organizational_impact

Select one organization from each of the organizational types addressed in the Week Two readings—manufacturing and the service industry. Write a 700- to 1,050-word paper that includes the following: Evaluates the impact that innovation, design, and creativity (IDC) have on the strategy of the two organizations Considers processes, products, or services of your selected organizations Resources:Ch. 11, 15, & 24 of Managing Innovation, Design and Creativity Content Ch. 11: “Collaboration – Innovation in Manufacturing” The Lotus Elise Ch. 15: “The Effects of Industry and Cultural Context” Procter & Gamble and Unilever, Eurostar Ch. 24: “Innovation in the Service Industry” Middlebrook