Write a sales letter

CMNS 125: Fall 2019 Assignment 6: Sales Letter Question 9 (p. 321)

As owner of the Swiftcycle Courier Services, write a sales letter to prospective customer Florian Heinz, president of Frontier Equity Mutual. Your ten-year-old company provides bicycle courier services at competitive rates to a large number of businesses, including six other tenants in First Canadian Place in downtown Toronto’s financial district, where the head office of Frontier Equity Mutual is located.

For the next three months, you are offering an introductory special to new clients, which entitles them to a 15 per cent discount on all envelope and small-package courier services. Your radio-dispatched delivery personnel are fully bonded and are experts at time-critical delivery. Online ordering is also one of the services you offer. Size up your prospect, then write a letter to Florian Heinz (make up any additional details you might require).

Instructions:

Write a sales letter, using full-block letter style, without letterhead, using the standard elements of a business letter.

Word-process all written work. Business documents should be single-spaced, flush with the left margin (i.e., no tabs), with one blank line between paragraphs. You should use Times New Roman 12, Arial 10, Calibri 11, or a similar font.

Students must submit Assignments in one of the following electronic formats:

• Microsoft Word: file extension “.docx” (preferred)

• Microsoft Word (1997-2003): file extension “.doc” (acceptable)

Please upload your assignment to Blackboard. All assignments are due by next Thursday at 10 a.m.