Why do I Need Accounting? and Sarbanes-Oxley Act of 2002
Financial Accounting: Tools for Business Decision Making
Eighth Edition
Kimmel ● Weygandt ● Kieso
Chapter 9
Reporting and Analyzing Long-Lived Assets
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Financial Accounting: Tools for Business Decision Making
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Chapter Outline:
Learning Objectives
Explain the accounting for plant asset expenditures.
Apply depreciation methods to plant assets.
Explain how to account for the disposal of plant assets.
Identify the basic issues related to reporting intangible assets.
Discuss how long-lived assets are reported and analyzed.
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L O 1: Explain How Companies Recognize Accounts Receivable
Plant assets are resources that have
physical substance (a definite size and shape),
are used in the operations of a business,
are not intended for sale to customers,
are expected to provide service to the company for a number of years, except for land.
Referred to as property, plant, and equipment; plant and equipment; and fixed assets.
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Plant Assets
Plant assets are critical to a company’s success.
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The Cost of Plant Assets (1 of 10)
Historical Cost Principle
Requires that companies record plant assets at cost.
Cost consists of all expenditures necessary to acquire an asset and make it ready for its intended use.
Revenue expenditure – costs incurred to acquire a plant asset that are expensed immediately.
Capital expenditures - costs included in a plant asset account.
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The Cost of Plant Assets (2 of 10)
Cost is measured by the cash paid in a cash transaction or the cash equivalent price paid.
Cash equivalent price is the
fair value of the asset given up or
fair value of the asset received,
whichever is more clearly determinable.
International Note
I F R S is flexible regarding asset valuation. Companies revalue to fair value when they believe this information is more relevant.
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The Cost of Plant Assets (3 of 10)
Land
All necessary costs incurred in making land ready for its intended use increase (debit) the Land account.
Costs typically include:
cash purchase price,
closing costs such as title and attorney’s fees,
real estate brokers’ commissions, and
accrued property taxes and other liens on the land assumed by the purchaser.
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The Cost of Plant Assets (4 of 10)
Illustration: Assume that Hayes Manufacturing Company acquires real estate at a cash cost of $100,000. The property contains an old warehouse that is razed at a net cost of $6,000 ($7,500 in costs less $1,500 proceeds from salvaged materials). Additional expenditures are the attorney’s fee, $1,000, and the real estate broker’s commission, $8,000.
Required: Determine the amount to be reported as the cost of the land.
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The Cost of Plant Assets (5 of 10)
Required: Determine amount to be reported as the cost of the land.
| Blank | Land |
| Cash price of property ($100,000) | $100,000 |
| Net removal cost of warehouse ($6,000) | 6,000 |
| Attorney's fees ($1,000) | 1,000 |
| Real estate broker’s commission ($8,000) | 8,000 |
| Cost of Land | $115,000 |
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The Cost of Plant Assets (6 of 10)
Land Improvements
Includes all expenditures necessary to make the improvements ready for their intended use.
Examples: driveways, parking lots, fences, landscaping, and underground sprinklers.
Limited useful lives.
Expense (depreciate) the cost of land improvements over their useful lives.
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The Cost of Plant Assets (7 of 10)
Buildings
Includes all costs related directly to purchase or construction.
Purchase costs:
Purchase price, closing costs (attorney’s fees, title insurance, etc.) and real estate broker’s commission.
Remodeling and replacing or repairing the roof, floors, electrical wiring, and plumbing.
Construction costs:
Contract price plus payments for architects’ fees, building permits, and excavation costs.
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The Cost of Plant Assets (8 of 10)
Equipment
Include all costs incurred in acquiring the equipment and preparing it for use.
Costs typically include:
Cash purchase price.
Sales taxes.
Freight charges.
Insurance during transit paid by the purchaser.
Expenditures required in assembling, installing, and testing the unit.
