Report writing
Assignment 3
1.
(a). Yes, the provided website is well organized. The provided website represents Apple Inc. It is a multinational technology company. This American Company is considered one of the top technology company in all over the world (Arocha, 2017).
A well organized always represent the brand of a website, determine the call to action, and target the audience. In the given website, we clearly notice this feature. After visiting the first time on this website everyone can understand the brand of the website with the help of the logo provided at the top of the page. After that visitors can easily realize what type of product and services this website use to offer. Visitors can easily understand that it is an online brand shop of Apple Inc. A well-organized website has a land page for all time of the component available website, and this website also has a land page for every component. This website also has a home, about, contact, and blog page option which is the characteristics of a well-organized website.
In this screenshot we can clearly understand that the website's brand is Apple Inc. In this screen shot we can notice the land page of every single component.
(b). This website's design is pretty good, but if I have an opportunity to rebuilt the site then I use to work on the loading speed, meta title, visual experience of the audience, product description, and page content.
(c) We can notice the products available in the market on this website. As Apple is one of the greatest technology companies, we expect innovation from them and they regularly innovate new products and services. We want them can put some hints for the next innovative product on the website or innovative technology concept on their website.
2. Blueprint for Apple:
3. Wireframe of the website:
In this part of the task we create a wireframe for the home page of the given website (Guthrie, 2018).
The link of wireframe is given below:
https://wireframe.cc/pro/pp/920b078ea289498#1
4.
Usability Test Plan(Liu, Cruz & Rincon, 2019):
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Functions |
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Product under test |
The product which is in under test is the newly constructed website of Apple.com. |
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Test objectives |
· Main goal of this test is to determine the audience interfere with this website. · Attract more customer by visual representation and branding. · Concerning audience about new products and services. |
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Business Case |
Reason behind this test is to boost the footfall of audience and enlarge the business of the website. Benefits of this test are included that we can assume the fault and adjust the fault. Also we can check the capability of this website. |
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Participants |
6 to 8 participants recruited via plan. All participants must aware about the main objectives and purpose of the test. |
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Equipment |
Laptop with eye tracking software and Morae test software. All sessions will be recorded to digital video. We will log usability problems and measure task completion rate and time on task |
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Test tasks |
Test all the function work properly in web page, audience can easy handle and understand the content, and check the visual representation functioning accurately. |
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Responsibilities |
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Location & Date |
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Procedure of the test:
Reference:
Arocha, J. B. (2017). Getting to the Core: A Case Study on the Company Culture of Apple Inc.
Guthrie, G. (2018). 8 must-see wireframe examples to inspire your next design. retrieve from https://cacoo.com/blog/8-must-see-wireframe-examples-inspire-next-design/
Liu, L., Cruz, A. M., & Rincon, A. M. R. (2019). Technology Acceptance, Adoption, and Usability: Arriving at Consistent Terminologies and Measurement Approaches. Everyday Technologies in Healthcare, 319.
0-5 min Welcome/consent form
5-10 min Pre-test interview
10-45 min carry out the tasks
45-50 min post-test questionnaire
50-55 min post-test interview