Class of ECO365

 Imagine you are part of a strategic planning group  on Apple's iPhone 6, with the primary competitor being Android with the Samsung Galaxy at a large corporation that is considering developing a new proposed product. The marketing director has asked your team to do a competitive market analysis to determine the product’s potential success. The analysis will focus on your primary competitor in the product’s market. (438 word). Simply writing

The only two points I need to focus on are the following:

1 focus     Factors affecting fixed costs

2 focus * Make recommendations on how your organization can maximize their profit-making potential, and successfully compete in the new market. Consider the effect your recommendations may have on marginal revenues and costs.