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The Cost of Plant Assets (9 of 10)
Illustration: Lenard Company purchases a delivery truck at a cash price of $22,000. Related expenditures are sales taxes $1,320, painting and lettering $500, motor vehicle license $80, and a three-year accident insurance policy $1,600. Compute the cost of the delivery truck.
| Blank | Truck |
| Cash price | $22,000 |
| Sales taxes | 1,320 |
| Painting and lettering | 500 |
| Blank | Blank |
| Cost of Delivery Truck | $23,820 |
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The Cost of Plant Assets (10 of 10)
Illustration: Lenard Company purchases a delivery truck at a cash price of $22,000. Related expenditures are sales taxes $1,320, painting and lettering $500, motor vehicle license $80, and a three-year accident insurance policy $1,600. Prepare the journal entry to record these costs.
Equipment
23,820
License Expense
80
Prepaid Insurance
1,600
Cash
25,500
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Expenditure During Useful Life
Ordinary Repairs are expenditures to maintain the operating efficiency and productive life of the unit.
Debited to Maintenance and Repairs Expense.
Additions and Improvements are costs incurred to increase the operating efficiency, productive capacity, or useful life of a plant asset.
Debited to the plant asset affected.
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Anatomy of a Fraud (1 of 2)
Bernie Ebbers was the founder and CEO of the phone company WorldCom. The company engaged in a series of increasingly large, debt-financed acquisitions of other companies. These acquisitions made the company grow quickly, which made the stock price increase dramatically. However, because the acquired companies all had different accounting systems, WorldCom’s financial records were a mess. When WorldCom’s performance started to flatten out, Bernie coerced WorldCom’s accountants to engage in a number of fraudulent activities to make net income look better than it really was and thus prop up the stock price. One of these frauds involved treating $7 billion of line costs as capital expenditures. The line costs, which were rental fees paid to other phone companies to use their phone lines, had always been properly expensed in previous years. Capitalization delayed expense recognition to future periods and thus boosted current-period profits.
Total take: $7 billion
The Missing Controls
Documentation procedures. The company’s accounting system was a disorganized collection of non-integrated systems, which resulted from a series of corporate acquisitions. Top management took advantage of this disorganization to conceal its fraudulent activities.
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Anatomy of a Fraud (2 of 2)
Bernie Ebbers was the founder and CEO of the phone company WorldCom. The company engaged in a series of increasingly large, debt-financed acquisitions of other companies. These acquisitions made the company grow quickly, which made the stock price increase dramatically. However, because the acquired companies all had different accounting systems, WorldCom’s financial records were a mess. When WorldCom’s performance started to flatten out, Bernie coerced WorldCom’s accountants to engage in a number of fraudulent activities to make net income look better than it really was and thus prop up the stock price. One of these frauds involved treating $7 billion of line costs as capital expenditures. The line costs, which were rental fees paid to other phone companies to use their phone lines, had always been properly expensed in previous years. Capitalization delayed expense recognition to future periods and thus boosted current-period profits.
Total take: $7 billion
The Missing Controls
Independent internal verification. A fraud of this size should have been detected by a routine comparison of the actual physical assets with the list of physical assets shown in the accounting records.
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To Buy or Lease?
A lease is a contractual agreement in which the owner of an asset (lessor) allows another party (lessee) to use the asset for a period of time at an agreed price.
Some advantages of leasing
Reduced risk of obsolescence.
Little or no down payment.
Shared tax advantages.
Assets and liabilities not reported.
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Accounting Across the Organization (1 of 2)
Many U.S. Firms Use Leases
Leasing is big business for U.S. companies. For example, in a recent year leasing accounted for about 33% of all business investment ($264 billion). Who does the most leasing? Interestingly, major banks such as Continental Bank, J.P. Morgan Leasing, and US Bancorp Equipment Finance are the major lessors. Also, many companies have established separate leasing companies, such as Boeing Capital Corporation, Dell Financial Services, and John Deere Capital Corporation. As an example of the magnitude of leasing, leased planes account for nearly 40% of the U.S. fleet of commercial airlines. Lease Finance Corporation in Los Angeles owns more planes than any airline in the world. Leasing is also becoming increasingly common in the hotel industry. Marriott, Hilton, and InterContinental are increasingly choosing to lease hotels that are owned by someone else.
