Advertising Storyboard-APA 2-3 PAGES- 4 governmental sources needed

Screen

Visuals on Screen

Narration

Notes

1

Title Screen

2

Couple inside car dealership showroom

Jane looking at Joe: I wish I knew which car achieved the best fuel mileage

Camera focused on couple, both in focus with background showing dealership showroom

3

Couple looks at array of cars

N/A

Camera pans across the ten cars inside the showroom

4

Saleswoman walks towards couple

Jill speaking to Jane & Joe: Hello, my name is Jill. How can I help you today

Camera shows salesperson walking towards couple with quick cut to 5 at close of narration

5

Cut to couple

Jane: I am looking to purchase a car for my family but I want a car with the best fuel mileage. We are very environmentally conscience and want to do our part

Camera on couple with focus on Jane

6

Cut to Jill

Jill: That is great! Hear at ABC motors we actually only sell vehicles that are propelled by electricity. You will find the mileage numbers for our sedan are typically two to three times higher than a gasoline powered vehicle. Plus, we have zero emissions which is superior to both gasoline and hybrid vehicles

Focus on Jill and then pan across to show the sedan from various angles

7

Show sedan exterior

Jane: That is wonderful. How does the car work?

Narration occurs in background

8

3D Animation of electric motors inside sedan

Jill: Great question, tt is actually quite simple! You simply plug the car into an outlet at home which will fill the batteries with energy. When you drive the car, the energy stored in the batteries is used to power the electric motors

Image of exterior of sedan should show the plug-in location and then fade to the 3D animation of the batteries filling with energy and then the energy being used to power the electric motors

9

Cut to couple

Jane: That sounds wonderful and is very much in line with our desire to help the environment. Joe: Yes, this does seem to be the perfect option for our needs. Are their any limitations we should know about?

Focus on Jane while speaking and then Joe when speaking

10

Cut to Jill with sedan out of focus in distance

Jill: The only limitation is the range and the charge time. Given that most Americans only drive 30 miles in a day, the range of 200 miles should be more than enough. In terms of charging, that will vary depending upon the type of outlets you have at home

Focus on Jill speaking with couple

11

Cut to couple and Jill in broad shot and shaking hands

Jane: Excellent! This is just what we are looking for, now does it come in blue?

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