Assignment1.docx

Assignment 1:  Communication Process 

Find a Web site that has an “About Us” section or a “Press Release” section.    Write a three to four (3-4) page paper addressing the following:

· Identify the Web site, the sender, and perceived receiver.

· Analyze the integrated business communication.

· Assess the media richness of the section.

· Describe how the message is framed.

· Identify opinion leaders.

· Make recommendations for improving word choice.

The format of the paper is to be as follows:

· Typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format. Microsoft Word document.

· Use headers for each of the subjects being covered, followed by your response.

· In addition to the three to four (3-4) pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructor’s name, the course title, and the date.