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L O 2: Apply Depreciation Methods to Plant Assets
Depreciation
Process of allocating to expense the cost of a plant asset over its useful life in a rational and systematic manner.
Process of cost allocation, not asset valuation.
Applies to land improvements, buildings, and equipment, not land.
Depreciable, because the revenue-producing ability of asset will decline over the asset’s useful life.
▼ Helpful Hint
Land does not depreciate because it does not wear out.
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Factors in Computing Depreciation
▼ Helpful Hint
Depreciation expense is reported on the income statement. Accumulated depreciation is reported on the balance sheet as a deduction from plant assets.
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Depreciation Methods (1 of 2)
Management selects the method it believes best measures an asset’s contribution to revenue over its useful life.
Examples include:
Straight-line method.
Declining-balance method.
Units-of-activity method.
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Depreciation Methods (2 of 2)
Illustration: Bill’s Pizzas purchased a small delivery truck on January 1, 2017.
| Cost | $13,000 |
| Expected salvage value | $1,000 |
| Estimated useful life (in years) | 5 |
| Estimated useful life (in miles) | 100,000 |
Required: Compute depreciation using the following.
(a) Straight-Line. (b) Units-of-Activity. (c) Declining-Balance.
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Straight-Line Method (1 of 3)
Expense is same amount for each year.
Depreciable cost = Cost less salvage value.
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Straight-Line Method (2 of 3)
Illustration:
End of Year
| Year | Depreciable Cost | × | Rate | = | Annual Expense | Accum. Deprec. | Book Value |
| 2017 | $ 12,000 | Blank | 20% | Blank | $ 2,400 | $ 2,400 | $ 10,600 |
| 2018 | 12,000 | Blank | 20 | Blank | 2,400 | 4,800 | 8,200 |
| 2019 | 12,000 | Blank | 20 | Blank | 2,400 | 7,200 | 5,800 |
| 2020 | 12,000 | Blank | 20 | Blank | 2,400 | 9,600 | 3,400 |
| 2021 | 12,000 | Blank | 20 | Blank | 2,400 | 12,000 | 1,000 |
2017 Journal Entry
Depreciation Expense
2,400
Accumulated Depreciation
2,400
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Straight-Line Method (3 of 3)
Partial Year
Illustration: Assume the delivery truck was purchased on April 1, 2017.
| Year | Depreciable Cost | Blank | Rate | Blank | Annual Expense | Blank | Partial Year | Blank | Current Year Expense | Accum Deprec. |
| 2017 | $12,000 | × | 20% | = | $ 2,400 | × | 9/12 | = | $ 1,800 | $1,800 |
| 2018 | 12,000 | × | 20% | = | 2,400 | Blank | Blank | Blank | 2,400 | 4,200 |
| 2019 | 12,000 | × | 20% | = | 2,400 | Blank | Blank | Blank | 2,400 | 6,600 |
| 2020 | 12,000 | × | 20% | = | 2,400 | Blank | Blank | Blank | 2,400 | 9,000 |
| 2021 | 12,000 | × | 20% | = | 2,400 | Blank | Blank | Blank | 2,400 | 11,400 |
| 2022 | 12,000 | × | 20% | = | 2,400 | × | 3/12 | = | 600 | 12,000 |
| Blank | Blank | Blank | Blank | Blank | Blank | Blank | Blank | Blank | $12,000 | Blank |
Journal entry:
2017
Depreciation Expense
1,800
Accumulated Depreciation
1,800
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Declining-Balance Method (1 of 3)
Accelerated method.
Decreasing annual depreciation expense over the asset’s useful life.
Double declining-balance rate is double the straight-line rate.
Rate applied to book value.
