W4 Video case study
Chapter 19: CVS: “Fired Up” about Social Responsibility: 19-6a Employees Book Title: Business Ethics: Ethical Decision Making and Cases Printed By: Kennisha Holloman (kholloman@grantham.edu) © 2019 Cengage Learning, Cengage Learning
19-6a Employees
CVS implemented the Values in Action program for employees, giving them a chance to
recognize colleagues through online reward systems. Peers can nominate each other
across the company for leadership traits and other commendable accomplishments. Each
nomination grants points, which can be redeemed for merchandise, travel, and more.
Programs like these let employees know they are valued and empower them in their
commitment to CVS. The Values in Action Breakthrough Awards is an annual company-
wide broadcast that honors specific individuals exemplifying the company’s values in
innovation, collaboration, caring, integrity, and accountability.
CVS focuses strongly on compliance and integrity training for employees. The compliance
and integrity training for employees is led by a compliance officer. Regular compliance
education and training programs, a confidential 24/7 ethics hotline, and an efficient audit,
response, and prevention process are components that make this program comprehensive.
The company also supports the development of employees through professional
development training sessions. The purpose of such training is not only to keep employees
current on new technologies and processes but also to help them advance in their careers
within the company.
Chapter 19: CVS: “Fired Up” about Social Responsibility: 19-6a Employees Book Title: Business Ethics: Ethical Decision Making and Cases Printed By: Kennisha Holloman (kholloman@grantham.edu) © 2019 Cengage Learning, Cengage Learning
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