But the literature is immature, with both a paucity of empirical analysis and a lack of agreement on findings. Researchers are pursuing the following four key streams of inquiry.
Software quality In addition to technical deficiencies, business
exigencies and market factors contribute to low software quality. Because software complexity can lead to faults that create vulnerability to attack, re- searchers have been examining the contextual fac- tors, such as time to market and shareholder value, that drive quality investment decisions.
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Patches. Ashish Arora, Jonathan Caulkins, and Rahul Telang demonstrate that vendors have incentives to release products early and make repairs later using patches.4 However, Dmitri Nizovtsev and Marie Thursby sug- gest that disclosing vulnerabilities and releas- ing fixes quickly tends to minimize total losses from attacks.5
Disclosure timing. Questions remain about when and whether software testers and main- tainers should publicly disclose newfound vul- nerabilities. Researchers disagree about the details of specifying the vulnerabilities in a for- mal model. Stock-price effects. Corporations by law must create shareholder value, so researchers look at stock price for insight on vendor behavior, with mixed results. For example, Katherine Camp- bell and her colleagues found limited evidence of a negative market reaction to public announce- ments of security breaches.6 By contrast, Rahul Telang and Sunil Wattal describe the drop in share price that results immediately after a soft- ware failure’s disclosure.7
Vulnerability reduction. Researchers also ques- tion the value of actively searching for vulner- abilities. Again, the results are mixed. Andy Oz- ment drew no clear conclusion from available data,8 and Eric Rescorla found no relationship between software quality and the effort to re- move vulnerabilities.9
Market interventions Researchers are also examining the impact
and effectiveness of information sharing, market mechanisms, and new approaches to insurance and liability.
Information-sharing programs. As with software qual- ity, researchers are examining the economic conse- quences of and motivations for sharing security in- formation. Bruce Schneier looks at full disclosure in the context of “inevitable vulnerability,” proposing efforts to shrink the exposure window by prompting vendors to act quickly.10 By drawing on literature from trade associations and research joint ventures, Lawrence A. Gordon and his colleagues illustrate a theoretical approach to analyzing the voluntary Information Sharing and Analysis Centers formed by American business sectors to advise the US gov- ernment about homeland security issues.11 Esther Gal-Or and Anindya Ghose go a step further, us- ing a formal model of ISACs to show that security investments strategically complement information sharing.12 These results provide a context for un-
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Anyone who has to choose and implement
measures to increase
security needs
measures of effectiveness.
January/February 20 0 8 I E E E S o f t w a r E 39
derstanding when ISACs can be effective. Overall, researchers have found that information-sharing programs can have a significant and positive ef- fect on security. Such findings suggest that software project managers should share security information whenever possible and practical.
Market mechanisms. Anderson draws parallels be- tween cybersecurity and environmental pollution; both involve one group’s investment benefitting an- other, a phenomenon called negative externality.13 For this reason, researchers have proposed creating “vulnerability markets” using transferable security credits so that more vulnerabilities in one product can be balanced by fewer in other products. This concept affects how software products and product lines might be designed, with security trade-offs in vulnerability markets. For instance, Stuart Schechter proposes using vulnerability markets to benchmark security strength by rewarding bug discoveries.14 He argues that such markets will yield information that can be used to improve the software development process. However, Ozment questions this proposal by comparing the mechanism to auctions, pointing out their inherent limitations.15 Karthik Kannan and Telang also reject market-based mechanisms for two reasons: Their expected user losses would be higher than those of systems such as CERTs that rely on “benign identifiers” to report vulnerabilities and—even worse—they would provide incentives for misuse of vulnerability information by monopo- lists of an application or operating system.16
Liability reform. Some researchers recommend stricter liability requirements for software compa- nies, ending the use of end-user license agreements that obviate developer responsibility. For example, Schneier suggests tightening liability on software manufacturers,10 while Adam Shostack calls for more subtle use of vendor liability requirements to create better descriptions of product quality.17 Jay Kesan, Ruperto Majuca, and William Yurcik explain the limitations of using traditional insur- ance to transfer cybersecurity risk, citing a lack of good data, overpricing, and excessive exclusions to skirt moral hazards.18 Other researchers have identified additional challenges to a healthy insur- ance market, such as interdependent risk, which decreases the benefit of risk diversification. This condition results from widespread incentives to undersecure and the prevalence of dominant soft- ware packages, where a single exploitation can af- fect a large population of systems. Walter S. Baer and Andrew Parkinson explore other pros and cons of cyber insurance.19