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Declining-Balance Method (2 of 3)
Illustration:
End of Year
| Year | Beginning Book value | × | Declining Balance Rate | = | Annual Expense | Accum. Deprec. | Book Value |
| 2017 | 13,000 | Blank | 40% | Blank | $ 5,200 | $ 5,200 | $ 7,600 |
| 2018 | 7,800 | Blank | 40 | Blank | 3,120 | 8,320 | 4,680 |
| 2019 | 4,680 | Blank | 40 | Blank | 1,872 | 10,192 | 2,808 |
| 2020 | 2,808 | Blank | 40 | Blank | 1,123 | 11,315 | 1,685 |
| 2021 | 1,685 | Blank | 40 | Blank | 685* | 12,000 | 1,000 |
2017 Journal Entry
Depreciation Expense
5,200
Accumulated Depreciation
5,200
* Computation of $674 ($1,685 x 40%) is adjusted to $685.
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Declining-Balance Method (3 of 3)
Illustration: Partial Year Purchased on 4/1/17
End of the year
| Year | Beginning Book value | Blank | Declining Balance Rate | Blank | Annual Expense | Blank | Partial Year | Blank | Current Year Expense | Accum. Deprec. |
| 2017 | $13,000 | × | 40% | = | $ 5,200 | × | 9/12 | = | $ 3,900 | $ 3,900 |
| 2018 | 9,100 | × | 40% | = | 3,640 | Blank | Blank | Blank | 3,640 | 7,540 |
| 2019 | 5,460 | × | 40% | = | 2,184 | Blank | Blank | Blank | 2,184 | 9,724 |
| 2020 | 3,276 | × | 40% | = | 1,310 | Blank | Blank | Blank | 1,310 | 11,034 |
| 2021 | 1,966 | × | 40% | = | 786 | Blank | Blank | Blank | 786 | 11,820 |
| 2022 | 1,180 | × | 40% | = | 472 | × | plug | Implies 180 | 12,000 | |
| Blank | Blank | Blank | Blank | Blank | Blank | Blank | Blank | Blank | $12,000 | Blank |
Journal entry:
2017
Depreciation Expense
3,900
Accumulated Depreciation
3,900
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Units-of-Activity Method (1 of 3)
Companies estimate total units of activity to calculate depreciation cost per unit.
Expense varies based on units of activity.
Depreciable cost is cost less salvage value.
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Units-of-Activity Method (2 of 3)
Illustration:
End of Year
| Year | Miles Driven | × | Rate per Mile | = | Annual Expense | Accum. Deprec. | Book Value |
| 2017 | 15,000 | Blank | $0.12 | Blank | $ 1,800 | $ 1,800 | $ 11,200 |
| 2018 | 30,000 | Blank | 0.12 | Blank | 3,600 | 5,400 | 7,600 |
| 2019 | 20,000 | Blank | 0.12 | Blank | 2,400 | 7,800 | 5,200 |
| 2020 | 25,000 | Blank | 0.12 | Blank | 3,000 | 10,800 | 2,200 |
| 2021 | 10,000 | Blank | 0.12 | Blank | 1,200 | 12,000 | 1,000 |
2017 Journal Entry
Depreciation Expense
1,800
Accumulated Depreciation
1,800
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Management’s Choice (1 of 2)
| Year | Straight-Line | Declining-Balance | Units-of-Activity |
| 2017 | $ 2,400 | $ 5,200 | $ 1,800 |
| 2018 | 2,400 | 3,120 | 3,600 |
| 2019 | 2,400 | 1,872 | 2,400 |
| 2020 | 2,400 | 1,123 | 3,000 |
| 2021 | 2,400 | 685 | 1,200 |
| Blank | $12,000 | $12,000 | $12,000 |
Annual depreciation expense varies considerably among the methods, but total depreciation expense is the same ($12,000) for the five-year period.
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Management’s Choice (2 of 2)
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Depreciation and Income Taxes
I R S does not require taxpayer to use the same depreciation method on the tax return that is used in preparing financial statements.
I R S requires the straight-line method or a special accelerated-depreciation method called the Modified Accelerated Cost Recovery System (M A C R S).
M A C R S is NOT acceptable under G A A P.
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Depreciation Disclosure in the Notes
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Revising Periodic Depreciation (1 of 4)
Accounted for in the period of change and future periods (Change in Estimate).
Not handled retrospectively.
Not considered error.
