Starbucks Report

Develop a report about Starbucks Americas region that include the following;

Company Research and analysis

• environmental factors
• market size
• competitive analysis
• target market segmemntation

Financial Statements

• Pro Forma Income statement- bymonth for Y1- reflect seasonality sales, by years for Y2,Y3 - indicate growth
• Cash Flow Forecast- note debt payment/ additional capital expenditure/possible dividend payments,etc.; by Month for Year1, by Years for Years 2-3
• Discussion of Financial Statements- should include longer term (Years 2-5) revenue growth rates, gross profits,debt payments,capital expenditures,etc.

Internal Processes and Personnel

• Operational Issues such as staff work schedule/labour costs/facilities/raw materials/processing requirements/training.

Balanced Scorecard

• Flows logically from the above analysis.