Evaluation It’s not yet clear which evaluative criteria are
most useful; no method has emerged as a gold stan- dard. Initial calls to discard heuristics were replaced by insistence on return on security investment anal- ysis. However, although consistent with other cor- porate investment decisions, ROSI and related con- cepts of internal rate of return and net present value are considered by some to be inappropriate frame- works for this kind of analysis. Lawrence Gordon and Martin Loeb contend that ROSI doesn’t reveal the true economic rate of return and leads to the wrong investment objectives.20 Huseyin Cavuso- glu, Birendra Mishra, and Srinivasan Raghunathan suggest that ROSI is frustrated by the need to assign costs to poorly defined outcomes.21
Researchers are proposing new metrics to ad- dress cost assignment challenges. For example, Fari- borz Farahmand and his colleagues consider using damage assessment across predefined categories as an evaluative framework.22 Schechter introduces cost-to-break (that is, the effort required to invade a system) as a measure of security strength.23 Cost- to-break and security strength work together to help model the effort an attacker must expend to gain access to a system. Schechter offers this mea- sure to improve predictions about the amount of risk a system faces. Marco Cremonini and Patrizia Martini use the attacker’s vantage point to evaluate the potential impact—and resulting benchmark for investment—of coupling a “Return on Security In- vestment” index with an estimate of the attacker’s “Return On Attack.”24
Enterprise decision making Most information infrastructure is privately
controlled, so economic researchers have provided tools—ranging from accepted methods instanti- ated in accessible tools to esoteric methods not yet widely available—to support analysis of corporate cybersecurity investments. For example, Gordon, Loeb, and Sohail Tashfeen provide a framework for thinking about trade-offs between investing indirectly in cyber insurance and directly in secu- rity countermeasures.25 Furthermore, Gordon and Loeb offer a systematic way to incorporate quali- tative information into investment analysis by pri- oritizing using the Analytical Hierarchy Process to elicit user preferences26; their book explains how to perform return-on-investment calculations.27 Similarly, other researchers propose using Monte Carlo simulation to support midlevel managers in forecasting uncertainties in security investment de- cisions.28 Kevin Soo Hoo29 and Farahmand and his colleagues30 suggest more expansive frame-
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works using formal decision analysis to determine the amount to invest on the basis of the likelihood of intrusion. Cavusuglo, Mishra, and Raghunathan provide a detailed model to help companies select a security architecture on the basis of observed intru- sions and derived likelihood of attack.31
A framework for comparing cybersecurity models
Thus, models abound, but project managers have trouble knowing which model to use and what credible data are available to inform it. To help managers understand each model’s strengths and weaknesses and pick an appropriate model for each situation, we (along with David Ortiz) built the framework summarized in table 1.32 The work of applying the framework to many classes of mod- els is ongoing.
A model user must know whether the model’s assumptions match the situation in which the model will be used. In general, the framework applies com- mon accounting concepts, procedures, and princi- ples, providing a platform for harmonizing different project-based modeling initiatives and data collec- tion programs. It enables a manager to build a suite of models that address key cybersecurity investment decisions as each project is planned, implemented, and evaluated.
A key purpose of comparing models is to put them in a real-world context. Comparing models’ strengths and weaknesses helps model developers and users understand the best ways to assemble needed data, run models, and present output and conclusions. You can use the following questions to contrast one model with another along several dimensions, each of which emphasizes the model’s appropriateness for its intended use. The questions highlight the significance of model characteristics and help reveal gaps between models and the sce- narios in which they’re intended to be used.
Is the model relevant? Does it use data, methods, cri- teria, and assumptions appropriate for the reported information’s intended use? Quantification of in- puts and outputs should include only information that users (of the models and of the results) need for decision making. Data, methods, criteria, and as- sumptions that can mislead or that don’t conform to carefully defined model requirements aren’t relevant and shouldn’t be included.
Is the model complete? Does it consider all relevant information that might affect the accounting and quantification of model inputs and outputs, and complete all requirements? Does it consider and as- sess all possible effects? Are all relevant technologies or practices considered as baseline candidates? The model’s documentation should also specify how to collect all data relevant to quantifying model inputs.
Is the model consistent? Does it use data, methods, criteria, and assumptions that enable meaningful and valid comparisons? Methods and procedures should always be applied to a model and its com- ponents in the same manner. The same criteria and assumptions should be used to evaluate significance and relevance, and any data collected and reported should be compatible enough to allow meaningful comparisons over time.