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Revising Periodic Depreciation (2 of 4)
Illustration: Arcadia HS, purchased equipment for $510,000 which was estimated to have a useful life of 10 years with a salvage value of $10,000 at the end of that time. Depreciation has been recorded for 7 years on a straight-line basis. In 2017 (year 8), it is determined that the total estimated life should be 15 years with a salvage value of $5,000 at the end of that time.
Questions:
What is the journal entry to correct the prior years’ depreciation?
No Entry Required
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Revising Periodic Depreciation (3 of 4)
Calculate the depreciation expense for 2017.
| Equipment cost | $510,000 |
| Salvage value | − 10,000 |
| Depreciable base | 500,000 |
| Useful life (original) | 10 years |
| Annual depreciation | $ 50,000 |
$ 50,000 × 7 years = $350,000
First, establish NBV at date of change in estimate.
After 7 years
Balance Sheet (Dec. 31, 2016)
| Plant Assets: | |
| Equipment | $510,000 |
| Accumulated depreciation | 350,000 |
| Net book value (NBV) | $160,000 |
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Revising Periodic Depreciation (4 of 4)
| Net book value | $160,000 |
| Salvage value (new) | 5,000 |
| Depreciable base | 155,000 |
| Useful life remaining | 8 years |
| Annual depreciation | $ 19,375 |
Depreciation Expense calculation for 2017.
Journal entry for 2017 and future years.
Depreciation Expense
19,375
Accumulated Depreciation
19,375
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Impairments
Permanent decline in the fair value of an asset.
So as not to overstate the asset on the books, the company writes the asset down to its new fair value during the year in which the decline in value occurs.
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Do It! 2b: Revised Depreciation
Chambers Corporation purchased a piece of equipment for $36,000. It estimated a 6-year life and $6,000 salvage value. Thus, straight-line depreciation was $5,000 per year [($36,000 − $6,000) ÷ 6]. At the end of year three (before the depreciation adjustment), it estimated the new total life to be 10 years and the new salvage value to be $2,000. Compute the revised depreciation.
Original depreciation expense = [($36,000 − $6,000) ÷ 6] = $5,000
Accumulated depreciation after 2 years = 2 × $5,000 = $10,000
Book value = $36,000 − $10,000 = $26,000
| Book value after 2 years of depreciation | $26,000 |
| Less: New salvage value | 2,000 |
| Depreciable cost | $24,000 |
| Remaining useful life | 8 years |
| Revised annual depreciation ($24,000 ÷ 8) | $ 3,000 |
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L O 3: Explain How to Account for the Disposal of Plant Assets
Companies dispose of plant assets in three ways —Retirement, Sale, or Exchange.
Record depreciation up to the date of disposal.
Eliminate asset by (1) debiting Accumulated Depreciation, and (2) crediting the asset account.
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Sale of Plant Assets (1 of 4)
Compare the book value of the asset with the proceeds received from the sale.
If proceeds exceed the book value, a gain on disposal occurs.
If proceeds are less than the book value, a loss on disposal occurs.
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Sale of Plant Assets (2 of 4)
Illustration: On July 1, 2017, Wright Company sells office furniture for $16,000 f January 1, 2017, it had accumulated depreciation of $41,000. Depreciation for the first six months of 2017 icash. The office furniture originally cost $60,000. As os $8,000. Prepare the journal entry to record depreciation expense up to the date of sale, July 1.
Depreciation Expense
8,000
Accumulated Depreciation—Equipment
8,000
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Sale of Plant Assets (3 of 4)
| Cost of office furniture | $60,000 |
| Less: Accumulated depreciation ($41, 000 + $8,000) | 49,000 |
| Book value at date of disposal | 11,000 |
| Proceeds from sale | 16.000 |
| Gain on disposal of plant asset | $ 5,000 |
Illustration: Wright records the sale as follows on July 1.
