If a company is online, it is global. Anyone in the world can order its products. What do you think about e-commerce? Does it cannibalize brick-and-mortar stores? Who benefits the most? Who is hurt the most? Is e-commerce a viable option of going global for a company?
In other words, is it enough for a company to be online to be global, or does it need to have a presence in the foreign country?
10 years ago
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