Is the model transparent? Does it provide clear and sufficient information for reviewers to assess its credibility and reliability and the claims derived from it? Transparency is critical, particularly given the flexibility and policy relevance of many deci- sions based on the models’ outputs. Information about the model and its usage should be compiled, analyzed, and documented clearly and coherently so that reviewers can evaluate its credibility. Specific exclusions or inclusions should be clearly identified, assumptions should be explained, and appropriate
Table 1 List of characteristics used to describe cybersecurity economic models
Characteristic Description
Type or form The class of model and its mathematical structure
History and previous applications When and for what purpose the model was originally developed and where it’s been applied successfully
Underlying assumptions Includes simplifications made to enable easier application
Decisions that the model supports The types of decisions that a decision-maker would be able to substantiate by properly applying the model
Inputs and outputs The quantities or attributes that the model manipulates
Parameters and variables Elements that affect how the model transforms inputs to outputs
Applicable domain and range Temporal and physical ranges of inputs, outputs, parameters, and variables that the model describes
Supporting data Evidence that the model accurately represents the phenomena of interest
January/February 20 0 8 I E E E S o f t w a r E 41
references should be provided for both data and as- sumptions. Information relating to the model’s “sys- tem boundary” (the part of the problem addressed by the model), the identification of baseline candi- dates, and the estimation of baseline data values should be sufficient to enable reviewers to under- stand how all conclusions were reached. A transpar- ent report will provide a clear understanding of all assessments supporting quantification and conclu- sions. This analysis should be supported by compre- hensive documentation of any underlying evidence to confirm and substantiate the data, methods, cri- teria, and assumptions used.
Is the model accurate? Does it reduce uncertainties (with respect to measurements, estimates, or calcu- lations) as much as is practical? Measurement and estimation methods should avoid bias. Acceptable levels of uncertainty will depend on the model’s ob- jectives and the intended use of results. Greater ac- curacy will generally ensure greater credibility for any model-based claim.
Is the model conservative? Does it use conservative as- sumptions, values, and procedures when uncertainty is high? Where data and assumptions are uncertain and where the cost of measures to reduce uncer- tainty isn’t worth the increase in accuracy, conser- vative values and assumptions (those more likely to underestimate than overestimate changes from the baseline or initial situation) should be used.
Does the model provide insight? Does the model state clearly the nature of the insights it provides? Models might in some cases not serve to generate a specific result but rather to provide a means for decision-makers to understand the complex prob- lems they face.
No single model can provide a comprehen-sive approach to guide cybersecurity in-vestments. Indeed, because finding both credible data and an appropriate model is difficult, it’s often unclear how a particular cybersecurity model can be used to support practical decision making. Software managers should understand how to evaluate and use several models in concert, either to triangulate and find an acceptable strategy for investing in cybersecurity or to address multiple aspects of a larger problem.
Cybersecurity economics is an emerging field. The first Workshop on the Economics of Informa- tion Security was held in 2002, and IEEE Security and Privacy devoted its first special issue to it in
January 2005. All of us are eager for better data, better understanding, and better methods for us- ing resources wisely in protecting critical products and services and providing assurance that software will work as expected. We can be active players in improving our understanding of cybersecurity eco- nomics by monitoring cyber incidents and responses, soliciting and using standard terminology and mea- sures, and sharing data whenever possible. We can keep abreast of cybersecurity economics issues by participating in the Seventh Annual Workshop on the Economics of Information Security, to be held at Dartmouth College in 2008 (http://weis2008. econinfosec.org/index.htm). We can also participate in surveys and studies to better understand the na- ture and extent of cyber incidents. We can share in- formation with researchers and colleagues to enable business sectors to take a coordinated approach to preventing and mitigating attacks. And finally, we can apply appropriate business measures to balance security investments with other requests for corpo- rate resources.
Acknowledgments This work was supported by the Economics of
Cyber Security project of the Institute for Informa- tion Infrastructure Protection (www.thei3p.org) un- der award 2003-TK-TX-0003 from the US Office for Domestic Preparedness and Office of Justice Pro- grams and the Department of Homeland Security. The presentation is based on RAND Corp. research and the authors’ opinions.
References 1. M.E. Johnson and E. Goetz, “Embedding Information
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About the Authors Shari Lawrence Pfleeger is a senior information scientist at the RAND Corp., specializing in software engineering, cybersecurity economics and measurement, and IT policy. She coauthored, with various colleagues, Security in Computing; Software Engineer- ing: Theory and Practice; Solid Software; Applying Software Metrics; and Software Metrics: A Rigorous and Practical Approach. She is a senior member of the IEEE Computer Society and the ACM and an editor for IEEE Security and Privacy magazine. She received her PhD in information technology and engineering from George Mason University. Contact her at RAND Corp., 1200 South Hayes St., Arlington, VA 22202-5050; pfleeger@rand.org.
Rachel Rue is an associate operations research analyst at RAND with research interests in cryptography, mathematical modeling, and information assurance. She is a member of the ACM and the Association for Unmanned Vehicle Systems International. She received her MS in algorithms, combinatorics, and optimization from Carnegie Mellon University and her PhD in philosophy from Princeton University. Contact her at RAND Corp., 4570 Fifth Ave., Pittsburgh, PA 15213; rue@rand.org; www.thei3p.org.
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