Cash
16,000
Accumulated Depreciation—Equipment
49,000
Equipment
60,000
Gain on Disposal of Plant Assets
5,000
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Sale of Plant Assets (4 of 4)
Illustration: Assume that instead of selling the office furniture for $16,000, Wright sells it for $9,000.
| Cost of office furniture | $60,000 |
| Less: Accumulated depreciation | 49,000 |
| Book value at date of disposal | 11.000 |
| Proceeds from sale | 9,000 |
| Loss on disposal of plant asset | $ 2,000 |
Cash
9,000
Accumulated Depreciation—Equipment
49,000
Loss on Disposal of Plant Assets
2,000
Equipment
60,000
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Retirement of Plant Assets
No cash is received.
Decrease (debit) Accumulated Depreciation for the full amount of depreciation taken over the life of the asset.
Decrease (credit) the asset account for the original cost of the asset.
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Do It! 3: Plant Asset Disposal (1 of 2)
Overland Trucking has an old truck that cost $30,000 and has accumulated depreciation of $16,000. Assume two different situations:
The company sells the old truck for $17,000 cash.
The truck is worthless, so the company simply retires it.
What entry should Overland use to record scenario 1?
Cash
17,000
Accumulated Depreciation—Equipment
16,000
Equipment
30,000
Gain on Disposal of Plant Assets
3,000
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Do It! 3: Plant Asset Disposal (2 of 2)
Overland Trucking has an old truck that cost $30,000 and has accumulated depreciation of $16,000. Assume two different situations:
The company sells the old truck for $17,000 cash.
The truck is worthless, so the company simply retires it.
What entry should Overland use to record scenario 2?
Accumulated Depreciation—Equipment
16,000
Loss on Disposal of Plant Assets
14,000
Equipment
30,000
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L O 4: Identify the Basic Issues Related to Reporting Intangible Assets
Intangible assets are rights, privileges, and competitive advantages that result from ownership of long-lived assets that do not possess physical substance.
Limited life or an indefinite life.
Common types of intangibles:
Patents
Copyrights
Franchises or licenses
Trademarks
Trade names
Goodwill
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Accounting For Intangibles
Limited-Life Intangibles:
Amortize to expense.
Credit asset account or accumulated amortization.
Indefinite-Life Intangibles:
No foreseeable limit on time the asset is expected to provide cash flows.
No amortization.
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Types of Intangibles (1 of 7)
Patents
Exclusive right to manufacture, sell, or otherwise control an invention for a period of 20 years from the date of the grant.
Capitalize costs of purchasing a patent and amortize over its 20-year life or its useful life, whichever is shorter.
Expense any R&D costs in developing a patent.
Legal fees incurred successfully defending a patent are capitalized to Patent account.
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Types of Intangibles (2 of 7)
Illustration: National Labs purchases a patent at a cost of $60,000 on June 30. National estimates the useful life of the patent to be eight years. Prepare the journal entry to record the amortization for the six-month period ended December 31.
Cost
$60,000
Useful life
Annual expense
$ 7,500
6 months
Amortization
Dec. 31
Amortization Expense
3,750
Patents
3,750
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Types of Intangibles (3 of 7)
Research and Development Costs
Expenditures that may lead to
patents,
copyrights,
new processes, and
new products.
All R&D costs are expensed when incurred.
▼ Helpful Hint
Research and development costs are not intangible costs, but because these expenditures may lead to patents and copyrights, we discuss them in this section.
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Types of Intangibles (4 of 7)
Copyrights
Give the owner the exclusive right to reproduce and sell an artistic or published work.
Granted for the life of the creator plus 70 years.
Capitalize costs of acquiring and defending it.
Amortized to expense over useful life.
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Types of Intangibles (5 of 7)
Trademarks and Trade Names
Word, phrase, jingle, or symbol that distinguishes or identifies a particular enterprise or product.
Wheaties, Monopoly, Sunkist, Kleenex, Coca-Cola, Big Mac, and Jeep.
Legal protection for indefinite number of 20 year renewal periods.
Capitalize acquisition costs.
No amortization.
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Types of Intangibles (6 of 7)
Franchises
Contractual arrangement between a franchisor and a franchisee.
Toyota, Shell, Subway, and Marriott are franchises.
Franchise (or license) with a limited life should be amortized to expense over the life of the franchise.
Franchise with an indefinite life should be carried at cost and not amortized.
