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PSB385ACC: Advances in Accounting and Finance
Research Methodology in PSB385ACC Context
Dr. James KwanDr. James KwanDr. James KwanDr. James Kwan PhD Finance (UWA), MBA (Strathclyde), MBA Investment & Finance (Hull), MBR (UWA), FHEA,
MSc Digital Education (Edinburgh), BAcc (NTU), SDALT, FCA (Singapore), FCPA (Aust.), MSID,
ASEAN CPA, FAIA (Acad), AMA (Aust.), ACTA, Bok TC (Harvard), CEOT (Oxford), COCD (Oxford)
Dissertation Overview
These chapters Ch. 1: Introduction
form Ch. 2: Literature Review
the proposal Ch. 3: Research Methods
(quantitative, qualitative, mixed method)
Ch. 4: Findings
Ch. 5: Summary, Conclusions,
and Recommendations
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Purpose of RM Chapter
• It is the part of the proposal or research paper that describes the methods used to collect the data
• It follows the introduction
• It allows the reader to understand how the data were collected, and to judge for himself if he thinks the methods were good
• It should be detailed enough for a good researcher to be able to replicate the study from reading the method section 3
Approaches
Conduct preliminary research and research between drafts
Approach 1: Literature first 1. Draft literature review
2. Draft methods section
3. Draft introduction
Approach 2: Introduction first 1. Draft introduction
2. Draft literature review
3. Draft methods section
Do not begin with the method.
Your research questions dictates your method,
so you need to identify your problem first.
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Your Research Objectives
• Connect your method to your identified
researchable problem.
• Choose a research design in that method to study
your research question(s)
• Describe specific data collection and analysis plans and strategies.
• Follow the university’s marking rubric. 5
Rule of Thumb
The research objective and
your research questions
dictate the method,
not the other way around.
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Good Research Questions
• The research questions form the foundation of the dissertation
• Everything done in dissertation should relate to the research questions
• Research questions will generate hypotheses in quantitative studies, provide framework for methodology in qualitative studies
• Should not be – Too narrow (“How many IPOs were listed in UK in 2016?”) – Too broad (“What is the effect of discipline on children?”) – A question that is not researchable (“What is CSR”) – A yes-no question (“Does high CEO turnover cause low morale
among employees?)
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Chapter Coverage
• It should address the following – Research context
• Country, industry, listing (e.g. Main Board vs Second Board)
– Measures • What measures were used (e.g. RIR, CGI, GRI)
• Describes the research framework/model used
– Participants/Firms • Sample size and who was in the study
– Procedure • How and where the data were obtained
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Chapter Coverage
• 3.1 Introduction
• 3.2 Research context » Country, industry, listing (e.g. Main Board vs Second
Board)
• 3.3 Research method » Quantitative (with justification), sample size and year
selection and significance (e.g. sample selected is x% of total)
» Framework used (e.g. CG Code, GRI, IFRS 15, etc.)
» Measures used (e.g. CGI, RIR, CSRI, etc)
• 3.4 Data analysis » Tabular presentation of sample data obtained
• 3.5 Summary 9
Data Collection
• Tells the reader how the data were collected
• Clearly states the sources of data
• States the sample size and how the sample
was recruited (e.g. years, country, industry)
and justification (x% of the total population)
• Who collected the data (the researcher: You!)
• May include other important details (e.g.
modified/revised CGI based on the revised
Code of CG) 10