Barneys packet
For Immediate Release
Media Contact:
Kai Kaye
917-672-6362
kai.Kaye@icloud.com
BARNEYS NEW YORK INTRODUCE LIMITED “LAST BARNEYS” COLLECTION
New York, New York, October 9, 2019 — Barneys New York, an American chain of luxury department stores, will introduce “Last Barneys”, a new line and last winter season exclusive collection of jewelry and accessories at selected stores on November 1.
The limited edition collection of 500 accessories and 1055 jewelry includes a classic metal made Barneys New York logo inside every accessories and print on the jewelry. Limited number prints are on each price of jewelry.
The price ranges from $260 for duvet gloves to 6000$ for diamond charm bracelets. The exclusive Last Barneys collection will be available at the flagship stores in New York and Las Vegas. “This project is something new and exciting for Barneys New York. It translate the classic luxury Barneys design to a new fashionable product line,” said Matthew Mazzucca, Barneys Creative Director and Senior Vice-President.
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The jewelry line mixes materials such as gold, marble, palladium, titanium, silver and tungsten. This collection includes a classic Barneys color palette consisting of black, white and marble. “Last Barneys” collection wants to express gratitude towards 1555 Barneys employees. Daniella Vitale, CEO of Barneys New York, said “ The Last Barneys is the best of everything — design, material, and color. We are eager to see what our ‘Barneys People’ think.
Gigi Ferranti, designer for GiGi Ferranti Jewelry, said, “infusing a luxury brand into the jewelry market is not an easy task, but Barneys did it effortlessly. This collection shows what fashion is all about.”
According to Global market analysis, 95 percent of people wear jewelry on their daily basis and that 85 percent of them prefer purchase luxury jewelry. McKinsey reports that jewelry industry annual global sales of $163 billion are expected to grow at a healthy clip of 5 to 6 percent each year, totaling $275 billion by 2020.
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Note to editor: Contact Kai Kaye if you have any further question concerning “The Last Barneys” or visit https://www.barneys.com for basic information on the new line