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Types of Intangibles (7 of 7)
Goodwill
Includes exceptional management, desirable location, good customer relations, skilled employees, high-quality products, etc.
Only recorded when an entire business is purchased.
Goodwill is recorded as the excess of ...
purchase price over
the FMV of the identifiable net assets acquired.
Internally created goodwill should not be capitalized.
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Do It! 4: Classification Concepts (1 of 2)
Match the term most directly associated with each statement.
| Copyright | Amortization |
| Intangible assets | Franchise |
| Research and development costs | Blank |
The allocation to expense of the cost of an intangible asset over the asset’s useful life.
Amortization
Rights, privileges, and competitive advantages that result from the ownership of long-lived assets that do not possess physical substance.
Intangible assets
An exclusive right granted by the federal government to reproduce and sell an artistic or published work.
Copyright
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Do It! 4: Classification Concepts (2 of 2)
Match the term most directly associated with each statement.
| Copyright | Amortization |
| Intangible assets | Franchise |
| Research and development costs | Blank |
A right to szell certain products or services or to use certain trademarks or trade names within a designated geographic area.
Franchise
Costs incurred by a company that often lead to patents or new products. These costs must be expensed as incurred.
Research and development costs
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L O 5: Discuss How Long-Lived Assets Are Reported and Analyzed
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Analysis 1
Return on Assets indicates the amount of net income generated by each dollar of assets.
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Accounting Across the Organization (2 of 2)
Marketing R O I as Profit Indicator
Marketing executives use the basic finance concept underlying return on assets to determine “marketing return on investment (R O I).” They calculate marketing R O I as the profit generated by a marketing initiative divided by the investment in that initiative. It can be tricky to determine what to include in the “investment” amount and how to attribute profit to a particular marketing initiative. However, many firms feel that measuring marketing R O I is worth the effort because it allows managers to evaluate the relative effectiveness of various programs. In addition, it helps quantify the benefits that marketing provides to the organization. In periods of tight budgets, the marketing R O I number can provide particularly valuable evidence to help a marketing manager avoid budget cuts.
Source: James O. Mitchel, “Marketing R O I,” LIMRA’s Market Facts Quarterly (Summer 2004), p. 15.
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Analysis 2 (1 of 3)
Asset Turnover indicates how efficiently a company uses its assets to generate sales.
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Analysis 2 (2 of 3)
Profit Margin Revisited
Profit margin tells how effective a company is in turning its sales into income—that is, how much income each dollar of sales provides.
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Analysis 2 (3 of 3)
Profit Margin Revisited
Southwest was more effective at generating sales from its assets, while JetBlue was better at deriving profit from its sales.
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Do It! 5: Asset Turnover
Paramour Company reported net income of $180,000, net sales of $420,000, and had total assets of $460,000 on January 1, 2017, and total assets on December 31, 2017, of $540,000. Determine Paramour’s asset turnover for 2017.
Solution
The asset turnover is computed as follows.
Net Sales ÷ Average Total Assets = Asset Turnover
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L O 6: Appendix 9A: Compute Periodic Depreciation Using the Declining-Balance Method and the Units-Of-Activity Method
Previously illustrated in Learning Objective 2.
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A Look at I F R S-L O-7: Compare the Accounting For Long-lived Assets Under G A A P and I F R S
Key Points
Similarities
The definition for plant assets for both I F R S and G A A P is essentially the same.
Both I F R S and G A A P follow the historical cost principle when accounting for property, plant, and equipment at date of acquisition. Cost consists of all expenditures necessary to acquire the asset and make it ready for its intended use.
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A Look at I F R S (1 of 10)
Similarities
Under both I F R S and G A A P, interest costs incurred during construction are capitalized. Recently, IFRS converged to GAAP requirements in this area.
The accounting for subsequent expenditures (such as ordinary repairs and additions) is essentially the same under IFRS and G A A P.
I F R S also views depreciation as an allocation of cost over an asset’s useful life. IFRS permits the same depreciation methods (e.g., straight-line, accelerated, and units-of-activity) as G A A P.
