chapter 6 summary
This assignment is to write a chapter summary for the following book:
Advertising Creative: Strategy, Copy, and Design, 4th edition; Alstiel, T. & Grow, J. Sage Publications, Los Angeles: 2017, ISBN: 9781506315386.
Make sure you got the right version of the book and the chapter topic are the same of what I gave you.
The name of chapter 6 :
ch 6 : Concept and Design: What's the big idea?
chapter summary should have the following:
3 paragraphs ,
5 sentence per pargraph
1st paragraph : overview ,what is the chapter about?
2ed paragraph : how ,why and when?
3rd paragraph : your personal opinion
Please make sure you cover all parts
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