IKEA paper
The paper about IKEA company , It should be 14-16 pages but not exceed 18 pages (double-space, using a 12 point font, and one-inch margins throughout the entire manuscript), all-inclusive (i.e., the title page, abstract, references, etc.). All pages, save the title page, should include pagination. Page numbers should appear centered at the bottom of each page.
For the project, you may have to use many sources (e.g., cases, books, and articles). Therefore, when submitting the final paper, you must list all the sources you have referred to in the reference section; failure to do so will lead to at least 15% deduction from the project grade. To write the term paper, students are required to use the chosen company’s website and its quarterly and annual reports (if available) as major resources. In addition, students are also required to generate information through a third party sources, including relevant business case studies on the company, and possibly academic articles specifically on the chosen firm. For the convenience of your understanding and analysis, such articles can be found from high-quality practitioneroriented academic journals such as Harvard Business Review, California Management Review, Business Horizons, Thunderbird International Business Review, and Academy of Management Perspective. Moreover, you can also refer to such business journals as Business Week, Fortune, Forbes, the Wall Street Journal, the Economist, and quality internet international business (IB) sources for further information about the chosen company. The above mentioned reference sources (including full articles) can be accessed largely through the University library’s Research Databases such as Business Source Complete.
Regarding the final paper, while you can certainly tailor it to best fit your particular situation, normally YOU must have the following important parts (which could be demonstrated from some
of the sample publications by the instructor):
1) Title Page – Put at the first page of the manuscript, including the title of the paper and
your contact information.
2) The second page of the manuscript should include the title of the manuscript, an abstract
of 175 to 200 words, and four to six keywords that accurately reflect the content of the
manuscript.
3) Introduction – Normally one or two paragraphs; state the chosen company; introduce
the topic and overall information of your paper; try to attract the reader’s interests.
4) Main Section – This is the most important and also the most challenging part of your
paper. In this part, you are required to categorize your research results under three to five
subtitles in order to aid readability; under each subtitle you must deal with the same or similar
topic. Besides presenting the important IB strategic activities regarding the company, you
should concentrate on analyzing the collected information and data particularly by using the
knowledge, theories, and principles that you have learnt from the class and the course package.
For example, you should analyze how the firm strategically deals with a variety of political,
economic, legal, and cultural issues when it is engaged in global business activities (e.g.,
exporting, importing, licensing, or foreign investment) in different countries. You should also
analyze and evaluate what kind of modes of foreign entry, international strategies,
organizational structure, and HR strategies that the firm adopts while it is engaged in business
activities abroad.
While you analyze those issues, you should try to indicate clearly how they are related to the
international business strategy concepts, principles, and possibly other real cases or companies
we have leant from the case studies and the class lectures, and specify which page, which
figure, or which exhibit in the course package (if available). More relevantly, you should focus
on analyzing a couple of critically important aspects you have found from your research
efforts. And do NOT try to deal with everything. If you intend to cover everything, you are
most likely to turn out to cover nothing. Please keep this proverb in mind, “Do one thing and
do it well”.
5) Conclusion – Summarize the crucial elements of your paper, clearly state what you have
learnt from the project, apply to other relevant business circumstances, and present your points
of view by use of “argumentative statements”.
6) References and Appendices (if available) – they should be on different pages,
respectively.
Finally, the paper will be graded mainly on the factors such as quality of the collected information and data, understanding of the major International Business and International Business strategic issues of the chosen company, integration of the corporate issues with the relevant global business concepts and principles which have been learnt from the class, logic of analysis, concise and clear writing styles, neat organization, and persuasive exposition.
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