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A Look at I F R S (2 of 10)
Similarities
Under both G A A P and I F R S, changes in the depreciation method used and changes in useful life are handled in current and future periods. Prior periods are not affected. G A A P recently conformed to international standards in the accounting for changes in depreciation methods.
The accounting for plant asset disposals is essentially the same under I F R S and G A A P.
The definition of intangible assets is essentially the same under I F R S and G A A P
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A Look at I F R S (3 of 10)
Similarities
The accounting for exchanges of nonmonetary assets has recently converged between I F R S and G A A P. G A A P now requires that gains on exchanges of nonmonetary assets be recognized if the exchange has commercial substance. This is the same framework used in I F R S.
Differences
I F R S uses the term residual value rather than salvage value to refer to an owner’s estimate of an asset’s value at the end of its useful life for that owner.
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A Look at I F R S (4 of 10)
Differences
I F R S allows companies to revalue plant assets to fair value at the reporting date. Companies that choose to use the revaluation framework must follow revaluation procedures. If revaluation is used, it must be applied to all assets in a class of assets. Assets that are experiencing rapid price changes must be revalued on an annual basis, otherwise less frequent revaluation is acceptable.
I F R S requires component depreciation. Component depreciation specifies that any significant parts of a depreciable asset that have different estimated useful lives should be separately depreciated. Component depreciation is allowed under G A A P but is seldom used.
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A Look at I F R S (5 of 10)
Differences
As in G A A P, under I F R S the costs associated with research and development are segregated into the two components. Costs in the research phase are always expensed under both I F R S and G A A P. Under I F R S , however, costs in the development phase are capitalized as Development Costs once technological feasibility is achieved.
I F R S permits revaluation of intangible assets (except for goodwill). G A A P prohibits revaluation of intangible assets.
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A Look at I F R S (6 of 10)
Looking To The Future
The I A S B and F A S B have identified a project that would consider expanded recognition of internally generated intangible assets. I F R S permits more recognition of intangibles compared to G A A P.
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A Look at I F R S (7 of 10)
I F R S Practice
Which of the following statements is correct?
a) Both I F R S and G A A P permit revaluation of property, plant, and equipment and intangible assets (except for goodwill).
b) IFRS permits revaluation of property, plant, and equipment and intangible assets (except for goodwill).
c) Both I F R S and G A A P permit revaluation of property, plant, and equipment but not intangible assets.
d) G A A P permits revaluation of property, plant, and equipment but not intangible assets.
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A Look at I F R S (8 of 10)
I F R S Practice
Which of the following statements is correct?
a) Both I F R S and G A A P permit revaluation of property, plant, and equipment and intangible assets (except for goodwill).
b) IFRS permits revaluation of property, plant, and equipment and intangible assets (except for goodwill).
c) Both I F R S and G A A P permit revaluation of property, plant, and equipment but not intangible assets.
d) G A A P permits revaluation of property, plant, and equipment but not intangible assets.
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A Look at I F R S (9 of 10)
I F R S Practice
Research and development costs are:
a) expensed under G A A P.
b) expensed under I F R S.
c) expensed under both G A A P and I F R S.
d) None of the above.
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A Look at I F R S (10 of 10)
I F R S Practice
Research and development costs are:
a) expensed under G A A P.
b) expensed under I F R S.
c) expensed under both G A A P and I F R S.
d) None of the above.
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Copyright
Copyright © 2017 John Wiley & Sons, Inc.
All rights reserved. Reproduction or translation of this work beyond that permitted in Section 117 of the 1976 United States Act without the express written permission of the copyright owner is unlawful. Request for further information should be addressed to the Permissions Department, John Wiley & Sons, Inc. The purchaser may make back-up copies for his/her own use only and not for distribution or resale. The Publisher assumes no responsibility for errors, omissions, or damages, caused by the use of these programs or from the use of the information contained herein.
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$115,000
$23,820
$12,000
$12,000
$160,000
$ 19,375
$24,000
$3,000
$ 5,000
$ 2,000
÷ 8
× 6/12
$ 3,750
$460,000$540,000
$420,000.84
2
+
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