Tech

Chapter 11 – Proofreading Exercise

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One of the key elements in technology management is that it focuses on strategy. Strategy

can be define as the pattern of decisions that determines and revels the organization’s

plans to meet the needs of it’s stakeholders. Strategic planning, by contrast, is the

process whereby the firm identifies the goals and objectives that will help it achieve

the future that is has envisioned. Developing a strategic plan is not easy, since the

process requires that decision makers understand how certain factors effect the

organization and the marketplace, their customers expectation for the organization’s

goods and services, and a host of other concerns.

That said, strategic planning is one of the key to organizational success. One of the

primary objectives of strategic planning is to make sure that the organization’s

learning objectives are allayed with there strategic direction, since it can be argued

that a firm simply cannot expect to succeed without this alignment. This is one of the

reasons why so much has been written on strategic planning and on executing the

strategic plan. It’s clearly important, but it’s also quite difficult to do.

One of the reasons why these plans are so difficult to implement is that there are so

many initial conditions that need to be satiated before a plan can be put into affect.

The firm needs senior leaders that are expensively involved in the strategic process,

they need to create an environment that nurtures performance leadership, and they

need to have a firm understanding of the firm’s internal and external environments.