Management information system case study
CASE STUDY QUESTIONS
1. Use the value chain and competitive forces
models to evaluate the impact of the Internet on
book publishers and book retail stores such as
B&N.
2. How are B&N and the book publishers changing
their business models to deal with the Internet
and e-book technology?
3. Will B&N’s new strategy be successful? Explain
your answer.
4. Is there anything else B&N and the book
publishers should be doing to stimulate more
business?
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