Logestic
Half Century of Supply Chain Management at Wal-Mart
Ivey Publishing
In solving the case, you should at least address the following questions:
1. As James Neuhausen, what is your analysis of Wal-Mart’s supply chain? Are the company’s supply chain capabilities still a source of competitive advantage? Why or why not?
2. How is Wal-Mart doing? How does it compare to its competitors?
3. As Johnny Dobbs, what recommendations would you make to the chief executive officer (CEO)? Where do you see the opportunities for Wal-Mart in its global supply chain?
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