write a letter
SCENARIO BRIEF/ASSIGMENTS FOR FS17
情景介绍/17年度秋季
Scenario Brief: FourFiftyOne Publishing
New York City is home to some of the largest English-language book-publishing companies in the world. These publishers seek to attract the best authors and publish books to achieve financial success. Under the direction of a managing editor, the publisher oversees everything from book editing, design, art direction, production management, distribution, and marketing and promotion.
Publishers have marketing staffs that send review copies of books to journalists, create promotional materials, promote books and authors social media, and coordinate author book tours.
背景交代:四五一出版公司
世上许多的英语图书出版公司都在纽约。这些出版商都力求可以招纳到最好的作者,出版他们的图书,以期获得最大程度的出版回报。在执行主编的指导下,从图书编辑,设计,美工,到印刷发行,市场推广这一系列工作都由出版商监督管理。
出版商都有做市场推广的员工,负责发书给记者写书评,创作推广材料,宣传图书和作者的社交媒体,联系和安排作者们的图书签售会。
All of these facts are true. What follows is not, but is based on reality. These facts will be the basis for many of your writing projects this semester.
以上都是真实的。以下是基于事实但不是事实的信息。你这个学期的许多作业都会围绕着这些信息展开。
Our scenario assumes that Francis Faber, president of leading book publisher FourFiftyOne Publishing out of New York City, is publishing and promoting a ground-breaking novel by emerging author, Guy Montag. "Dumpster Fire," is a dystopian thriller that portrays a future in which people get their news from one primary network, Emoticon, where news is based purely on feelings and emotions.
我们这里假设的情景:Francis Faber 是纽约一家知名出版集团的主席,他要出版的一本书是目前炙手可热的作家Guy Montag的小说 《垃圾箱里的一团火》。据说此书惊世骇俗,是一本反乌托邦的惊悚小说。它描绘一个只能从名为Emoticon的网络获取消息,就连新闻都是纯粹基于感受和情感的未来世界。
“Dumpster Fire” will be released nationally on Dec. 12, 2017. In addition to extensive media promotion, a two-week book tour promoting the new novel is being planned to visit book stores and cafes in major cities across the U.S. The tour will conclude at Los Angeles’ famed, The Last Bookstore, with a special appearance by veteran actor Jay Sadbury, who will read the audiobook version of “The Dumpster Fire.”
《垃圾箱里的一团火》一书定于2017年12月12日在全国举行新书发布会。除了广泛的媒介宣传,策划方还安排为期两周在美国各大城市的书店和咖啡馆举办图书见面会,为这本小说造势。这一系列的图书见面会将在洛杉矶一家颇有名气的书店收尾,书店名为“最后一个书店”。届时已退出演艺界的前明星Jay Sadbury将作为客座嘉宾为读者朗诵《垃圾箱里的一团火》选段。
FourFiftyOne Publishing’s in-house marketing department will handle the promotion of “Dumpster Fire” and its author, Guy Montag. Clarisse McClellan, director of marketing, is your boss. Her contact information is clarisse.mcclellan@fourfiftyone.com and her phone number is 444-555-1111.
四五一出版公司的市场部将全面负责此书和作者Guy Montag的宣传策划。市场部主管 Clarisse McClellan 是你的老板,她的联系方式是clarisse.mcclellan@fourfiftyone.com , 联络电话是 444-555-1111。
THIS SCENARIO IS FICTIONAL. THERE IS NO NOVEL “DUMPSTER FIRE,” NO AUTHOR GUY MONTAG AND NO FOURFIFTYONE PUBLISHING.
以上情景纯属虚构。《垃圾箱里的一团火》一书并不存在,作家Guy Montag 不存在,也没有四五一这家出版公司。