| | | BASIC BALANCED SCORECARD TEMPLATE | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 3 |
| | | COMPANY B |
| | | ADDRESS | [Insert text | | | | CITY | | Orlando | | STATE | | ZIP |
| | | | STRATEGIC OBJECTIVES | KEY PERFORMANCE INDICATORS | | TARGETS | | | | INITIATIVES |
| | | | | | | 2021 | 2022 | 2023 | | PROGRAMS/INITIATIVES | | | BUDGETS |
| | | FINANCIAL | To increase cash positioning | Annual growth | | 4% | 5% | 6% | | N/A | | | N/A |
| | | | The increase annual revenues |
| | | | To increase its annula growth | Net profit margin | | 6% | 7% | 8% |
| | | | To imporve its profit margin |
| | | CUSTOMER | To increase consumer segment | Consumer retention | | 40% | 41% | 42% | | Show the consumer the rewarding systems Airline parnerships programs | | | $ 5000.00 $20,000.000 |
| | | | To increase conmuser retention |
| | | | Increase seat occupacy | Avarage seat occupacy rate | | 62% | 62.50% | 63% |
| | | INTERNAL PROCESSES | Maximize airline growth | Annual growth | | 4% | 4.50% | 5% | | Risk managenet initiatives Benchmarking and oursourcing consumers and services (Community) service initiatives (Incresing) join with companies for better consumer services | | | $1000.00 $2000.00 $4000.00 $2000.00 |
| | | | Increase allinace and partnerships |
| | | | Increase the support from the public | Destination sites | | 8 | 10 | 12 |
| | | | Increase the reliabiliity in services |
| | | | Implement the new strategy on efficiency |
| | | LEARNING | | | | | | | | Development of employee training Developing leadership training programs Joint venture initives | | | $2000.00 $3000.00 $4000.00 |
| | | | Narture the emeployee performance | Employee training programs | | 2 | 3 | 4 |
| | | | Increase business relations in every aspect | number of joint ventures | | 4 | 6 | 8 |
| | | | Maximise the skill set |