INSTRUCTIONS:
FourFiftyOne Publishing’s in-house marketing department will handle the promotion of “Dumpster Fire” and its author, Guy Montag. Your job is to develop public relations materials to promote the novel and its author. (Additional details can be found in the FS17 Scenario Brief.)
For the Good News Letter worksheet and final project, we will assume that emerging author, Guy Montag’s new novel “Dumpster Fire” will be published by leading book-publisher, FourFiftyOne Publishing. The company receives approximately 5,000 manuscript submissions annually. It is a highly selective process.
Your task for Worksheet GNL and Writing Project 2 is to develop a good-news letter formalizing the terms of the publishing deal. Francis Faber, FourFiftyOne Publishing’s president, will sign the letter. It should adhere to the general format and guidelines for business letters and reflect the good-news organization and messaging strategies covered in class.
说明:
四五一出版公司的市场部将全面负责《垃圾箱里的一团火》一书和作者Guy Montag的宣传策划。你的工作是撰写相关公关材料来推广此书和作者(附加材料可在FS17背景介绍中找到)。
这篇好消息信件,我们假设新晋作家Guy Montag的这本新小说 《垃圾箱里的一团火》将由处于行业领先地位的出版公司四五一出版集团出版。这家公司每年都收到约5000份作者投稿,其筛选过程可谓万里挑一。
关于写作作业2的初稿和终稿,你的任务是撰写一封好消息信件,正式传达出版此书的交易条款,四五一出版公司的主席Francis Faber会签署这封信件。你的写作要遵循商务信函的基本格式和准则,要体现课堂上讲的好消息信件的写作框架和传达消息的策略。
Address your letter to Montag at his P.O. Box in New Hampshire: Guy Montag, P.O. Box 747, Concord, New Hampshire 03301.
你的信件投寄地址是小说作者Montag在新罕布什尔的邮箱:Guy Montag, P.O. Box 747, Concord, New Hampshire 03301.
DO NOT put your name (or Clarisse name) on the letter.
信件中不要出现你本人(也不要出现Clarisse )的名字。
This assignment includes fictional information.
这个作业包含虚构信息。