Product Offering and Branding Plan - 600 words
I need about 600 words on the two bullets below. The product offering and branding plan using the industry and competitive analysis froma previous assignment - which is attached.
- Identify any other complementary products in the product line.
- Propose a branding strategy for your new product/service, including brand imagery and elements (name, term, symbol, design, etc.) to maximize consumer response and resonate with your chosen target market.
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