watch the video and write a brief summary of understanding of the following.

watch the video and write a brief summary of understanding of the following.

a) Describe the type of research does malcolm gladwell speaks about? 

b) how was the data for this study collected?

c) what are some of the challenges that the research team encountered

d) what are the recommendations from this research study

http://www.ted.com/talks/malcolm_gladwell_on_spaghetti_sauce

a) from this talk discuss what you learn about consumers and choice

b) what type of research shoud companies conduct after listening to Barry Schwartz?

http://www.ted.com/talks/barry_schwartz_on_the_paradox_of_choice