COM/339 team week 3

Electronic Media Presentation

• Choose two of the following types of electronic media:

• Radio
• Sound recording
• Motion pictures
• Broadcast television 

• Research the history of the media types your team selected. Include the following information in your presentation:

• Introduction

• Notable founders and parent organizations of your electronic media types

• Notable historical dates

• Dates of mergers with other radio stations, record production companies, motion picture companies, or television networks to form a large media conglomerate

• Date the media types launched their websites, became active on the Internet, or became active in social media integration

• Identify past, present, and future challenges confronting these types of media. How has the digital era affected them? Which types are best suited to adapt to the future? Explain why

• How do these challenges affect advertising in these organizations--outside companies advertising--and advertising for these media--companies promoting themselves to others? What are innovative advertising strategies these media have engaged in?

• What are two similarities and two differences between the two media types?
•  
•  Conclusion     

• Present your Electronic Media Presentation.

• These are 10- to 12-slideMicrosoft^® PowerPoint^® presentations with notes.